Brandwave

How popular isSaunders & Co in search?

In August 2026, there were an estimated 2.4K branded searches for Saunders & Co in New Zealand which held steady over the last 11 months. Saunders & Co holds 43.7% estimated Share of Search among New Zealand christchurch law firms and is ranked 1st of 4 competitors for search popularity.

Share of Search, August 2026
  1. Saunders & Co43.7%
  2. Mortlock McCormack Law26.3%
  3. Harmans17.6%
  4. Layburn Hodgins12.3%
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Which christchurch law firms compete with Saunders & Co?

Saunders & Co against christchurch law firms in New Zealand, by month

Share of Search by month for Saunders & Co, Mortlock McCormack Law, Harmans, Layburn Hodgins. The figures are in the table below the chart.

View monthly share of search table
MonthSaunders & CoMortlock McCormack LawHarmansLayburn Hodgins
Oct 202548%23.5%16.1%12.4%
Nov 202543%25.8%17.6%13.5%
Dec 202545.3%23%19.2%12.6%
Jan 202645.5%23.1%19.3%12.1%
Feb 202641.5%25.9%21.1%11.5%
Mar 202647.2%23.5%18.5%10.7%
Apr 202639.6%30.2%16.9%13.3%
May 202643.9%26.4%17.7%12%
Jun 202645.9%22.7%18.9%12.6%
Jul 202643.9%26.4%17.7%12%
Aug 202643.7%26.3%17.6%12.3%
Sep 2026————
  1. held 1st · 2.4K estimated branded searches · 0% vs prior month · -0.2 points

  2. held 2nd · 1.4K estimated branded searches · 0% vs prior month · -0.1 points

  3. 3.Harmans

    17.6%

    held 3rd · 970 estimated branded searches · 0% vs prior month · -0.1 points

  4. held 4th · 680 estimated branded searches · +3% vs prior month · +0.3 points

Compare search popularity between Saunders & Co and its closest rivals

How has branded search demand for Saunders & Co changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Saunders & Co in New Zealand held steady at 2.4K.
  • Across the 11 months ending August 2026, Saunders & Co’s estimated Share of Search among christchurch law firms in New Zealand decreased from 48% to 43.7%.
  • Across the 11 months ending August 2026, Saunders & Co’s estimated Share of Search among christchurch law firms in New Zealand peaked at 48% in October 2025 and was lowest at 39.6% in April 2026.

How did search popularity change for New Zealand christchurch law firms in August 2026?

  1. Estimated monthly branded searches for Mortlock McCormack Law in New Zealand rose 22.9% over 11 measured months, from 1.2K to 1.4K in August 2026.

  2. Estimated monthly branded searches for Harmans in New Zealand rose 19.8% over 11 measured months, from 810 to 970 in August 2026.

How is Saunders & Co measured?

Brandwave collects information about searches that people make online using Saunders & Co’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • saunders & co
  • saunders & co solicitors
  • saunders and co

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How the Brand Demand Index is measured

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