HeyGen vs Kling AI:Which is more popular by branded search in New Zealand?
In August 2026, Kling AI had more branded searches than HeyGen among AI video generators in New Zealand. Kling AI was estimated to have 2.6K branded searches compared to HeyGen’s 2.4K, and held a 29% Share of Search versus HeyGen’s 27.1%.
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Which is more popular in search, HeyGen or Kling AI?
Compare the AI video generators New Zealand creators and marketers use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Kling AI, HeyGen. The figures are in the table below the chart.
View monthly share of search table
| Month | Kling AI | HeyGen | Sora | Synthesia | Runway | Pika |
|---|---|---|---|---|---|---|
| Oct 2025 | 4.9% | 6.4% | 78.8% | 4% | 3.6% | 2.3% |
| Nov 2025 | 9.1% | 11.8% | 62.5% | 7.1% | 5.9% | 3.6% |
| Dec 2025 | 18.7% | 13.3% | 48.7% | 7.8% | 7.9% | 3.6% |
| Jan 2026 | 26.2% | 15.8% | 37.3% | 7.5% | 8.2% | 5% |
| Feb 2026 | 21.7% | 19.2% | 37.2% | 8.9% | 8.7% | 4.3% |
| Mar 2026 | 17% | 18.5% | 40.3% | 9.2% | 10.2% | 4.8% |
| Apr 2026 | 20.9% | 23.2% | 25.1% | 9.1% | 15.3% | 6.4% |
| May 2026 | 27.3% | 25.1% | 22.1% | 9.5% | 11.4% | 4.6% |
| Jun 2026 | 26.8% | 24.9% | 21.2% | 11.4% | 11.1% | 4.5% |
| Jul 2026 | 32.8% | 25.8% | 19.1% | 8.8% | 8.8% | 4.7% |
| Aug 2026 | 29% | 27.1% | 19.4% | 10.6% | 10.2% | 3.7% |
| Sep 2026 | — | — | — | — | — | — |
How has the HeyGen and Kling AI comparison changed over the last 12 months?
3 findings
- The lead changed hands 3 times in the 11 months ending August 2026: Kling AI took it in December 2025, HeyGen took it in March 2026, Kling AI took it in May 2026.
- Across the 11 months ending August 2026, HeyGen’s estimated Share of Search among AI video generators in New Zealand moved from 6.4% to 27.1%, and its estimated monthly branded searches held steady at 2.4K.
- Across the 11 months ending August 2026, Kling AI’s estimated Share of Search among AI video generators in New Zealand moved from 4.9% to 29%, and its estimated monthly branded searches moved from 1.9K to 2.6K.
How did search popularity change for New Zealand AI video generators in August 2026?
2 changes
In August 2026, HeyGen gained estimated Share of Search among AI video generators in New Zealand, from 25.8% to 27.1%.
In August 2026, Kling AI lost estimated Share of Search among AI video generators in New Zealand, from 32.8% to 29%.
How each brand is measured
Brandwave collects information about searches that people make online using HeyGen’s and Kling AI’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.