Brandwave

Fliway vs MOVe Logistics:Which is more popular?

In September 2026, Fliway had more branded searches than MOVe Logistics among freight and logistics companies in New Zealand. Fliway had about 4,940 branded searches, while MOVe Logistics had 1,900. Fliway made up 5.1% of all freight and logistics company searches we track, and MOVe Logistics accounted for 1.9%. When we asked ChatGPT and Google AI Overviews about freight and logistics companies, Fliway and MOVe Logistics each appeared in two of the four answers. Fliway was mentioned before MOVe Logistics in two out of three answers that named either.

Among freight and logistics companies in New Zealand in September 2026

Who do people search for more?

Fliway, about 3 searches for every 1 for MOVe Logistics

Fliway 4.9K searchesMOVe Logistics 1.9K searches

Who does AI mention more?

Both were mentioned in 2 of 4 answers.

Fliway in 2 of 4MOVe Logistics in 2 of 4

Who does AI recommend more?

Fliway, named ahead of MOVe Logistics in 2 of 3 answers

Fliway first in 2MOVe Logistics first in 1

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Top freight and logistics companies in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Fliway was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. MOVe Logistics was mentioned in two out of four: in one of the three ChatGPT answers and in the Google AI Overview. Fliway was listed before MOVe Logistics in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Mainfreight1st
  2. DHL2nd
  3. Fliway3rd
  4. MOVe Logistics4th
  5. Toll5th
  6. FedEx6th
  7. Big Chill–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Mainfreight4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • DHL3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Fliway2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • MOVe Logistics2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • FedEx1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Toll1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Big Chill0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about freight and logistics companies

4 answers

  • Asked ChatGPT

    “Which freight or logistics company should I hire in New Zealand?”

    1. 1Mainfreight
    2. 2Fliway
    3. 3DHL

  • Asked ChatGPT

    “What are the best freight and logistics companies in New Zealand?”

    1. 1Mainfreight
    2. 2DHL
    3. 3Fliway
    4. 4MOVe Logistics
    5. 5Toll
    6. 6FedEx

  • Asked ChatGPT

    “What's the best freight or logistics company in New Zealand for an overseas shipment?”

    1. 1Mainfreight
    2. 2DHL

  • Searched Google, AI Overview

    “freight forwarders nz”

    Google showed no AI Overview for this search.

  • Searched Google, AI Overview

    “logistics companies nz”

    1. 1Mainfreight
    2. 2MOVe Logistics

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.

Is Fliway or MOVe Logistics more popular in search?

This chart shows how often people search Google for Fliway and MOVe Logistics by name. Each line represents a brand's share of searches for all seven freight and logistics companies we track, month by month, from searches in New Zealand.

Fliway and MOVe Logistics among freight and logistics companies in New Zealand, by month

Share of searches by month for Fliway, MOVe Logistics. The figures are in the table below the chart.

View monthly share of searches table
MonthDHLMainfreightFedExFliwayMOVe LogisticsBig ChillToll
Oct 202541.2%28.4%20.4%5.4%1.9%1.6%1.2%
Nov 202536.9%31.7%20.2%6.1%2.3%1.6%1.1%
Dec 202542.8%26.8%19.6%6.6%1.8%1.4%1.1%
Jan 202641.9%29.4%18.7%5.6%2.1%1.4%0.92%
Feb 202640.5%30%18.2%6.2%2.5%1.7%0.93%
Mar 202643.3%26.7%19.6%5.7%2.3%1.6%0.83%
Apr 202644.9%26.3%19.4%5.2%2%1.4%0.75%
May 202641.9%25.7%22.6%5.4%2.1%1.5%0.78%
Jun 202644.2%25.4%21.1%5.5%1.9%1.2%0.73%
Jul 202644.2%24.6%21.7%5.6%2%1.2%0.74%
Aug 202642.8%23.9%23.8%5.1%2.4%1.2%0.74%
Sep 202643.4%26.2%21.4%5.1%1.9%1.1%0.86%

How has the Fliway and MOVe Logistics comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand freight and logistics companies in September 2026?

1 change

  1. Estimated monthly branded searches for Fliway in New Zealand fell 10.7% over 12 measured months, from 5.5K to 4.9K in September 2026.

How are branded searches counted?

9 search terms

Brandwave collects information about searches that people make online using Fliway’s and MOVe Logistics’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Fliway

8 branded search terms

  • fliway
  • fliway courier
  • fliway delivery
  • fliway delivery times
  • fliway logistics
  • fliway napier
  • fliway tracking
  • fliway transport

MOVe Logistics

1 branded search term

  • move logistics

How the Brand Demand Index is measured

Other head-to-heads among freight and logistics companies

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