General Sleep vs Homebodii:Which is more popular?

Name: General Sleep vs Homebodii: Which is searched more in New Zealand?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In September 2026, Homebodii had more branded searches than General Sleep among sleepwear and loungewear brands in New Zealand. Homebodii had about 180 branded searches, while General Sleep had 70. Homebodii made up 0.25% of all sleepwear and loungewear brand searches we track, and General Sleep accounted for 0.1%. When we asked ChatGPT and Google AI Overviews about sleepwear and loungewear brands, General Sleep appeared in four of the five answers and Homebodii in none.

Among sleepwear and loungewear brands in New Zealand in September 2026

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Top sleepwear and loungewear brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, General Sleep was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Homebodii did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

How many AI answers named each brand
Brand	ChatGPT	Google	Answers that named it
Wallace Cotton	Named in 3 of 3 ChatGPT answers	Named in 2 of 2 Google AI Overviews	5 of 5
Papinelle	Named in 3 of 3 ChatGPT answers	Named in 2 of 2 Google AI Overviews	5 of 5
Peter Alexander	Named in 2 of 3 ChatGPT answers	Named in 2 of 2 Google AI Overviews	4 of 5
Boody	Named in 2 of 3 ChatGPT answers	Named in 2 of 2 Google AI Overviews	4 of 5
General Sleep	Named in 2 of 3 ChatGPT answers	Named in 2 of 2 Google AI Overviews	4 of 5
Seréne Collective	Named in 2 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	2 of 5
Gingerlilly	Named in 1 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	1 of 5
Homebodii	Named in 0 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	0 of 5

Wallace Cotton5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Papinelle5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Peter Alexander4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Boody4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
General Sleep4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Seréne Collective2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Gingerlilly1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Homebodii0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about sleepwear and loungewear brands

5 answers

Asked ChatGPT
“Which sleepwear and loungewear brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best sleepwear and loungewear brands in New Zealand?”
Asked ChatGPT
“What's the best sleepwear and loungewear brand in New Zealand for comfortable nights?”
Searched Google, AI Overview
“pyjamas nz”
Searched Google, AI Overview
“women's sleepwear”

Not named in any answer:

Homebodii

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.

Is General Sleep or Homebodii more popular in search?

This chart shows how often people search Google for General Sleep and Homebodii by name. Each line represents a brand's share of searches for all eight sleepwear and loungewear brands we track, month by month, from searches in New Zealand.

General Sleep and Homebodii among sleepwear and loungewear brands in New Zealand, by month

Month	Peter Alexander	Wallace Cotton	Boody	Papinelle	Homebodii	General Sleep	Gingerlilly	Seréne Collective
Oct 2025	74.4%	17.7%	4.1%	3.3%	0.31%	0.1%	0.06%	0.01%
Nov 2025	70.5%	16.7%	8.7%	3.5%	0.29%	0.12%	0.09%	<0.01%
Dec 2025	80.6%	12.8%	3%	3.3%	0.1%	0.1%	0.06%	<0.01%
Jan 2026	74.1%	17.7%	4.1%	3.6%	0.26%	0.13%	0.08%	0.01%
Feb 2026	70.3%	20.5%	4.7%	4%	0.24%	0.15%	0.08%	0%
Mar 2026	76.3%	15%	5.2%	3.1%	0.19%	0.11%	0.05%	0.01%
Apr 2026	72.7%	17.3%	4.9%	4.6%	0.24%	0.12%	0.08%	0.01%
May 2026	73.6%	17.4%	5%	3.7%	0.1%	0.08%	0.09%	0.01%
Jun 2026	80.8%	10.7%	5.5%	2.8%	0.1%	0.06%	0.07%	0%
Jul 2026	69.9%	20.2%	5.8%	3.5%	0.35%	0.11%	0.06%	0.02%
Aug 2026	74.1%	17.4%	4.9%	3.1%	0.22%	0.1%	0.08%	0%
Sep 2026	73.8%	17.5%	5%	3.3%	0.25%	0.1%	0.04%	0.01%

How has the General Sleep and Homebodii comparison changed over the last 12 months?

3 findings

Homebodii was ahead of General Sleep in every measured month of the 12 months ending September 2026.
Across the 12 months ending September 2026, General Sleep’s share of searches among sleepwear and loungewear brands in New Zealand held steady at 0.1%, and its estimated monthly branded searches moved from 90 to 70.
Across the 12 months ending September 2026, Homebodii’s share of searches among sleepwear and loungewear brands in New Zealand moved from 0.31% to 0.25%, and its estimated monthly branded searches moved from 270 to 180.

How did search popularity change for New Zealand sleepwear and loungewear brands in September 2026?

2 changes

Estimated monthly branded searches for Homebodii in New Zealand fell 33.3% over 12 measured months, from 270 to 180 in September 2026.
Estimated monthly branded searches for General Sleep in New Zealand fell 22.2% over 12 measured months, from 90 to 70 in September 2026.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using General Sleep’s and Homebodii’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.