Brandwave

Festool vs Triton:Which is more popular?

In September 2026, Festool had more branded searches than Triton among router table brands in New Zealand. Festool had about 2,980 branded searches, while Triton had 1,900. Festool made up 21.4% of all router table brand searches we track, and Triton accounted for 13.7%. When we asked ChatGPT and Google AI Overviews about router table brands, Triton appeared in three of the five answers and Festool in none.

Among router table brands in New Zealand in September 2026

Who do people search for more?

Festool, about 57% more searches than Triton

Festool 3K searchesTriton 1.9K searches

Who does AI mention more?

Triton, mentioned in 3 of 5 answers, Festool in 0

Triton in 3 of 5Festool in 0 of 5

Who does AI recommend more?

Triton, the only one of the two named

Triton first in 3Festool never named

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Top router table brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Triton was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Festool did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Kreg1st
  2. Triton2nd
  3. Bosch3rd
  4. Carbatec4th
  5. DeWalt5th
  6. Festool–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Kreg4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Triton3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Carbatec3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Bosch2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • DeWalt1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Festool0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about router table brands

5 answers

  • Asked ChatGPT

    “Which router table brand should I buy in New Zealand?”

    1. 1Triton
    2. 2Kreg
    3. 3Bosch

  • Asked ChatGPT

    “What are the best router table brands in New Zealand?”

    1. 1Kreg
    2. 2Triton
    3. 3Carbatec

  • Asked ChatGPT

    “What's the best router table brand in New Zealand for a workshop setup?”

    1. 1Kreg
    2. 2Triton
    3. 3Carbatec

  • Searched Google, AI Overview

    “router table nz”

    1. 1Kreg
    2. 2Carbatec

  • Searched Google, AI Overview

    “compact router table”

    1. 1Bosch
    2. 2DeWalt

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Festool or Triton more popular in search?

This chart shows how often people search Google for Festool and Triton by name. Each line represents a brand's share of searches for all six router table brands we track, month by month, from searches in New Zealand.

Festool and Triton among router table brands in New Zealand, by month

Share of searches by month for Festool, Triton. The figures are in the table below the chart.

View monthly share of searches table
MonthDeWaltFestoolTritonCarbatecKregBosch
Oct 202548.3%18.6%16.2%16.2%0.6%0.17%
Nov 202558%14%13.6%13.6%0.65%0.14%
Dec 202553.4%15.3%15.3%15.3%0.48%0.29%
Jan 202651.5%15.2%17.5%14.8%0.65%0.28%
Feb 202653.5%17.6%14%14%0.61%0.26%
Mar 202650.2%19.4%16%13.5%0.76%0.17%
Apr 202652.7%16.6%14.9%14.9%0.84%0.09%
May 202649.8%18%15.5%15.5%0.9%0.24%
Jun 202654.9%18.3%11.9%14.2%0.52%0.15%
Jul 202651.8%20.4%13.3%13.3%0.92%0.17%
Aug 202652.2%15.7%20.3%11.2%0.49%0.14%
Sep 202652.6%21.4%13.7%11.5%0.65%0.14%

How has the Festool and Triton comparison changed over the last 12 months?

3 findings
  • The lead changed hands 4 times in the 12 months ending September 2026: Triton took it in January 2026, Festool took it in February 2026, Triton took it in August 2026, Festool took it in September 2026.
  • Across the 12 months ending September 2026, Festool’s share of searches among router table brands in New Zealand moved from 18.6% to 21.4%, and its estimated monthly branded searches moved from 2.2K to 3K.
  • Across the 12 months ending September 2026, Triton’s share of searches among router table brands in New Zealand moved from 16.2% to 13.7%, and its estimated monthly branded searches held steady at 1.9K.

How did search popularity change for New Zealand router table brands in September 2026?

2 changes

  1. In September 2026, Festool overtook Triton to rank 2nd among router table brands in New Zealand, with 21.4% of the searches.

  2. In September 2026, Triton lost share of searches among router table brands in New Zealand, from 20.3% to 13.7%.

How are branded searches counted?

13 search terms

Brandwave collects information about searches that people make online using Festool’s and Triton’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Festool

12 branded search terms

  • festool
  • festool chop saw
  • festool domino
  • festool dust extractor
  • festool orbital sander
  • festool plunge saw
  • festool router
  • festool sander
  • festool track
  • festool track saw
  • festool vacuum
  • festool wall sander

Triton

1 branded search term

  • triton

How the Brand Demand Index is measured

Other head-to-heads among router table brands

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