Brandwave

Eufy vs Samsung:Which is more popular?

In September 2026, Eufy had more branded searches than Samsung among smart scale brands in New Zealand. Eufy had about 7,210 branded searches, while Samsung had 390. Eufy made up 30.8% of all smart scale brand searches we track, and Samsung accounted for 1.7%. When we asked ChatGPT and Google AI Overviews about smart scale brands, Eufy appeared in three of the five answers and Samsung in none.

Among smart scale brands in New Zealand in September 2026

Who do people search for more?

Eufy, about 18 searches for every 1 for Samsung

Eufy 7.2K searchesSamsung 390 searches

Who does AI mention more?

Eufy, mentioned in 3 of 5 answers, Samsung in 0

Eufy in 3 of 5Samsung in 0 of 5

Who does AI recommend more?

Eufy, the only one of the two named

Eufy first in 3Samsung never named

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Top smart scale brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Eufy was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Samsung did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Withings1st
  2. Garmin2nd
  3. Renpho3rd
  4. Eufy4th
  5. Fitbit–
  6. Amazfit–
  7. Samsung–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Withings5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Garmin4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Eufy3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Renpho3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Fitbit0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Amazfit0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Samsung0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about smart scale brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Eufy or Samsung more popular in search?

This chart shows how often people search Google for Eufy and Samsung by name. Each line represents a brand's share of searches for all seven smart scale brands we track, month by month, from searches in New Zealand.

Eufy and Samsung among smart scale brands in New Zealand, by month

Share of searches by month for Eufy, Samsung. The figures are in the table below the chart.

View monthly share of searches table
MonthFitbitEufyAmazfitGarminSamsungWithingsRenpho
Oct 202556.7%31.8%5.2%1.8%2%2%0.56%
Nov 202557.5%31.6%5.1%1.4%2%2%0.46%
Dec 202558.1%30.8%4.9%1.4%2%2%0.87%
Jan 202658.9%27%7%2.1%1.7%2.5%0.72%
Feb 202657.1%30.3%6.6%1.7%1.6%2%0.57%
Mar 202652.3%34.6%6.4%1.5%2.1%2.6%0.49%
Apr 202655.5%32.2%6.1%1.7%2%2%0.56%
May 202659.6%29%5.9%1.5%1.4%1.8%0.77%
Jun 202660%28.7%6.1%1.5%1.5%1.8%0.51%
Jul 202655.5%31.6%6.3%2%1.9%1.9%0.69%
Aug 202659.9%27.7%5.9%1.9%2.2%1.8%0.64%
Sep 202658.1%30.8%5.5%1.7%1.7%1.7%0.6%

How has the Eufy and Samsung comparison changed over the last 12 months?

3 findings
  • Eufy was ahead of Samsung in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Eufy’s share of searches among smart scale brands in New Zealand moved from 31.8% to 30.8%, and its estimated monthly branded searches moved from 6.2K to 7.2K.
  • Across the 12 months ending September 2026, Samsung’s share of searches among smart scale brands in New Zealand moved from 2% to 1.7%, and its estimated monthly branded searches held steady at 390.

How did search popularity change for New Zealand smart scale brands in September 2026?

2 changes
  1. In September 2026, Eufy gained share of searches among smart scale brands in New Zealand, from 27.7% to 30.8%.

  2. In September 2026, Samsung lost share of searches among smart scale brands in New Zealand, from 2.2% to 1.7%.

How are branded searches counted?

7 search terms

Brandwave collects information about searches that people make online using Eufy’s and Samsung’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Eufy

6 branded search terms

  • eufy
  • eufy homebase3
  • eufy robovac
  • eufy scale
  • eufy security
  • eufy solar panel

Samsung

1 branded search term

  • samsung odyssey

How the Brand Demand Index is measured

Other head-to-heads among smart scale brands

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