How popular isThe Cutting Edge Hair Studio?
In September 2026, people searched for The Cutting Edge Hair Studio by name about 90 times in New Zealand, about the same as the previous year. These searches made up 8% of all New Zealand New Plymouth hair salon searches, placing The Cutting Edge Hair Studio fifth out of nine salons. When we asked both ChatGPT and Google AI Overviews about New Plymouth hair salons, The Cutting Edge Hair Studio did not appear in any of the answers.
The Cutting Edge Hair Studio is the fifth most searched of 9 competitors and not listed in any AI answer.
- Ash Hair & BeautyShare of searches 23.9%Mentioned in 1 of 3 AI answersPlace in AI recommendations 4th
LOLA Hair StudioShare of searches 22.7%Mentioned in 1 of 3 AI answersPlace in AI recommendations 5th
Vivo HairShare of searches 14.8%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
Kess Hair & BeautyShare of searches 10.2%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
The Cutting Edge Hair StudioShare of searches 8%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
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Top New Plymouth hair salons in ChatGPT and Google AI Overviews
In three ChatGPT questions, The Cutting Edge Hair Studio did not appear in any of the three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Patterson's Salon3 of 3Named in 3 of 3 ChatGPT answers
- The Station Hair Company3 of 3Named in 3 of 3 ChatGPT answers
- Vibe Hair Dezine2 of 3Named in 2 of 3 ChatGPT answers
- Ash Hair & Beauty1 of 3Named in 1 of 3 ChatGPT answers
LOLA Hair Studio1 of 3Named in 1 of 3 ChatGPT answers
Vivo Hair0 of 3Named in 0 of 3 ChatGPT answers
Kess Hair & Beauty0 of 3Named in 0 of 3 ChatGPT answers
The Cutting Edge Hair Studio0 of 3Named in 0 of 3 ChatGPT answers
Be Ba Bo Hair Studio0 of 3Named in 0 of 3 ChatGPT answers
See every answer about New Plymouth hair salons
3 answers
Asked ChatGPT
“Which hair salon should I go to in New Plymouth, New Zealand?”
Asked ChatGPT
“What are the best hair salons in New Plymouth, New Zealand?”
Asked ChatGPT
“What's the best hair salon in New Plymouth, New Zealand for a haircut?”
Searched Google, AI Overview
“hair salon new plymouth”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“hair cut new plymouth”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which New Plymouth hair salons compete with The Cutting Edge Hair Studio?
Share of searches by month for Ash Hair & Beauty, LOLA Hair Studio, Vivo Hair, Kess Hair & Beauty, The Cutting Edge Hair Studio, Be Ba Bo Hair Studio, Patterson's Salon, The Station Hair Company, Vibe Hair Dezine. The figures are in the table below the chart.
View monthly share of searches table
| Month | Ash Hair & Beauty | LOLA Hair Studio | Vivo Hair | Kess Hair & Beauty | The Cutting Edge Hair Studio | Be Ba Bo Hair Studio | Patterson's Salon | The Station Hair Company | Vibe Hair Dezine |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 19.5% | 20.7% | 19.5% | 11.5% | 8% | 8% | 8% | 1.1% | 3.4% |
| Nov 2025 | 9.9% | 19.8% | 25.3% | 9.9% | 9.9% | 9.9% | 9.9% | 1.1% | 4.4% |
| Dec 2025 | 16.5% | 16.5% | 21.2% | 14.1% | 8.2% | 12.9% | 5.9% | 2.4% | 2.4% |
| Jan 2026 | 10.4% | 21.7% | 19.8% | 11.3% | 10.4% | 10.4% | 8.5% | 2.8% | 4.7% |
| Feb 2026 | 15.4% | 22% | 17.6% | 9.9% | 12.1% | 12.1% | 5.5% | 2.2% | 3.3% |
| Mar 2026 | 15.2% | 25% | 13% | 13% | 9.8% | 9.8% | 7.6% | 2.2% | 4.3% |
| Apr 2026 | 21.5% | 20.3% | 12.7% | 11.4% | 13.9% | 8.9% | 6.3% | 2.5% | 2.5% |
| May 2026 | 23.3% | 20% | 16.7% | 11.1% | 10% | 7.8% | 4.4% | 2.2% | 4.4% |
| Jun 2026 | 23.9% | 18.2% | 14.8% | 13.6% | 8% | 8% | 5.7% | 3.4% | 4.5% |
| Jul 2026 | 18.5% | 19.6% | 15.2% | 14.1% | 9.8% | 7.6% | 7.6% | 4.3% | 3.3% |
| Aug 2026 | 23.9% | 18.2% | 17% | 8% | 5.7% | 10.2% | 10.2% | 2.3% | 4.5% |
| Sep 2026 | 23.9% | 22.7% | 14.8% | 10.2% | 8% | 5.7% | 5.7% | 5.7% | 3.4% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 23.9% | 210 | 0% | 0 points | |
| 2, held 2nd | 22.7% | 200 | +25% | +4.5 points | |
| 3, held 3rd | 14.8% | 130 | -13.3% | -2.3 points | |
| 4, moved from 6th to 4th | 10.2% | 90 | +28.6% | +2.3 pointsmoved from 6th to 4th | |
| 5, moved from 7th to 5th | 8% | 70 | +40% | +2.3 pointsmoved from 7th to 5th | |
| 6, moved from 4th to 6th | 5.7% | 50 | -44.4% | -4.5 pointsmoved from 4th to 6th | |
| 7, moved from 5th to 7th | 5.7% | 50 | -44.4% | -4.5 pointsmoved from 5th to 7th | |
| 8, moved from 9th to 8th | 5.7% | 50 | +150% | +3.4 pointsmoved from 9th to 8th | |
| 9, moved from 8th to 9th | 3.4% | 30 | -25% | -1.1 pointsmoved from 8th to 9th |
23.9%
Held 1st. 210 estimated branded searches, 0% vs prior month. Share 0 points.
22.7%
Held 2nd. 200 estimated branded searches, +25% vs prior month. Share +4.5 points.
14.8%
Held 3rd. 130 estimated branded searches, -13.3% vs prior month. Share -2.3 points.
10.2%
Moved from 6th to 4th. 90 estimated branded searches, +28.6% vs prior month. Share +2.3 points.
Moved from 7th to 5th. 70 estimated branded searches, +40% vs prior month. Share +2.3 points.
5.7%
Moved from 4th to 6th. 50 estimated branded searches, -44.4% vs prior month. Share -4.5 points.
5.7%
Moved from 5th to 7th. 50 estimated branded searches, -44.4% vs prior month. Share -4.5 points.
5.7%
Moved from 9th to 8th. 50 estimated branded searches, +150% vs prior month. Share +3.4 points.
3.4%
Moved from 8th to 9th. 30 estimated branded searches, -25% vs prior month. Share -1.1 points.
Compare popularity between The Cutting Edge Hair Studio and its closest rivals

