Brandwave

Hoyts vs Lido Cinema:Which is more popular by branded search in New Zealand?

In August 2026, Hoyts had more branded searches than Lido Cinema among cinemas in New Zealand. Hoyts was estimated to have 274K branded searches compared to Lido Cinema’s 23.2K, and held a 36.8% Share of Search versus Lido Cinema’s 3.1%.

Share of Search among cinemas in New Zealand in August 2026Which is more popular in search, Hoyts or Lido Cinema?
Hoyts36.8%274K searches
vs
Lido Cinema3.1%23.2K searches

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Which is more popular in search, Hoyts or Lido Cinema?

Compare the cinema chains and independent cinemas New Zealanders book movie tickets with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Hoyts and Lido Cinema among cinemas in New Zealand, by month

Share of Search by month for Hoyts, Lido Cinema. The figures are in the table below the chart.

View monthly share of search table
MonthHoytsEvent CinemasSilky OtterReading CinemasLido CinemaAcademy CinemasLighthouse CinemaThe Embassy Theatre
Oct 202535.2%24.8%18.7%12.9%4%2.6%1.7%0.03%
Nov 202538%24.4%17.3%12.9%3.1%2.6%1.7%0.03%
Dec 202540.2%25.3%15.5%13.1%2.8%1.7%1.4%0.02%
Jan 202638.2%21.6%18.9%13.5%4.1%2.2%1.4%0.03%
Feb 202636%22.3%19.5%13.6%4.1%2.7%1.8%0.03%
Mar 202638.5%24.3%17.1%11.9%3.9%2.8%1.5%0.05%
Apr 202637.2%25.8%16%13.4%3.4%2.7%1.5%0.05%
May 202635.8%24.1%17.4%15.1%3.7%2.5%1.3%0.04%
Jun 202636.1%25.5%17.1%13.4%3.3%3.3%1.2%0.04%
Jul 202637.3%26.9%15.3%14.6%2.7%2.2%0.98%0.06%
Aug 202636.8%27.1%14.8%14.3%3.1%2.6%1.4%0.04%
Sep 2026————————

How has the Hoyts and Lido Cinema comparison changed over the last 12 months?

  • Hoyts was ahead of Lido Cinema in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Hoyts’ estimated Share of Search among cinemas in New Zealand moved from 35.2% to 36.8%, and its estimated monthly branded searches moved from 175K to 274K.
  • Across the 11 months ending August 2026, Lido Cinema’s estimated Share of Search among cinemas in New Zealand moved from 4% to 3.1%, and its estimated monthly branded searches moved from 20K to 23.2K.

How did search popularity change for New Zealand cinemas in August 2026?

  1. In August 2026, Hoyts lost estimated Share of Search among cinemas in New Zealand, from 37.3% to 36.8%.

  2. Estimated monthly branded searches for Lido Cinema in New Zealand rose 16% over 11 measured months, from 20K to 23.2K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Hoyts’ and Lido Cinema’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Hoyts

21 branded search terms

  • entx hoyts
  • hoyts
  • hoyts berkeley cinemas
  • hoyts botany
  • hoyts botany downs
  • hoyts cinema
  • hoyts co nz
  • hoyts entx
  • hoyts films
  • hoyts hibiscus
  • hoyts lux
  • hoyts metro
  • hoyts near me
  • hoyts new zealand
  • hoyts nz
  • hoyts online
  • hoyts ric
  • hoyts session times
  • hoyts sylvia park
  • hoyts te awa
  • hoyts tickets

Lido Cinema

11 branded search terms

  • lido cinema
  • lido cinema movies
  • lido cinema near me
  • lido cinema new zealand
  • lido cinema now showing
  • lido cinema nz
  • lido cinema session times
  • lido cinema showtimes
  • lido cinema tickets
  • lidocinema
  • the lido cinema

How the Brand Demand Index is measured

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