Hyper Drive vs Tyre Shop Online:Which is more popular?
In September 2026, Hyper Drive had more branded searches than Tyre Shop Online among tyre retailers in New Zealand. Hyper Drive had about 8,100 branded searches, while Tyre Shop Online had 260. Hyper Drive made up 27.5% of all tyre retailer searches we track, and Tyre Shop Online accounted for 0.88%. When we asked ChatGPT and Google AI Overviews about tyre retailers, Hyper Drive appeared in all five answers and Tyre Shop Online in two. Hyper Drive was mentioned before Tyre Shop Online in every answer.
Who do people search for more?
Hyper Drive, about 31 searches for every 1 for Tyre Shop Online
Who does AI mention more?
Hyper Drive, mentioned in every answer we collected
Who does AI recommend more?
Hyper Drive, named ahead of Tyre Shop Online in every answer
Follow Hyper Drive vs Tyre Shop Online and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top tyre retailers in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Hyper Drive appeared in all five answers. Tyre Shop Online was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Hyper Drive was listed before Tyre Shop Online in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Hyper Drive5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Tony's Tyre & Auto Care4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Bridgestone Tyre Centre4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Advantage Tyre Solutions3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Tyroola2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Tyre Shop Online2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Tyreland0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about tyre retailers
5 answers
Asked ChatGPT
“Which tyre retailer should I shop at in New Zealand?”
Asked ChatGPT
“What are the best tyre retailers in New Zealand?”
Asked ChatGPT
“What's the best tyre retailer in New Zealand for new tyres fitted?”
Searched Google, AI Overview
“tyre shops nz”
Searched Google, AI Overview
“buy tyres nz”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Hyper Drive or Tyre Shop Online more popular in search?
This chart shows how often people search Google for Hyper Drive and Tyre Shop Online by name. Each line represents a brand's share of searches for all seven tyre retailers we track, month by month, from searches in New Zealand.
Share of searches by month for Hyper Drive, Tyre Shop Online. The figures are in the table below the chart.
View monthly share of searches table
| Month | Hyper Drive | Tony's Tyre & Auto Care | Advantage Tyre Solutions | Bridgestone Tyre Centre | Tyreland | Tyroola | Tyre Shop Online |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 25.1% | 26.2% | 22.9% | 20.4% | 2.8% | 1.3% | 1.2% |
| Nov 2025 | 24.2% | 30.4% | 22.3% | 18.2% | 2.7% | 1.1% | 1.2% |
| Dec 2025 | 26.8% | 27.7% | 20.3% | 20.5% | 2.8% | 1.2% | 0.57% |
| Jan 2026 | 26.7% | 27.8% | 20.2% | 20% | 2.8% | 1.4% | 1.1% |
| Feb 2026 | 26.6% | 27.9% | 20% | 19.5% | 3.1% | 1.7% | 1.3% |
| Mar 2026 | 23.1% | 29.9% | 21.1% | 20.9% | 2.6% | 1.4% | 0.91% |
| Apr 2026 | 26.5% | 28.6% | 19.5% | 20.2% | 3% | 1.3% | 0.85% |
| May 2026 | 25.9% | 27.6% | 22.4% | 19.6% | 2.5% | 1.2% | 0.83% |
| Jun 2026 | 26.1% | 27.8% | 21.5% | 19.9% | 2.5% | 1.2% | 1% |
| Jul 2026 | 25.1% | 26.7% | 20.8% | 22.6% | 2.8% | 1.1% | 0.8% |
| Aug 2026 | 25.2% | 26.6% | 20.9% | 22.8% | 2.4% | 1.2% | 0.81% |
| Sep 2026 | 27.5% | 24.2% | 22.8% | 20.7% | 2.5% | 1.3% | 0.88% |
How has the Hyper Drive and Tyre Shop Online comparison changed over the last 12 months?
3 findings
- Hyper Drive was ahead of Tyre Shop Online in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Hyper Drive’s share of searches among tyre retailers in New Zealand moved from 25.1% to 27.5%, and its estimated monthly branded searches held steady at 8.1K.
- Across the 12 months ending September 2026, Tyre Shop Online’s share of searches among tyre retailers in New Zealand moved from 1.2% to 0.88%, and its estimated monthly branded searches moved from 390 to 260.
How did search popularity change for New Zealand tyre retailers in September 2026?
2 changes
In September 2026, Hyper Drive overtook Tony's Tyre & Auto Care to become the leader among tyre retailers in New Zealand, with 27.5% of the searches.
Estimated monthly branded searches for Tyre Shop Online in New Zealand fell 33.3% over 12 measured months, from 390 to 260 in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Hyper Drive’s and Tyre Shop Online’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Hyper Drive
1 branded search term
- hyper drive
Tyre Shop Online
1 branded search term
- tyre shop online
Other head-to-heads among tyre retailers
- Hyper Drive vs Tony's Tyre & Auto Care: compare popularity
- Hyper Drive vs Advantage Tyre Solutions: compare popularity
- Hyper Drive vs Bridgestone Tyre Centre: compare popularity
- Hyper Drive vs Tyreland: compare popularity
- Tony's Tyre & Auto Care vs Advantage Tyre Solutions: compare popularity
- Tony's Tyre & Auto Care vs Bridgestone Tyre Centre: compare popularity
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.