Glad vs Stasher:Which is more popular?
In September 2026, Glad had more branded searches than Stasher among kitchen wrap and bag brands in New Zealand. Glad had about 1,040 branded searches, while Stasher had 130. Glad made up 11.4% of all kitchen wrap and bag brand searches we track, and Stasher accounted for 1.4%. When we asked ChatGPT and Google AI Overviews about kitchen wrap and bag brands, Glad appeared in four of the five answers and Stasher in two. Glad was mentioned before Stasher in every answer.
Who do people search for more?
Glad, about 8 searches for every 1 for Stasher
Who does AI mention more?
Glad, mentioned in 4 of 5 answers, Stasher in 2
Who does AI recommend more?
Glad, named ahead of Stasher in every answer
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Top kitchen wrap and bag brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Glad was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Stasher was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Glad was listed before Stasher in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Glad4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Sistema3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Stasher2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Ziploc0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Handee0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about kitchen wrap and bag brands
5 answers
Asked ChatGPT
“Which kitchen wrap or bag brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best kitchen wrap or bag brands in New Zealand?”
Asked ChatGPT
“What's the best kitchen wrap or bag brand in New Zealand for food storage?”
Searched Google, AI Overview
“storage bags nz”
Searched Google, AI Overview
“kitchen wrap brands”
- 1Glad
- 1
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Glad or Stasher more popular in search?
This chart shows how often people search Google for Glad and Stasher by name. Each line represents a brand's share of searches for all five kitchen wrap and bag brands we track, month by month, from searches in New Zealand.
Share of searches by month for Glad, Stasher. The figures are in the table below the chart.
View monthly share of searches table
| Month | Sistema | Ziploc | Glad | Handee | Stasher |
|---|---|---|---|---|---|
| Oct 2025 | 69.4% | 13.6% | 12.2% | 3.4% | 1.5% |
| Nov 2025 | 68.7% | 14.4% | 12.2% | 2.8% | 1.9% |
| Dec 2025 | 71.6% | 12.6% | 11.5% | 2.9% | 1.4% |
| Jan 2026 | 75.5% | 11.4% | 9% | 2.3% | 1.8% |
| Feb 2026 | 69.6% | 17.1% | 9.5% | 2.4% | 1.3% |
| Mar 2026 | 65.7% | 17.1% | 12.9% | 2.9% | 1.5% |
| Apr 2026 | 65.9% | 16.7% | 12.6% | 3% | 1.8% |
| May 2026 | 65.4% | 16.7% | 12.9% | 3.7% | 1.2% |
| Jun 2026 | 66.8% | 18.6% | 10.9% | 2.6% | 1.1% |
| Jul 2026 | 66.6% | 19.1% | 9.5% | 3.7% | 1% |
| Aug 2026 | 67.6% | 17.9% | 10.5% | 3.1% | 0.99% |
| Sep 2026 | 65.3% | 17.9% | 11.4% | 4% | 1.4% |
How has the Glad and Stasher comparison changed over the last 12 months?
3 findings
- Glad was ahead of Stasher in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Glad’s share of searches among kitchen wrap and bag brands in New Zealand moved from 12.2% to 11.4%, and its estimated monthly branded searches held steady at 1K.
- Across the 12 months ending September 2026, Stasher’s share of searches among kitchen wrap and bag brands in New Zealand moved from 1.5% to 1.4%, and its estimated monthly branded searches held steady at 130.
How did search popularity change for New Zealand kitchen wrap and bag brands in September 2026?
1 change
In September 2026, Glad gained share of searches among kitchen wrap and bag brands in New Zealand, from 10.5% to 11.4%.
How are branded searches counted?
10 search terms
Brandwave collects information about searches that people make online using Glad’s and Stasher’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among kitchen wrap and bag brands
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