Creately vs Whimsical:Which is more popular by branded search in New Zealand?
In August 2026, Whimsical had more branded searches than Creately among diagramming tools in New Zealand. Whimsical was estimated to have 3K branded searches compared to Creately’s 70, and held a 22.7% Share of Search versus Creately’s 0.52%.
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Which is more popular in search, Creately or Whimsical?
Compare the flowchart and diagramming tools New Zealand teams map processes and systems with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Whimsical, Creately. The figures are in the table below the chart.
View monthly share of search table
| Month | draw.io | Lucidchart | Whimsical | Microsoft Visio | Creately |
|---|---|---|---|---|---|
| Oct 2025 | 34.1% | 17.3% | 26.1% | 21.7% | 0.86% |
| Nov 2025 | 26.9% | 17.7% | 33.9% | 20.8% | 0.62% |
| Dec 2025 | 23% | 14.2% | 40.6% | 21.6% | 0.61% |
| Jan 2026 | 20.9% | 14.5% | 41.3% | 22.6% | 0.68% |
| Feb 2026 | 27.6% | 17.8% | 28.8% | 25.2% | 0.61% |
| Mar 2026 | 29% | 24.2% | 24.2% | 21.9% | 0.71% |
| Apr 2026 | 29.2% | 21.1% | 30% | 19.1% | 0.54% |
| May 2026 | 34.3% | 23.8% | 23.3% | 18.1% | 0.56% |
| Jun 2026 | 30.7% | 20.8% | 29.7% | 18.5% | 0.36% |
| Jul 2026 | 30.4% | 20.6% | 29% | 19.7% | 0.36% |
| Aug 2026 | 30.6% | 25.6% | 22.7% | 20.6% | 0.52% |
| Sep 2026 | — | — | — | — | — |
How has the Creately and Whimsical comparison changed over the last 12 months?
3 findings
- Whimsical was ahead of Creately in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Creately’s estimated Share of Search among diagramming tools in New Zealand moved from 0.86% to 0.52%, and its estimated monthly branded searches moved from 100 to 70.
- Across the 11 months ending August 2026, Whimsical’s estimated Share of Search among diagramming tools in New Zealand moved from 26.1% to 22.7%, and its estimated monthly branded searches held steady at 3K.
How did search popularity change for New Zealand diagramming tools in August 2026?
3 changes
In August 2026, Lucidchart overtook Whimsical to rank 2nd among diagramming tools in New Zealand, at 25.6%.

In August 2026, Whimsical lost estimated Share of Search among diagramming tools in New Zealand, from 29% to 22.7%.

Estimated monthly branded searches for Creately in New Zealand fell 30% over 11 measured months, from 100 to 70 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Creately’s and Whimsical’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.