Brandwave

Captivate vs RSS.com:Which is more popular in New Zealand?

In October 2026, Captivate had more branded searches than RSS.com among podcast hosting platforms in New Zealand. Captivate had about 50 branded searches, while RSS.com had 10. Captivate made up 4% of all podcast hosting platform searches we track, and RSS.com accounted for 0.81%. When we asked ChatGPT and Google AI Overviews about podcast hosting platforms, Captivate appeared in four of the five answers and RSS.com in three. Captivate was mentioned before RSS.com in three out of four answers that named either.

Among podcast hosting platforms in New Zealand in October 2026

Who do people search for more?

Captivate, about 5 searches for every 1 for RSS.com

Captivate 50 searchesRSS.com 10 searches

Who does AI mention more?

Captivate, mentioned in 4 of 5 answers, RSS.com in 3

Captivate in 4 of 5RSS.com in 3 of 5

Who does AI recommend more?

Captivate, named ahead of RSS.com in 3 of 4 answers

Captivate first in 3RSS.com first in 1

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Top podcast hosting platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Captivate was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. RSS.com was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Captivate was listed before RSS.com in three out of four answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Spotify for Creators1st
  2. Buzzsprout2nd
  3. Transistor3rd
  4. Captivate4th
  5. RSS.com5th
  6. Podbean6th
  7. Libsyn7th
  8. Acast–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Spotify for Creators5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Buzzsprout5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Transistor5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Captivate4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • RSS.com3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Podbean2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Libsyn1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Acast0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about podcast hosting platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Captivate or RSS.com more popular in search?

This chart shows how often people search Google for Captivate and RSS.com by name. Each line represents a brand's share of searches for all eight podcast hosting platforms we track, month by month, from searches in New Zealand.

Captivate and RSS.com among podcast hosting platforms in New Zealand, by month

Share of searches by month for Captivate, RSS.com. The figures are in the table below the chart.

View monthly share of searches table
MonthSpotify for CreatorsBuzzsproutPodbeanAcastCaptivateLibsynRSS.comTransistor
Nov 202531.5%22.8%24.2%14.1%1.3%4.7%0.67%0.67%
Dec 202541.3%15.7%21.5%12.4%2.5%5%0.83%0.83%
Jan 202642%17.6%19.1%14.5%2.3%3.1%0.76%0.76%
Feb 202640.4%17.6%22.1%12.5%1.5%4.4%0.74%0.74%
Mar 202637.2%23.4%19.1%14.4%2.7%2.1%0.53%0.53%
Apr 202633.3%27.6%19.9%12.2%3.8%1.9%0.64%0.64%
May 202639.1%24.7%18.4%10.9%2.9%2.9%0.57%0.57%
Jun 202638.8%26.9%15.6%10.6%3.8%3.1%0.63%0.63%
Jul 202648.3%20.1%16.1%8.7%3.4%2%0.67%0.67%
Aug 202644.7%23%15.5%10.6%3.1%1.9%0.62%0.62%
Sep 202639.9%24.6%17.4%11.6%3.6%1.4%0.72%0.72%
Oct 202638.7%27.4%15.3%9.7%4%3.2%0.81%0.81%

How has branded search for Captivate and RSS.com changed in New Zealand over the last 12 months?

3 findings

How did search popularity change for New Zealand podcast hosting platforms in October 2026?

1 change
  1. Estimated monthly branded searches for Captivate in New Zealand rose 150% over 12 measured months, from 20 to 50 in October 2026.

How are Captivate’s and RSS.com’s branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Captivate’s and RSS.com’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Captivate

3 branded search terms

  • captivate fm
  • captivate podcast
  • captivate podcast hosting

RSS.com

1 branded search term

  • rss.com

How the Brand Demand Index is measured

Other head-to-heads among podcast hosting platforms

Creator with pink hair and a pink jacket

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