Be Ba Bo Hair Studio vs The Cutting Edge Hair Studio:Which is more popular by branded search in New Zealand?
In August 2026, Be Ba Bo Hair Studio had more branded searches than The Cutting Edge Hair Studio among new plymouth hair salons in New Zealand. Be Ba Bo Hair Studio was estimated to have 110 branded searches compared to The Cutting Edge Hair Studio’s 60, and held a 0.29% Share of Search versus The Cutting Edge Hair Studio’s 0.16%.
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Which is more popular in search, Be Ba Bo Hair Studio or The Cutting Edge Hair Studio?
Compare New Plymouth hair salons using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Be Ba Bo Hair Studio, The Cutting Edge Hair Studio. The figures are in the table below the chart.
View monthly share of search table
| Month | Vivo Hair | Kess Hair & Beauty | Ash Hair & Beauty | LOLA Hair Studio | Be Ba Bo Hair Studio | The Cutting Edge Hair Studio |
|---|---|---|---|---|---|---|
| Oct 2025 | 89.1% | 9.2% | 0.56% | 0.74% | 0.2% | 0.22% |
| Nov 2025 | 90.2% | 8.4% | 0.33% | 0.58% | 0.23% | 0.25% |
| Dec 2025 | 87.1% | 11.3% | 0.54% | 0.56% | 0.31% | 0.22% |
| Jan 2026 | 89.4% | 8.7% | 0.45% | 0.8% | 0.31% | 0.34% |
| Feb 2026 | 87.3% | 10.6% | 0.58% | 0.8% | 0.39% | 0.33% |
| Mar 2026 | 87.5% | 10.6% | 0.54% | 0.83% | 0.28% | 0.26% |
| Apr 2026 | 89% | 9.3% | 0.59% | 0.56% | 0.23% | 0.31% |
| May 2026 | 87.9% | 10.1% | 0.68% | 0.76% | 0.23% | 0.3% |
| Jun 2026 | 88.7% | 9.4% | 0.76% | 0.66% | 0.23% | 0.25% |
| Jul 2026 | 88.3% | 9.9% | 0.63% | 0.71% | 0.23% | 0.3% |
| Aug 2026 | 88.4% | 9.7% | 0.73% | 0.73% | 0.29% | 0.16% |
| Sep 2026 | — | — | — | — | — | — |
How has the Be Ba Bo Hair Studio and The Cutting Edge Hair Studio comparison changed over the last 12 months?
3 findings
- The lead changed hands 5 times in the 11 months ending August 2026: Be Ba Bo Hair Studio took it in December 2025, The Cutting Edge Hair Studio took it in January 2026, Be Ba Bo Hair Studio took it in February 2026, The Cutting Edge Hair Studio took it in April 2026, Be Ba Bo Hair Studio took it in August 2026.
- Across the 11 months ending August 2026, Be Ba Bo Hair Studio’s estimated Share of Search among new plymouth hair salons in New Zealand moved from 0.2% to 0.29%, and its estimated monthly branded searches moved from 90 to 110.
- Across the 11 months ending August 2026, The Cutting Edge Hair Studio’s estimated Share of Search among new plymouth hair salons in New Zealand moved from 0.22% to 0.16%, and its estimated monthly branded searches moved from 100 to 60.
How did search popularity change for New Zealand new plymouth hair salons in August 2026?
2 changes

In August 2026, Be Ba Bo Hair Studio rose from 6th to 5th among new plymouth hair salons in New Zealand.

In August 2026, The Cutting Edge Hair Studio fell from 5th to 6th among new plymouth hair salons in New Zealand.
How each brand is measured
Brandwave collects information about searches that people make online using Be Ba Bo Hair Studio’s and The Cutting Edge Hair Studio’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Be Ba Bo Hair Studio
1 branded search term
- be ba bo hair studio
The Cutting Edge Hair Studio
2 branded search terms
- the cutting edge hair studio
- the cutting edge hair studio new plymouth

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