Cavell Leitch vs Saunders & Co:Which is more popular?
In September 2026, Saunders & Co had more branded searches than Cavell Leitch among Christchurch law firms in New Zealand. Saunders & Co had about 1,600 branded searches, while Cavell Leitch had 720. Saunders & Co made up 33.5% of all Christchurch law firm searches we track, and Cavell Leitch accounted for 15.1%. When we asked ChatGPT and Google AI Overviews about Christchurch law firms, Cavell Leitch and Saunders & Co each appeared in three of the four answers. Saunders & Co was mentioned before Cavell Leitch in two out of three answers.
Who do people search for more?
Saunders & Co, about 2 searches for every 1 for Cavell Leitch
Who does AI mention more?
Both were mentioned in 3 of 4 answers.
Who does AI recommend more?
Saunders & Co, named ahead of Cavell Leitch in 2 of 3 answers
Follow Cavell Leitch vs Saunders & Co and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top Christchurch law firms in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Cavell Leitch and Saunders & Co were each mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Saunders & Co was listed before Cavell Leitch in two out of three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Saunders & Co3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Lane Neave3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Cavell Leitch3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers- Godfreys Law2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Layburn Hodgins0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Mortlock McCormack Law0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Harmans0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about Christchurch law firms
4 answers
Asked ChatGPT
“Which law firm should I hire in Christchurch, New Zealand?”
Asked ChatGPT
“What are the best law firms in Christchurch, New Zealand?”
Asked ChatGPT
“What's the best law firm in Christchurch, New Zealand for legal advice?”
Searched Google, AI Overview
“law firm christchurch”
Searched Google, AI Overview
“christchurch lawyers”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.
Is Cavell Leitch or Saunders & Co more popular in search?
This chart shows how often people search Google for Cavell Leitch and Saunders & Co by name. Each line represents a brand's share of searches for all seven Christchurch law firms we track, month by month, from searches in New Zealand.
Share of searches by month for Saunders & Co, Cavell Leitch. The figures are in the table below the chart.
View monthly share of searches table
| Month | Saunders & Co | Lane Neave | Cavell Leitch | Godfreys Law | Layburn Hodgins | Mortlock McCormack Law | Harmans |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 32.5% | 18.9% | 17.8% | 12% | 8.1% | 9.7% | 1% |
| Nov 2025 | 34.4% | 17.2% | 15.5% | 10.3% | 10.8% | 10.3% | 1.5% |
| Dec 2025 | 33.2% | 19.7% | 18.4% | 10% | 8.7% | 8.2% | 1.8% |
| Jan 2026 | 34.9% | 17.4% | 15.8% | 12.9% | 9.1% | 8.6% | 1.3% |
| Feb 2026 | 33.9% | 19.9% | 15.3% | 10.2% | 9.1% | 10.2% | 1.5% |
| Mar 2026 | 30.4% | 26.8% | 16% | 9.4% | 6.9% | 9.4% | 1.1% |
| Apr 2026 | 32.7% | 19.4% | 18% | 9.8% | 8.8% | 9.8% | 1.4% |
| May 2026 | 31.7% | 18.8% | 14.3% | 11.7% | 10.3% | 11.7% | 1.4% |
| Jun 2026 | 32.5% | 19.1% | 14.6% | 12% | 10.6% | 9.8% | 1.4% |
| Jul 2026 | 35.3% | 17.2% | 13% | 13% | 9.3% | 10.6% | 1.5% |
| Aug 2026 | 33.7% | 16.2% | 15.2% | 12.4% | 10.9% | 10.1% | 1.5% |
| Sep 2026 | 33.5% | 16.4% | 15.1% | 12.4% | 11.1% | 10.1% | 1.5% |
How has the Cavell Leitch and Saunders & Co comparison changed over the last 12 months?
3 findings
- Saunders & Co was ahead of Cavell Leitch in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Cavell Leitch’s share of searches among Christchurch law firms in New Zealand moved from 17.8% to 15.1%, and its estimated monthly branded searches moved from 880 to 720.
- Across the 12 months ending September 2026, Saunders & Co’s share of searches among Christchurch law firms in New Zealand moved from 32.5% to 33.5%, and its estimated monthly branded searches held steady at 1.6K.
How did search popularity change for New Zealand Christchurch law firms in September 2026?
1 change
Estimated monthly branded searches for Cavell Leitch in New Zealand fell 18.2% over 12 measured months, from 880 to 720 in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Cavell Leitch’s and Saunders & Co’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Cavell Leitch
1 branded search term
- cavell leitch
Saunders & Co
2 branded search terms
- saunders & co
- saunders and co
Other head-to-heads among Christchurch law firms
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.