Brandwave

Gibson Sheat Lawyers vs Rainey Collins Lawyers:Which is more popular in New Zealand?

In October 2026, Rainey Collins Lawyers had more branded searches than Gibson Sheat Lawyers among Wellington law firms in New Zealand. Rainey Collins Lawyers had about 270 branded searches, while Gibson Sheat Lawyers had 230. Rainey Collins Lawyers made up 24.3% of all Wellington law firm searches we track, and Gibson Sheat Lawyers accounted for 20.7%. When we asked ChatGPT and Google AI Overviews about Wellington law firms, Gibson Sheat Lawyers appeared in all four answers and Rainey Collins Lawyers in three. Gibson Sheat Lawyers was mentioned before Rainey Collins Lawyers in two out of three answers.

Among Wellington law firms in New Zealand in October 2026

Who do people search for more?

Rainey Collins Lawyers, about 17% more searches than Gibson Sheat Lawyers

Rainey Collins Lawyers 270 searchesGibson Sheat Lawyers 230 searches

Who does AI mention more?

Gibson Sheat Lawyers, mentioned in every answer we collected

Gibson Sheat Lawyers in 4 of 4Rainey Collins Lawyers in 3 of 4

Who does AI recommend more?

Gibson Sheat Lawyers, named ahead of Rainey Collins Lawyers in 2 of 3 answers

Gibson Sheat Lawyers first in 2Rainey Collins Lawyers first in 1

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Top Wellington law firms in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Gibson Sheat Lawyers appeared in all four answers. Rainey Collins Lawyers was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Gibson Sheat Lawyers was listed before Rainey Collins Lawyers in two out of three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Rainey Collins Lawyers1st
  2. Gibson Sheat Lawyers1st
  3. Gault Mitchell Law1st
  4. JB Morrison–
  5. Macalister Mazengarb–
  6. Cameron Lawyers–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Gibson Sheat Lawyers4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Rainey Collins Lawyers3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Gault Mitchell Law3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Macalister Mazengarb1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • JB Morrison0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Cameron Lawyers0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about Wellington law firms

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Gibson Sheat Lawyers or Rainey Collins Lawyers more popular in search?

This chart shows how often people search Google for Gibson Sheat Lawyers and Rainey Collins Lawyers by name. Each line represents a brand's share of searches for all six Wellington law firms we track, month by month, from searches in New Zealand.

Gibson Sheat Lawyers and Rainey Collins Lawyers among Wellington law firms in New Zealand, by month

Share of searches by month for Rainey Collins Lawyers, Gibson Sheat Lawyers. The figures are in the table below the chart.

View monthly share of searches table
MonthJB MorrisonRainey Collins LawyersGibson Sheat LawyersMacalister MazengarbGault Mitchell LawCameron Lawyers
Nov 202521.5%22.3%18.2%19.8%14%4.1%
Dec 202519.6%30.8%16.8%15%13.1%4.7%
Jan 202623.9%23.9%20.5%13.6%15.9%2.3%
Feb 202621.5%21.5%24%15.7%14%3.3%
Mar 202625%25%23.7%12.2%10.9%3.2%
Apr 202626.4%22.3%19%16.5%11.6%4.1%
May 202618.8%23.9%19.6%16.7%18.8%2.2%
Jun 202620.6%26.2%23%18.3%8.7%3.2%
Jul 202621.7%27.5%22.5%15%11.7%1.7%
Aug 202624.8%25.6%17.1%21.7%8.5%2.3%
Sep 202630.5%21.1%18%14.8%13.3%2.3%
Oct 202628.8%24.3%20.7%14.4%9.9%1.8%

How has branded search for Gibson Sheat Lawyers and Rainey Collins Lawyers changed in New Zealand over the last 12 months?

3 findings

How did search popularity change for New Zealand Wellington law firms in October 2026?

2 changes

  1. In October 2026, Rainey Collins Lawyers gained share of searches among Wellington law firms in New Zealand, from 21.1% to 24.3%.

  2. In October 2026, Gibson Sheat Lawyers gained share of searches among Wellington law firms in New Zealand, from 18% to 20.7%.

How are Gibson Sheat Lawyers’ and Rainey Collins Lawyers’ branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Gibson Sheat Lawyers’ and Rainey Collins Lawyers’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Gibson Sheat Lawyers

2 branded search terms

  • gibson sheat lawyers
  • gibson sheat lawyers wellington

Rainey Collins Lawyers

2 branded search terms

  • rainey collins lawyers
  • rainey collins lawyers wellington

How the Brand Demand Index is measured

Other head-to-heads among Wellington law firms

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