Bold Subscriptions vs Seal Subscriptions:Which is more popular in New Zealand?
In October 2026, Bold Subscriptions and Seal Subscriptions were level in searches among ecommerce subscription apps in New Zealand, with an estimated 20 branded searches each, at 10.5% of the total each. When we asked ChatGPT and Google AI Overviews about ecommerce subscription apps, Seal Subscriptions appeared in three of the five answers and Bold Subscriptions in none.
Who do people search for more?
Bold Subscriptions and Seal Subscriptions are searched for about as often as each other.
Who does AI mention more?
Seal Subscriptions, mentioned in 3 of 5 answers, Bold Subscriptions in 0
Who does AI recommend more?
Seal Subscriptions, the only one of the two named
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Top ecommerce subscription apps in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Seal Subscriptions was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Bold Subscriptions did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Recharge4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Appstle3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Seal Subscriptions3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
PayWhirl2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Skio0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Bold Subscriptions0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Loop Subscriptions0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about ecommerce subscription apps
5 answers
Asked ChatGPT
“Which ecommerce subscription app should I use in New Zealand?”
Asked ChatGPT
“What are the best ecommerce subscription apps in New Zealand?”
Asked ChatGPT
“What's the best ecommerce subscription app in New Zealand for recurring orders?”
Searched Google, AI Overview
“best subscription app”
Searched Google, AI Overview
“ecommerce subscription software”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Bold Subscriptions or Seal Subscriptions more popular in search?
This chart shows how often people search Google for Bold Subscriptions and Seal Subscriptions by name. Each line represents a brand's share of searches for all seven ecommerce subscription apps we track, month by month, from searches in New Zealand.
Share of searches by month for Bold Subscriptions, Seal Subscriptions. The figures are in the table below the chart.
View monthly share of searches table
| Month | Skio | Appstle | Recharge | Bold Subscriptions | Loop Subscriptions | Seal Subscriptions | PayWhirl |
|---|---|---|---|---|---|---|---|
| Nov 2025 | 28.6% | 23.8% | 19% | 9.5% | 9.5% | 4.8% | 4.8% |
| Dec 2025 | 33.3% | 20.8% | 16.7% | 8.3% | 8.3% | 12.5% | 0% |
| Jan 2026 | 21.1% | 31.6% | 15.8% | 5.3% | 10.5% | 10.5% | 5.3% |
| Feb 2026 | 27.3% | 27.3% | 18.2% | 4.5% | 9.1% | 9.1% | 4.5% |
| Mar 2026 | 32% | 24% | 12% | 8% | 8% | 12% | 4% |
| Apr 2026 | 40.9% | 22.7% | 13.6% | 4.5% | 4.5% | 9.1% | 4.5% |
| May 2026 | 28% | 28% | 12% | 8% | 12% | 8% | 4% |
| Jun 2026 | 26.1% | 30.4% | 13% | 8.7% | 8.7% | 8.7% | 4.3% |
| Jul 2026 | 35% | 30% | 10% | 5% | 5% | 10% | 5% |
| Aug 2026 | 36.4% | 27.3% | 9.1% | 9.1% | 4.5% | 9.1% | 4.5% |
| Sep 2026 | 45% | 20% | 15% | 5% | 5% | 10% | 0% |
| Oct 2026 | 31.6% | 15.8% | 15.8% | 10.5% | 10.5% | 10.5% | 5.3% |
How has branded search for Bold Subscriptions and Seal Subscriptions changed in New Zealand over the last 12 months?
3 findings
- The lead changed hands once in the 12 months ending October 2026: Seal Subscriptions took it in December 2025.
- Across the 12 months ending October 2026, Bold Subscriptions’ share of searches among ecommerce subscription apps in New Zealand moved from 9.5% to 10.5%, and its estimated monthly branded searches held steady at 20.
- Across the 12 months ending October 2026, Seal Subscriptions’ share of searches among ecommerce subscription apps in New Zealand moved from 4.8% to 10.5%, and its estimated monthly branded searches moved from 10 to 20.
How did search popularity change for New Zealand ecommerce subscription apps in October 2026?
3 changes
In October 2026, Bold Subscriptions overtook Seal Subscriptions to rank 4th among ecommerce subscription apps in New Zealand, with 10.5% of the searches.
In October 2026, Loop Subscriptions overtook Seal Subscriptions to rank 5th among ecommerce subscription apps in New Zealand, with 10.5% of the searches.
In October 2026, Seal Subscriptions gained share of searches among ecommerce subscription apps in New Zealand, from 10% to 10.5%.
How are Bold Subscriptions’ and Seal Subscriptions’ branded searches counted?
5 search terms
Brandwave collects information about searches that people make online using Bold Subscriptions’ and Seal Subscriptions’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Bold Subscriptions
3 branded search terms
- bold subscriptions
- bold subscriptions shopify
- shopify bold subscriptions
Seal Subscriptions
2 branded search terms
- seal subscriptions
- sealsubscriptions
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