FedEx vs Fliway:Which is more popular?

Name: FedEx vs Fliway: Which is searched more in New Zealand?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In September 2026, FedEx had more branded searches than Fliway among freight and logistics companies in New Zealand. FedEx had about 20,900 branded searches, while Fliway had 4,940. FedEx made up 21.4% of all freight and logistics company searches we track, and Fliway accounted for 5.1%. When we asked ChatGPT and Google AI Overviews about freight and logistics companies, Fliway appeared in two of the four answers and FedEx in one. Fliway was mentioned before FedEx in every answer that named either.

Among freight and logistics companies in New Zealand in September 2026

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Top freight and logistics companies in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Fliway was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. FedEx was mentioned in one out of four: in one of the three ChatGPT answers, but not in the Google AI Overview. Fliway was listed before FedEx in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

How many AI answers named each brand
Brand	ChatGPT	Google	Answers that named it
Mainfreight	Named in 3 of 3 ChatGPT answers	Named in 1 of 1 Google AI Overviews	4 of 4
DHL	Named in 3 of 3 ChatGPT answers	Named in 0 of 1 Google AI Overviews	3 of 4
Fliway	Named in 2 of 3 ChatGPT answers	Named in 0 of 1 Google AI Overviews	2 of 4
MOVe Logistics	Named in 1 of 3 ChatGPT answers	Named in 1 of 1 Google AI Overviews	2 of 4
FedEx	Named in 1 of 3 ChatGPT answers	Named in 0 of 1 Google AI Overviews	1 of 4
Toll	Named in 1 of 3 ChatGPT answers	Named in 0 of 1 Google AI Overviews	1 of 4
Big Chill	Named in 0 of 3 ChatGPT answers	Named in 0 of 1 Google AI Overviews	0 of 4

Mainfreight4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
DHL3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Fliway2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
MOVe Logistics2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
FedEx1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Toll1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Big Chill0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about freight and logistics companies

4 answers

Asked ChatGPT
“Which freight or logistics company should I hire in New Zealand?”
1. 1Mainfreight
2. 2Fliway
3. 3DHL
Asked ChatGPT
“What are the best freight and logistics companies in New Zealand?”
1. 1Mainfreight
2. 2DHL
3. 3Fliway
4. 4MOVe Logistics
5. 5Toll
6. 6FedEx
Asked ChatGPT
“What's the best freight or logistics company in New Zealand for an overseas shipment?”
1. 1Mainfreight
2. 2DHL
Searched Google, AI Overview
“freight forwarders nz”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“logistics companies nz”
1. 1Mainfreight
2. 2MOVe Logistics

Not named in any answer:

Big Chill

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.

Is FedEx or Fliway more popular in search?

This chart shows how often people search Google for FedEx and Fliway by name. Each line represents a brand's share of searches for all seven freight and logistics companies we track, month by month, from searches in New Zealand.

FedEx and Fliway among freight and logistics companies in New Zealand, by month

Month	DHL	Mainfreight	FedEx	Fliway	MOVe Logistics	Big Chill	Toll
Oct 2025	41.2%	28.4%	20.4%	5.4%	1.9%	1.6%	1.2%
Nov 2025	36.9%	31.7%	20.2%	6.1%	2.3%	1.6%	1.1%
Dec 2025	42.8%	26.8%	19.6%	6.6%	1.8%	1.4%	1.1%
Jan 2026	41.9%	29.4%	18.7%	5.6%	2.1%	1.4%	0.92%
Feb 2026	40.5%	30%	18.2%	6.2%	2.5%	1.7%	0.93%
Mar 2026	43.3%	26.7%	19.6%	5.7%	2.3%	1.6%	0.83%
Apr 2026	44.9%	26.3%	19.4%	5.2%	2%	1.4%	0.75%
May 2026	41.9%	25.7%	22.6%	5.4%	2.1%	1.5%	0.78%
Jun 2026	44.2%	25.4%	21.1%	5.5%	1.9%	1.2%	0.73%
Jul 2026	44.2%	24.6%	21.7%	5.6%	2%	1.2%	0.74%
Aug 2026	42.8%	23.9%	23.8%	5.1%	2.4%	1.2%	0.74%
Sep 2026	43.4%	26.2%	21.4%	5.1%	1.9%	1.1%	0.86%

How has the FedEx and Fliway comparison changed over the last 12 months?

3 findings

FedEx was ahead of Fliway in every measured month of the 12 months ending September 2026.
Across the 12 months ending September 2026, FedEx’s share of searches among freight and logistics companies in New Zealand moved from 20.4% to 21.4%, and its estimated monthly branded searches held steady at 20.9K.
Across the 12 months ending September 2026, Fliway’s share of searches among freight and logistics companies in New Zealand moved from 5.4% to 5.1%, and its estimated monthly branded searches moved from 5.5K to 4.9K.

How did search popularity change for New Zealand freight and logistics companies in September 2026?

2 changes

In September 2026, FedEx lost share of searches among freight and logistics companies in New Zealand, from 23.8% to 21.4%.
Estimated monthly branded searches for Fliway in New Zealand fell 10.7% over 12 measured months, from 5.5K to 4.9K in September 2026.

How are branded searches counted?

20 search terms

Brandwave collects information about searches that people make online using FedEx’s and Fliway’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.