Brandwave

Lane Neave vs Saunders & Co:Which is more popular?

In September 2026, Saunders & Co had more branded searches than Lane Neave among Christchurch law firms in New Zealand. Saunders & Co had about 1,600 branded searches, while Lane Neave had 780. Saunders & Co made up 33.5% of all Christchurch law firm searches we track, and Lane Neave accounted for 16.4%. When we asked ChatGPT and Google AI Overviews about Christchurch law firms, Lane Neave and Saunders & Co each appeared in three of the four answers. Saunders & Co was mentioned before Lane Neave in two out of three answers.

Among Christchurch law firms in New Zealand in September 2026

Who do people search for more?

Saunders & Co, about 2 searches for every 1 for Lane Neave

Saunders & Co 1.6K searchesLane Neave 780 searches

Who does AI mention more?

Both were mentioned in 3 of 4 answers.

Lane Neave in 3 of 4Saunders & Co in 3 of 4

Who does AI recommend more?

Saunders & Co, named ahead of Lane Neave in 2 of 3 answers

Saunders & Co first in 2Lane Neave first in 1

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Top Christchurch law firms in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Lane Neave and Saunders & Co were each mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Saunders & Co was listed before Lane Neave in two out of three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Saunders & Co1st
  2. Cavell Leitch2nd
  3. Lane Neave3rd
  4. Godfreys Law4th
  5. Layburn Hodgins–
  6. Mortlock McCormack Law–
  7. Harmans–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Saunders & Co3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Lane Neave3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Cavell Leitch3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Godfreys Law2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Layburn Hodgins0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Mortlock McCormack Law0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Harmans0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about Christchurch law firms

4 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Is Lane Neave or Saunders & Co more popular in search?

This chart shows how often people search Google for Lane Neave and Saunders & Co by name. Each line represents a brand's share of searches for all seven Christchurch law firms we track, month by month, from searches in New Zealand.

Lane Neave and Saunders & Co among Christchurch law firms in New Zealand, by month

Share of searches by month for Saunders & Co, Lane Neave. The figures are in the table below the chart.

View monthly share of searches table
MonthSaunders & CoLane NeaveCavell LeitchGodfreys LawLayburn HodginsMortlock McCormack LawHarmans
Oct 202532.5%18.9%17.8%12%8.1%9.7%1%
Nov 202534.4%17.2%15.5%10.3%10.8%10.3%1.5%
Dec 202533.2%19.7%18.4%10%8.7%8.2%1.8%
Jan 202634.9%17.4%15.8%12.9%9.1%8.6%1.3%
Feb 202633.9%19.9%15.3%10.2%9.1%10.2%1.5%
Mar 202630.4%26.8%16%9.4%6.9%9.4%1.1%
Apr 202632.7%19.4%18%9.8%8.8%9.8%1.4%
May 202631.7%18.8%14.3%11.7%10.3%11.7%1.4%
Jun 202632.5%19.1%14.6%12%10.6%9.8%1.4%
Jul 202635.3%17.2%13%13%9.3%10.6%1.5%
Aug 202633.7%16.2%15.2%12.4%10.9%10.1%1.5%
Sep 202633.5%16.4%15.1%12.4%11.1%10.1%1.5%

How has the Lane Neave and Saunders & Co comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand Christchurch law firms in September 2026?

1 change
  1. Estimated monthly branded searches for Lane Neave in New Zealand fell 16.1% over 12 measured months, from 930 to 780 in September 2026.

How are branded searches counted?

6 search terms

Brandwave collects information about searches that people make online using Lane Neave’s and Saunders & Co’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Lane Neave

4 branded search terms

  • Lane Neave
  • lane neave immigration
  • lane neave lawyers
  • lane neave queenstown

Saunders & Co

2 branded search terms

  • saunders & co
  • saunders and co

How the Brand Demand Index is measured

Other head-to-heads among Christchurch law firms

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