Flodesk vs MailerLite:Which is more popular by branded search in New Zealand?
In August 2026, MailerLite had more branded searches than Flodesk among email marketing platforms in New Zealand. MailerLite was estimated to have 2K branded searches compared to Flodesk’s 780, and held a 10% Share of Search versus Flodesk’s 3.9%.
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Which is more popular in search, Flodesk or MailerLite?
Compare the email marketing platforms New Zealand businesses send newsletters and campaigns with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for MailerLite, Flodesk. The figures are in the table below the chart.
View monthly share of search table
| Month | Mailchimp | Klaviyo | MailerLite | Brevo | Campaign Monitor | Flodesk | ActiveCampaign | Constant Contact | Omnisend |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 62.8% | 12.3% | 7% | 4.3% | 5.4% | 3.8% | 2.1% | 1.2% | 1.1% |
| Nov 2025 | 63% | 12.4% | 6.8% | 3.9% | 5.4% | 3.9% | 2.1% | 1.4% | 0.99% |
| Dec 2025 | 60.8% | 11.6% | 8% | 4.6% | 5.4% | 4.4% | 2.5% | 1.4% | 1.2% |
| Jan 2026 | 57.5% | 13.9% | 9.2% | 5.3% | 5% | 3.6% | 2.8% | 1.6% | 1% |
| Feb 2026 | 62.3% | 12.5% | 8.3% | 4.6% | 5% | 3.2% | 2.1% | 0.94% | 1.1% |
| Mar 2026 | 60.5% | 11.9% | 7.8% | 6.6% | 5.3% | 3% | 2.5% | 1.3% | 1.1% |
| Apr 2026 | 58.1% | 14% | 9.2% | 6.3% | 4.7% | 2.9% | 2.4% | 1.4% | 1.1% |
| May 2026 | 56.6% | 16.7% | 7.6% | 6.1% | 4.6% | 3.4% | 2.3% | 1.5% | 1.3% |
| Jun 2026 | 57.3% | 13.8% | 9.2% | 6.3% | 4.7% | 3.4% | 2.4% | 1.6% | 1.3% |
| Jul 2026 | 57.9% | 13.9% | 9.1% | 6.3% | 4.7% | 3.5% | 2% | 1.1% | 1.6% |
| Aug 2026 | 52.5% | 15.1% | 10% | 8.4% | 5.2% | 3.9% | 2.2% | 1.4% | 1.4% |
| Sep 2026 | — | — | — | — | — | — | — | — | — |
How has the Flodesk and MailerLite comparison changed over the last 12 months?
3 findings
- MailerLite was ahead of Flodesk in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Flodesk’s estimated Share of Search among email marketing platforms in New Zealand moved from 3.8% to 3.9%, and its estimated monthly branded searches moved from 920 to 780.
- Across the 11 months ending August 2026, MailerLite’s estimated Share of Search among email marketing platforms in New Zealand moved from 7% to 10%, and its estimated monthly branded searches moved from 1.7K to 2K.
How did search popularity change for New Zealand email marketing platforms in August 2026?
2 changes
In August 2026, MailerLite gained estimated Share of Search among email marketing platforms in New Zealand, from 9.1% to 10%.
Flodesk’s estimated Share of Search among email marketing platforms in New Zealand has gained ground for 3 months in a row, from 3.4% to 3.9% in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Flodesk’s and MailerLite’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Flodesk
6 branded search terms
- flodesk
- flodesk com
- flodesk email marketing
- flodesk near me
- flodesk newsletter
- flodesk price
MailerLite
5 branded search terms
- mailerlite
- mailerlite com
- mailerlite email marketing
- mailerlite newsletter
- mailerlite pricing
Put your own brand in this comparison
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