Brandwave

How popular isBeacons?

In September 2026, people searched for Beacons by name about 210 times in New Zealand, a 23.5% increase from the previous year. These searches made up 2.7% of all New Zealand link in bio tool searches, placing Beacons fourth out of seven tools. When we asked both ChatGPT and Google AI Overviews about link in bio tools, Beacons appeared in all answers and was the second most recommended of the seven.

Search and AI answers in September 2026

Beacons is the fourth most searched of 7 competitors and the second most recommended in AI answers.

  1. LinktreeShare of searches 69.7%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  2. CarrdShare of searches 18.6%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
  3. Stan StoreShare of searches 8.4%Mentioned in 1 of 5 AI answersPlace in AI recommendations 6th
  4. BeaconsShare of searches 2.7%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
  5. Later Linkin.bioShare of searches 0.39%Mentioned in 2 of 5 AI answersPlace in AI recommendations 7th

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Top link in bio tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Beacons appeared in all five answers. Beacons is the second most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Linktree1st
  2. Beacons2nd
  3. Milkshake3rd
  4. Lnk.Bio4th
  5. Carrd5th
  6. Stan Store6th
  7. Later Linkin.bio7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Linktree5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Beacons5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Lnk.Bio3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Milkshake3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Carrd2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Later Linkin.bio2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Stan Store1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about link in bio tools

5 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which link in bio tools compete with Beacons?

Beacons against link in bio tools in New Zealand, by month

Share of searches by month for Linktree, Carrd, Stan Store, Beacons. The figures are in the table below the chart.

View monthly share of searches table
MonthLinktreeCarrdStan StoreBeaconsLater Linkin.bioLnk.BioMilkshake
Oct 202567.6%18%11.6%2.1%0.25%0.13%0.25%
Nov 202569.1%18.8%8.8%2.7%0.26%0.26%0.13%
Dec 202562.3%20.8%13.2%3%0.28%0.14%0.28%
Jan 202661%20.5%14.4%3.6%0.23%0.11%0.23%
Feb 202666.7%18.1%10.5%4%0.25%0.25%0.25%
Mar 202668.5%18.4%9.2%3.3%0.21%0.21%0.1%
Apr 202664.2%21%9.5%4.6%0.24%0.12%0.24%
May 202665.7%21.5%8.4%3.9%0.24%0.12%0.12%
Jun 202666.2%21.3%8%3.9%0.25%0.12%0.25%
Jul 202669.1%18.8%7.9%3.3%0.38%0.13%0.26%
Aug 202667%22%7.7%2.6%0.37%0.25%0.12%
Sep 202669.7%18.6%8.4%2.7%0.39%0.13%0.13%

  1. 1.Linktree

    69.7%

    Held 1st. 5.4K estimated branded searches, 0% vs prior month. Share +2.7 points.

  2. 2.Carrd

    18.6%

    Held 2nd. 1.4K estimated branded searches, -18.6% vs prior month. Share -3.4 points.

  3. 3.Stan Store

    8.4%

    Held 3rd. 650 estimated branded searches, +4.8% vs prior month. Share +0.7 points.

  4. 4.Beacons

    2.7%

    Held 4th. 210 estimated branded searches, 0% vs prior month. Share +0.1 points.

  5. 5.Later Linkin.bio

    0.39%

    Held 5th. 30 estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Lnk.Bio

    0.13%

    Held 6th. 10 estimated branded searches, -50% vs prior month. Share -0.1 points.

  7. 7.Milkshake

    0.13%

    Held 7th. 10 estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between Beacons and its closest rivals

Every comparison with Beacons

8 comparisons

How has branded search demand for Beacons changed in New Zealand over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Beacons in New Zealand rose from 170 to 210.
  • Across the 12 months ending September 2026, Beacons’ share of searches among link in bio tools in New Zealand increased from 2.1% to 2.7%.
  • Across the 12 months ending September 2026, Beacons’ share of searches among link in bio tools in New Zealand peaked at 4.6% in April 2026 and was lowest at 2.1% in October 2025.

How did search popularity change for New Zealand link in bio tools in September 2026?

6 changes

  1. In September 2026, Linktree gained share of searches among link in bio tools in New Zealand, from 67% to 69.7%.

  2. In September 2026, Stan Store gained share of searches among link in bio tools in New Zealand, from 7.7% to 8.4%.

  3. In September 2026, Carrd lost share of searches among link in bio tools in New Zealand, from 22% to 18.6%.

  4. Estimated monthly branded searches for Later Linkin.bio in New Zealand rose 50% over 12 measured months, from 20 to 30 in September 2026.

  5. Estimated monthly branded searches for Beacons in New Zealand rose 23.5% over 12 measured months, from 170 to 210 in September 2026.

  6. Estimated monthly branded searches for Milkshake in New Zealand fell 50% over 12 measured months, from 20 to 10 in September 2026.

How are Beacons’ branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Beacons’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

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How the Brand Demand Index is measured

Where does Beacons compete?

Beacons is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Creator commerce platforms5th of 90.78%Show ranking
Link in bio tools4th of 72.7%Shown above
Creator with pink hair and a pink jacket

Is Beacons your brand?

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