The Cutting Edge Hair Studio vs LOLA Hair Studio: compare popularity
The Cutting Edge Hair Studio vs Vivo Hair: compare popularity
The Cutting Edge Hair Studio vs Kess Hair & Beauty: compare popularity
The Cutting Edge Hair Studio vs Be Ba Bo Hair Studio: compare popularity
The Cutting Edge Hair Studio vs Patterson's Salon: compare popularity- Compare The Cutting Edge Hair Studio with any brand
Every comparison with The Cutting Edge Hair Studio
6 comparisons
How has branded search demand for The Cutting Edge Hair Studio changed in New Zealand over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for The Cutting Edge Hair Studio in New Zealand held steady at 90.
- Across the 12 months ending September 2026, The Cutting Edge Hair Studio’s share of searches among New Plymouth hair salons in New Zealand peaked at 13.9% in April 2026 and was lowest at 5.7% in August 2026.
- Across the 12 months ending September 2026, The Cutting Edge Hair Studio rose from 7th to 5th among New Plymouth hair salons in New Zealand.
How did search popularity change for New Zealand New Plymouth hair salons in September 2026?
6 changes

In September 2026, Kess Hair & Beauty overtook Be Ba Bo Hair Studio and Patterson's Salon to rank 4th among New Plymouth hair salons in New Zealand, with 10.2% of the searches.
In September 2026, The Station Hair Company overtook Vibe Hair Dezine to rank 8th among New Plymouth hair salons in New Zealand, with 5.7% of the searches.

In September 2026, The Cutting Edge Hair Studio overtook Be Ba Bo Hair Studio and Patterson's Salon to rank 5th among New Plymouth hair salons in New Zealand, with 8% of the searches.

In September 2026, LOLA Hair Studio gained share of searches among New Plymouth hair salons in New Zealand, from 18.2% to 22.7%.

In September 2026, Be Ba Bo Hair Studio lost share of searches among New Plymouth hair salons in New Zealand, from 10.2% to 5.7%.
In September 2026, Patterson's Salon lost share of searches among New Plymouth hair salons in New Zealand, from 10.2% to 5.7%.
How are The Cutting Edge Hair Studio’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using The Cutting Edge Hair Studio’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- the cutting edge hair studio
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