Brandwave

Easy Jobs vs People Passion:Which is more popular?

In September 2026, People Passion had more branded searches than Easy Jobs among New Plymouth recruitment agencies in New Zealand. People Passion had about 40 branded searches, while Easy Jobs had 0. People Passion made up 9.5% of all New Plymouth recruitment agency searches we track, and Easy Jobs accounted for 0%. When we asked ChatGPT and Google AI Overviews about New Plymouth recruitment agencies, People Passion appeared in two of the four answers and Easy Jobs in none.

Among New Plymouth recruitment agencies in New Zealand in September 2026

Who do people search for more?

People Passion, the only one of the two with measured searches

People Passion 40 searchesEasy Jobs 0 searches

Who does AI mention more?

People Passion, mentioned in 2 of 4 answers, Easy Jobs in 0

People Passion in 2 of 4Easy Jobs in 0 of 4

Who does AI recommend more?

People Passion, the only one of the two named

People Passion first in 2Easy Jobs never named

Follow Easy Jobs vs People Passion and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top New Plymouth recruitment agencies in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, People Passion was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Easy Jobs did not appear in any of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. OneStaff1st
  2. Adecco2nd
  3. NES Fircroft3rd
  4. People Passion4th
  5. Moxie Executive Search5th
  6. Naki Labour Hire6th
  7. NZ Labour Hire–
  8. Recruitment 360–
  9. Action Personnel–
  10. Easy Jobs–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • OneStaff4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Adecco3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • NES Fircroft3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Moxie Executive Search3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Naki Labour Hire2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • People Passion2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • NZ Labour Hire0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Recruitment 3600 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Action Personnel0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Easy Jobs0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about New Plymouth recruitment agencies

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Easy Jobs or People Passion more popular in search?

This chart shows how often people search Google for Easy Jobs and People Passion by name. Each line represents a brand's share of searches for all ten New Plymouth recruitment agencies we track, month by month, from searches in New Zealand.

Easy Jobs and People Passion among New Plymouth recruitment agencies in New Zealand, by month

Share of searches by month for People Passion, Easy Jobs. The figures are in the table below the chart.

View monthly share of searches table
MonthOneStaffAdeccoNaki Labour HireNES FircroftPeople PassionNZ Labour HireMoxie Executive SearchRecruitment 360Action PersonnelEasy Jobs
Oct 202522.9%31.4%5.7%2.9%11.4%11.4%2.9%2.9%2.9%5.7%
Nov 202535.3%14.7%11.8%2.9%14.7%5.9%2.9%5.9%2.9%2.9%
Dec 202518.2%27.3%9.1%9.1%9.1%9.1%4.5%4.5%4.5%4.5%
Jan 202627%24.3%13.5%5.4%10.8%5.4%2.7%2.7%2.7%5.4%
Feb 202630.6%22.2%8.3%2.8%13.9%5.6%2.8%5.6%2.8%5.6%
Mar 202625.7%22.9%14.3%2.9%11.4%5.7%2.9%8.6%2.9%2.9%
Apr 202634.4%25%3.1%3.1%6.3%9.4%3.1%6.3%3.1%6.3%
May 202628.2%30.8%12.8%2.6%10.3%5.1%2.6%2.6%0%5.1%
Jun 202624.2%27.3%6.1%3%21.2%6.1%3%3%3%3%
Jul 202630.3%21.2%3%3%15.2%9.1%3%6.1%3%6.1%
Aug 202625.6%25.6%5.1%7.7%17.9%5.1%5.1%2.6%2.6%2.6%
Sep 202631%21.4%9.5%9.5%9.5%7.1%4.8%4.8%2.4%0%

How has the Easy Jobs and People Passion comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand New Plymouth recruitment agencies in September 2026?

4 changes

  1. In September 2026, Recruitment 360 overtook Action Personnel and Easy Jobs to rank 8th among New Plymouth recruitment agencies in New Zealand, with 4.8% of the searches.

  2. In September 2026, Naki Labour Hire overtook People Passion and 2 others to rank 3rd among New Plymouth recruitment agencies in New Zealand, with 9.5% of the searches.

  3. In September 2026, People Passion lost share of searches among New Plymouth recruitment agencies in New Zealand, from 17.9% to 9.5%.

  4. In September 2026, Easy Jobs lost share of searches among New Plymouth recruitment agencies in New Zealand, from 2.6% to 0%.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Easy Jobs’ and People Passion’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Easy Jobs

2 branded search terms

  • easy jobs
  • easy jobs recruitment

People Passion

1 branded search term

  • people passion

How the Brand Demand Index is measured

Other head-to-heads among New Plymouth recruitment agencies

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.

Start free