Mortlock McCormack Law vs Saunders & Co:Which is more popular by branded search in New Zealand?
In August 2026, Saunders & Co had more branded searches than Mortlock McCormack Law among christchurch law firms in New Zealand. Saunders & Co was estimated to have 2.4K branded searches compared to Mortlock McCormack Law’s 1.4K, and held a 43.7% Share of Search versus Mortlock McCormack Law’s 26.3%.
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Which is more popular in search, Mortlock McCormack Law or Saunders & Co?
Compare Christchurch law firms using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Saunders & Co, Mortlock McCormack Law. The figures are in the table below the chart.
View monthly share of search table
| Month | Saunders & Co | Mortlock McCormack Law | Harmans | Layburn Hodgins |
|---|---|---|---|---|
| Oct 2025 | 48% | 23.5% | 16.1% | 12.4% |
| Nov 2025 | 43% | 25.8% | 17.6% | 13.5% |
| Dec 2025 | 45.3% | 23% | 19.2% | 12.6% |
| Jan 2026 | 45.5% | 23.1% | 19.3% | 12.1% |
| Feb 2026 | 41.5% | 25.9% | 21.1% | 11.5% |
| Mar 2026 | 47.2% | 23.5% | 18.5% | 10.7% |
| Apr 2026 | 39.6% | 30.2% | 16.9% | 13.3% |
| May 2026 | 43.9% | 26.4% | 17.7% | 12% |
| Jun 2026 | 45.9% | 22.7% | 18.9% | 12.6% |
| Jul 2026 | 43.9% | 26.4% | 17.7% | 12% |
| Aug 2026 | 43.7% | 26.3% | 17.6% | 12.3% |
| Sep 2026 | — | — | — | — |
How has the Mortlock McCormack Law and Saunders & Co comparison changed over the last 12 months?
3 findings
- Saunders & Co was ahead of Mortlock McCormack Law in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Mortlock McCormack Law’s estimated Share of Search among christchurch law firms in New Zealand moved from 23.5% to 26.3%, and its estimated monthly branded searches moved from 1.2K to 1.4K.
- Across the 11 months ending August 2026, Saunders & Co’s estimated Share of Search among christchurch law firms in New Zealand moved from 48% to 43.7%, and its estimated monthly branded searches held steady at 2.4K.
How did search popularity change for New Zealand christchurch law firms in August 2026?
1 change
Estimated monthly branded searches for Mortlock McCormack Law in New Zealand rose 22.9% over 11 measured months, from 1.2K to 1.4K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Mortlock McCormack Law’s and Saunders & Co’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Mortlock McCormack Law
3 branded search terms
- mortlock mccormack law
- mortlock mccormack law christchurch
- mortlock-mccormack
Saunders & Co
3 branded search terms
- saunders & co
- saunders & co solicitors
- saunders and co
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.