Brandwave

How popular isPodbean?

In October 2026, people searched for Podbean by name about 190 times in New Zealand, a 47.2% decrease from the previous year. These searches made up 15.3% of all New Zealand podcast hosting platform searches, placing Podbean third out of eight platforms. When we asked both ChatGPT and Google AI Overviews about podcast hosting platforms, Podbean appeared in two of the five answers and was the sixth most recommended of the eight.

Search and AI answers in October 2026

Podbean is the third most searched of 8 competitors and the sixth most recommended in the AI answers we collected.

  1. Spotify for CreatorsShare of searches 38.7%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  2. BuzzsproutShare of searches 27.4%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
  3. PodbeanShare of searches 15.3%Mentioned in 2 of 5 AI answersPlace in AI recommendations 6th
  4. AcastShare of searches 9.7%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  5. CaptivateShare of searches 4%Mentioned in 4 of 5 AI answersPlace in AI recommendations 4th

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Top podcast hosting platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Podbean was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Podbean is the sixth most recommended of the eight.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Spotify for Creators1st
  2. Buzzsprout2nd
  3. Transistor3rd
  4. Captivate4th
  5. RSS.com5th
  6. Podbean6th
  7. Libsyn7th
  8. Acast–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Spotify for Creators5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Buzzsprout5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Transistor5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Captivate4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • RSS.com3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Podbean2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Libsyn1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Acast0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about podcast hosting platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

How often do people search for Podbean compared with other New Zealand podcast hosting platforms?

Podbean against podcast hosting platforms in New Zealand, by month

Share of searches by month for Spotify for Creators, Buzzsprout, Podbean, Acast, Captivate, Libsyn. The figures are in the table below the chart.

View monthly share of searches table
MonthSpotify for CreatorsBuzzsproutPodbeanAcastCaptivateLibsynRSS.comTransistor
Nov 202531.5%22.8%24.2%14.1%1.3%4.7%0.67%0.67%
Dec 202541.3%15.7%21.5%12.4%2.5%5%0.83%0.83%
Jan 202642%17.6%19.1%14.5%2.3%3.1%0.76%0.76%
Feb 202640.4%17.6%22.1%12.5%1.5%4.4%0.74%0.74%
Mar 202637.2%23.4%19.1%14.4%2.7%2.1%0.53%0.53%
Apr 202633.3%27.6%19.9%12.2%3.8%1.9%0.64%0.64%
May 202639.1%24.7%18.4%10.9%2.9%2.9%0.57%0.57%
Jun 202638.8%26.9%15.6%10.6%3.8%3.1%0.63%0.63%
Jul 202648.3%20.1%16.1%8.7%3.4%2%0.67%0.67%
Aug 202644.7%23%15.5%10.6%3.1%1.9%0.62%0.62%
Sep 202639.9%24.6%17.4%11.6%3.6%1.4%0.72%0.72%
Oct 202638.7%27.4%15.3%9.7%4%3.2%0.81%0.81%
  1. Held 1st. 480 estimated branded searches, -12.7% vs prior month. Share -1.1 points.

  2. 2.Buzzsprout

    27.4%

    Held 2nd. 340 estimated branded searches, 0% vs prior month. Share +2.8 points.

  3. 3.Podbean

    15.3%

    Held 3rd. 190 estimated branded searches, -20.8% vs prior month. Share -2.1 points.

  4. 4.Acast

    9.7%

    Held 4th. 120 estimated branded searches, -25% vs prior month. Share -1.9 points.

  5. Held 5th. 50 estimated branded searches, 0% vs prior month. Share +0.4 points.

  6. 6.Libsyn

    3.2%

    Held 6th. 40 estimated branded searches, +100% vs prior month. Share +1.8 points.

  7. 7.RSS.com

    0.81%

    Held 7th. 10 estimated branded searches, 0% vs prior month. Share +0.1 points.

  8. 8.Transistor

    0.81%

    Held 8th. 10 estimated branded searches, 0% vs prior month. Share +0.1 points.

Compare popularity between Podbean and its closest rivals

Every comparison with Podbean

7 comparisons

How has branded search demand for Podbean changed in New Zealand over the last 12 months?

3 findings
  • Across the 12 months ending October 2026, estimated monthly branded searches for Podbean in New Zealand fell from 360 to 190.
  • Across the 12 months ending October 2026, Podbean’s share of searches among podcast hosting platforms in New Zealand decreased from 24.2% to 15.3%.
  • Across the 12 months ending October 2026, Podbean fell from 2nd to 3rd among podcast hosting platforms in New Zealand.

How did search popularity change for New Zealand podcast hosting platforms in October 2026?

6 changes
  1. In October 2026, Buzzsprout gained share of searches among podcast hosting platforms in New Zealand, from 24.6% to 27.4%.

  2. In October 2026, Libsyn gained share of searches among podcast hosting platforms in New Zealand, from 1.4% to 3.2%.

  3. In October 2026, Podbean lost share of searches among podcast hosting platforms in New Zealand, from 17.4% to 15.3%.

  4. In October 2026, Acast lost share of searches among podcast hosting platforms in New Zealand, from 11.6% to 9.7%.

  5. In October 2026, Spotify for Creators lost share of searches among podcast hosting platforms in New Zealand, from 39.9% to 38.7%.

  6. Estimated monthly branded searches for Captivate in New Zealand rose 150% over 12 measured months, from 20 to 50 in October 2026.

How are Podbean’s branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Podbean’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • podbean
  • podbean app
  • podbean podcast
  • podbean rss

Do you work for Podbean? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Podbean your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.