Brandwave

Capital Advice vs NZHL:Which is more popular by branded search in New Zealand?

In August 2026, NZHL had more branded searches than Capital Advice among wellington mortgage advisers in New Zealand. NZHL was estimated to have 6.3K branded searches compared to Capital Advice’s 30, and held an 80.4% Share of Search versus Capital Advice’s 0.38%.

Share of Search among wellington mortgage advisers in New Zealand in August 2026Which is more popular in search, Capital Advice or NZHL?
Capital Advice0.38%30 searches
vs
NZHL80.4%6.3K searches

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Which is more popular in search, Capital Advice or NZHL?

Compare Wellington mortgage advisers using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Capital Advice and NZHL among wellington mortgage advisers in New Zealand, by month

Share of Search by month for NZHL, Capital Advice. The figures are in the table below the chart.

View monthly share of search table
MonthNZHLLendal MortgagesThe Mortgage Advice CompanyCapital Advice
Oct 202588.4%9%1.7%0.87%
Nov 202589.9%7.4%2%0.63%
Dec 202587.2%9.8%2.7%0.33%
Jan 202687.9%9.7%1.9%0.54%
Feb 202689.9%7.5%2%0.51%
Mar 202687.3%9%2.6%1.1%
Apr 202687.4%9.1%2.8%0.77%
May 202684.1%13%2.3%0.65%
Jun 202682.3%13.1%3.9%0.74%
Jul 202679.3%16.3%4%0.5%
Aug 202680.4%16.5%2.7%0.38%
Sep 2026————

How has the Capital Advice and NZHL comparison changed over the last 12 months?

How did search popularity change for New Zealand wellington mortgage advisers in August 2026?

  1. In August 2026, NZHL gained estimated Share of Search among wellington mortgage advisers in New Zealand, from 79.3% to 80.4%.

  2. Estimated monthly branded searches for Capital Advice in New Zealand fell 57.1% over 11 measured months, from 70 to 30 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Capital Advice’s and NZHL’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Capital Advice

1 branded search term

  • capital advice

NZHL

42 branded search terms

  • new zealand home loans
  • new zealand home loans near me
  • nz home loans
  • nz home loans blenheim
  • nz home loans christchurch
  • nz home loans gisborne
  • nz home loans hamilton
  • nz home loans hawkes bay
  • nz home loans nelson
  • nz home loans papamoa
  • nz home loans pukekohe
  • nz home loans rotorua
  • nz home loans takapuna
  • nz home loans tauranga
  • nz home loans wellington
  • nz home loans whakatane
  • nz home loans whangarei
  • nzhl
  • nzhl blenheim
  • nzhl cambridge
  • nzhl canterbury metro
  • nzhl christchurch
  • nzhl gisborne
  • nzhl hamilton
  • nzhl hawkes bay
  • nzhl home loans
  • nzhl karaka
  • nzhl kiwibank
  • nzhl nelson
  • nzhl ormiston
  • nzhl papamoa
  • nzhl papanui
  • nzhl pukekohe
  • nzhl rotorua
  • nzhl takapuna
  • nzhl tauranga
  • nzhl te awamutu
  • nzhl wellington
  • nzhl whakatane
  • nzhl whangarei
  • nzhl whitmore
  • nzhl.co.nz

How the Brand Demand Index is measured

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