Brandwave

Ecoya vs L'Occitane:Which is more popular by branded search in New Zealand?

In August 2026, Ecoya had more branded searches than L'Occitane among bath, body and cosmetics stores in New Zealand. Ecoya was estimated to have 12.5K branded searches compared to L'Occitane’s 10.2K, and held a 21.2% Share of Search versus L'Occitane’s 17.3%.

Share of Search among bath, body and cosmetics stores in New Zealand in August 2026Which is more popular in search, Ecoya or L'Occitane?
Ecoya21.2%12.5K searches
vs
L'Occitane17.3%10.2K searches
Add a brand to this comparison

Follow Ecoya vs L'Occitane and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Which is more popular in search, Ecoya or L'Occitane?

Compare the bath, body and skincare stores New Zealanders buy gifts and treats from. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Ecoya and L'Occitane among bath, body and cosmetics stores in New Zealand, by month

Share of Search by month for Ecoya, L'Occitane. The figures are in the table below the chart.

View monthly share of search table
MonthLushEcoyaAesopL'OccitaneThe Body Shop
Oct 202540.3%19%16.8%15.8%8%
Nov 202529.7%28.2%20.4%13.8%7.8%
Dec 202543.3%20.1%13.8%16.5%6.3%
Jan 202639%17.5%17.1%17.3%9%
Feb 202637.4%17.5%19.9%15.8%9.3%
Mar 202634.7%19.7%21.3%17.4%6.9%
Apr 202634.3%21.1%18.5%18%8.2%
May 202632.3%20.9%20.6%18.8%7.4%
Jun 202636.8%19.7%19.7%18%5.8%
Jul 202630.1%33.7%16.1%14.2%6%
Aug 202634.3%21.2%19.7%17.3%7.6%
Sep 2026—————

How has the Ecoya and L'Occitane comparison changed over the last 12 months?

How did search popularity change for New Zealand bath, body and cosmetics stores in August 2026?

  1. In August 2026, Lush overtook Ecoya to take the highest estimated Share of Search among bath, body and cosmetics stores in New Zealand, at 34.3%.

  2. In August 2026, L'Occitane gained estimated Share of Search among bath, body and cosmetics stores in New Zealand, from 14.2% to 17.3%.

  3. In August 2026, Ecoya lost estimated Share of Search among bath, body and cosmetics stores in New Zealand, from 33.7% to 21.2%.

How each brand is measured

Brandwave collects information about searches that people make online using Ecoya’s and L'Occitane’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Ecoya

21 branded search terms

  • briscoes ecoya
  • ecoya
  • ecoya black friday sale
  • ecoya body care
  • ecoya candle
  • ecoya candles sale
  • ecoya car diffusers
  • ecoya co nz
  • ecoya diffuser
  • ecoya gift set
  • ecoya hand cream
  • ecoya hand wash
  • ecoya lotion
  • ecoya lychee guava
  • ecoya near me
  • ecoya nz
  • ecoya nz sale
  • ecoya online
  • ecoya outlet
  • ecoya reed diffusers
  • ecoya sale

L'Occitane

24 branded search terms

  • almond shower oil l occitane
  • almond supple skin oil l occitane
  • balm l occitane
  • body oil l occitane
  • l occitane
  • l occitane almond oil
  • l occitane bath bombs
  • l occitane body care
  • l occitane en provenc
  • l occitane gift sets
  • l occitane hand cream
  • l occitane near me
  • l occitane oil
  • l occitane oil shower
  • loccitane
  • loccitane bath bombs
  • loccitane body care
  • loccitane gift sets
  • loccitane hand cream
  • loccitane handcream
  • loccitane near me
  • loccitane new zealand
  • loccitane nz
  • loccitane online

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.

Start your marketing record