Fullstory vs LogRocket:Which is more popular?
In September 2026, LogRocket had more branded searches than Fullstory among digital experience analytics platforms in New Zealand. LogRocket had about 40 branded searches, while Fullstory had 30. LogRocket made up 4% of all digital experience analytics platform searches we track, and Fullstory accounted for 3%. When we asked ChatGPT and Google AI Overviews about digital experience analytics platforms, Fullstory appeared in four of the five answers and LogRocket in none.
Who do people search for more?
LogRocket, about 33% more searches than Fullstory
Who does AI mention more?
Fullstory, mentioned in 4 of 5 answers, LogRocket in 0
Who does AI recommend more?
Fullstory, the only one of the two named
Follow Fullstory vs LogRocket and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top digital experience analytics platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Fullstory was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. LogRocket did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Microsoft Clarity4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Glassbox4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Fullstory4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Contentsquare3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Amplitude2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Quantum Metric2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers- LogRocket0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about digital experience analytics platforms
5 answers
Asked ChatGPT
“Which digital experience analytics platform should I use in New Zealand?”
Asked ChatGPT
“What are the best digital experience analytics platforms in New Zealand?”
Asked ChatGPT
“What's the best digital experience analytics platform in New Zealand for website user journeys?”
Searched Google, AI Overview
“digital experience analytics platform”
Searched Google, AI Overview
“best website analytics tool”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Fullstory or LogRocket more popular in search?
This chart shows how often people search Google for Fullstory and LogRocket by name. Each line represents a brand's share of searches for all seven digital experience analytics platforms we track, month by month, from searches in New Zealand.
Share of searches by month for LogRocket, Fullstory. The figures are in the table below the chart.
View monthly share of searches table
| Month | Microsoft Clarity | Glassbox | Contentsquare | LogRocket | Fullstory | Amplitude | Quantum Metric |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 50.5% | 27.4% | 4.2% | 7.4% | 7.4% | 2.1% | 1.1% |
| Nov 2025 | 54.5% | 23.9% | 5.7% | 8% | 5.7% | 1.1% | 1.1% |
| Dec 2025 | 47.1% | 30.9% | 5.9% | 7.4% | 5.9% | 1.5% | 1.5% |
| Jan 2026 | 54.5% | 29.5% | 5.7% | 4.5% | 4.5% | 1.1% | 0% |
| Feb 2026 | 64.1% | 22.8% | 6.5% | 3.3% | 2.2% | 1.1% | 0% |
| Mar 2026 | 56.7% | 30.8% | 4.8% | 2.9% | 2.9% | 0.96% | 0.96% |
| Apr 2026 | 61.5% | 27.4% | 6% | 1.7% | 1.7% | 0.85% | 0.85% |
| May 2026 | 59% | 26% | 7% | 4% | 2% | 1% | 1% |
| Jun 2026 | 60% | 26.7% | 5.8% | 2.5% | 4.2% | 0.83% | 0% |
| Jul 2026 | 66.1% | 23.9% | 4.6% | 1.8% | 1.8% | 0.92% | 0.92% |
| Aug 2026 | 61.5% | 27.4% | 4.3% | 2.6% | 2.6% | 0.85% | 0.85% |
| Sep 2026 | 58.4% | 25.7% | 6.9% | 4% | 3% | 0.99% | 0.99% |
How has the Fullstory and LogRocket comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: Fullstory took it in June 2026, LogRocket took it in September 2026.
- Across the 12 months ending September 2026, Fullstory’s share of searches among digital experience analytics platforms in New Zealand moved from 7.4% to 3%, and its estimated monthly branded searches moved from 70 to 30.
- Across the 12 months ending September 2026, LogRocket’s share of searches among digital experience analytics platforms in New Zealand moved from 7.4% to 4%, and its estimated monthly branded searches moved from 70 to 40.
How did search popularity change for New Zealand digital experience analytics platforms in September 2026?
2 changes
In September 2026, LogRocket overtook Fullstory to rank 4th among digital experience analytics platforms in New Zealand, with 4% of the searches.
Estimated monthly branded searches for Fullstory in New Zealand fell 57.1% over 12 measured months, from 70 to 30 in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Fullstory’s and LogRocket’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among digital experience analytics platforms
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.