Brandwave

Microsoft Visio vs Whimsical:Which is more popular by branded search in New Zealand?

In August 2026, Whimsical had more branded searches than Microsoft Visio among diagramming tools in New Zealand. Whimsical was estimated to have 3K branded searches compared to Microsoft Visio’s 2.8K, and held a 22.7% Share of Search versus Microsoft Visio’s 20.6%.

Share of Search among diagramming tools in New Zealand in August 2026Which is more popular in search, Microsoft Visio or Whimsical?
Microsoft Visio20.6%2.8K searches
vs
Whimsical22.7%3K searches

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Which is more popular in search, Microsoft Visio or Whimsical?

Compare the flowchart and diagramming tools New Zealand teams map processes and systems with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Microsoft Visio and Whimsical among diagramming tools in New Zealand, by month

Share of Search by month for Whimsical, Microsoft Visio. The figures are in the table below the chart.

View monthly share of search table
Monthdraw.ioLucidchartWhimsicalMicrosoft VisioCreately
Oct 202534.1%17.3%26.1%21.7%0.86%
Nov 202526.9%17.7%33.9%20.8%0.62%
Dec 202523%14.2%40.6%21.6%0.61%
Jan 202620.9%14.5%41.3%22.6%0.68%
Feb 202627.6%17.8%28.8%25.2%0.61%
Mar 202629%24.2%24.2%21.9%0.71%
Apr 202629.2%21.1%30%19.1%0.54%
May 202634.3%23.8%23.3%18.1%0.56%
Jun 202630.7%20.8%29.7%18.5%0.36%
Jul 202630.4%20.6%29%19.7%0.36%
Aug 202630.6%25.6%22.7%20.6%0.52%
Sep 2026—————

How has the Microsoft Visio and Whimsical comparison changed over the last 12 months?

How did search popularity change for New Zealand diagramming tools in August 2026?

  1. In August 2026, Lucidchart overtook Whimsical to rank 2nd among diagramming tools in New Zealand, at 25.6%.

  2. In August 2026, Microsoft Visio gained estimated Share of Search among diagramming tools in New Zealand, from 19.7% to 20.6%.

  3. In August 2026, Whimsical lost estimated Share of Search among diagramming tools in New Zealand, from 29% to 22.7%.

How each brand is measured

Brandwave collects information about searches that people make online using Microsoft Visio’s and Whimsical’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Microsoft Visio

13 branded search terms

  • microsoft visio
  • microsoft visio diagram
  • microsoft visio download
  • microsoft visio flowchart
  • microsoft visio nz
  • microsoft visio org chart
  • microsoftvisio
  • ms visio
  • ms visio online
  • visio
  • visio dl
  • visio online
  • visio viewer

Whimsical

8 branded search terms

  • whimsical
  • whimsical com
  • whimsical diagram
  • whimsical flowchart
  • whimsical near me
  • whimsical nz
  • whimsical online
  • whimsical org chart

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

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Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.