Brandwave

Beacons vs Lnk.Bio:Which is more popular?

In September 2026, Beacons had more branded searches than Lnk.Bio among link in bio tools in New Zealand. Beacons had about 210 branded searches, while Lnk.Bio had 10. Beacons made up 2.7% of all link in bio tool searches we track, and Lnk.Bio accounted for 0.13%. When we asked ChatGPT and Google AI Overviews about link in bio tools, Beacons appeared in all five answers and Lnk.Bio in three. Beacons was mentioned before Lnk.Bio in every answer.

Among link in bio tools in New Zealand in September 2026

Who do people search for more?

Beacons, about 21 searches for every 1 for Lnk.Bio

Beacons 210 searchesLnk.Bio 10 searches

Who does AI mention more?

Beacons, mentioned in every answer we collected

Beacons in 5 of 5Lnk.Bio in 3 of 5

Who does AI recommend more?

Beacons, named ahead of Lnk.Bio in every answer

Beacons first in 5Lnk.Bio never first

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Top link in bio tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Beacons appeared in all five answers. Lnk.Bio was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Beacons was listed before Lnk.Bio in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Linktree1st
  2. Beacons2nd
  3. Milkshake3rd
  4. Lnk.Bio4th
  5. Carrd5th
  6. Stan Store6th
  7. Later Linkin.bio7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Linktree5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Beacons5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Lnk.Bio3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Milkshake3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Carrd2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Later Linkin.bio2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Stan Store1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about link in bio tools

5 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Beacons or Lnk.Bio more popular in search?

This chart shows how often people search Google for Beacons and Lnk.Bio by name. Each line represents a brand's share of searches for all seven link in bio tools we track, month by month, from searches in New Zealand.

Beacons and Lnk.Bio among link in bio tools in New Zealand, by month

Share of searches by month for Beacons, Lnk.Bio. The figures are in the table below the chart.

View monthly share of searches table
MonthLinktreeCarrdStan StoreBeaconsLater Linkin.bioLnk.BioMilkshake
Oct 202567.6%18%11.6%2.1%0.25%0.13%0.25%
Nov 202569.1%18.8%8.8%2.7%0.26%0.26%0.13%
Dec 202562.3%20.8%13.2%3%0.28%0.14%0.28%
Jan 202661%20.5%14.4%3.6%0.23%0.11%0.23%
Feb 202666.7%18.1%10.5%4%0.25%0.25%0.25%
Mar 202668.5%18.4%9.2%3.3%0.21%0.21%0.1%
Apr 202664.2%21%9.5%4.6%0.24%0.12%0.24%
May 202665.7%21.5%8.4%3.9%0.24%0.12%0.12%
Jun 202666.2%21.3%8%3.9%0.25%0.12%0.25%
Jul 202669.1%18.8%7.9%3.3%0.38%0.13%0.26%
Aug 202667%22%7.7%2.6%0.37%0.25%0.12%
Sep 202669.7%18.6%8.4%2.7%0.39%0.13%0.13%

How has the Beacons and Lnk.Bio comparison changed over the last 12 months?

3 findings
  • Beacons was ahead of Lnk.Bio in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Beacons’ share of searches among link in bio tools in New Zealand moved from 2.1% to 2.7%, and its estimated monthly branded searches moved from 170 to 210.
  • Across the 12 months ending September 2026, Lnk.Bio’s share of searches among link in bio tools in New Zealand held steady at 0.13%, and its estimated monthly branded searches held steady at 10.

How did search popularity change for New Zealand link in bio tools in September 2026?

1 change

  1. Estimated monthly branded searches for Beacons in New Zealand rose 23.5% over 12 measured months, from 170 to 210 in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Beacons’ and Lnk.Bio’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Beacons

1 branded search term

  • beacons ai

Lnk.Bio

1 branded search term

  • lnk bio

How the Brand Demand Index is measured

Other head-to-heads among link in bio tools

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