Avanti Homewares vs KitchenAid:Which is more popular?
In September 2026, KitchenAid had more branded searches than Avanti Homewares among measuring spoons brands in New Zealand. KitchenAid had about 6,530 branded searches, while Avanti Homewares had 80. KitchenAid made up 37% of all measuring spoons brand searches we track, and Avanti Homewares accounted for 0.45%. When we asked ChatGPT and Google AI Overviews about measuring spoons brands, Avanti Homewares appeared in two of the five answers and KitchenAid in none.
Who do people search for more?
KitchenAid, about 82 searches for every 1 for Avanti Homewares
Who does AI mention more?
Avanti Homewares, mentioned in 2 of 5 answers, KitchenAid in 0
Who does AI recommend more?
Avanti Homewares, the only one of the two named
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Top measuring spoons brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Avanti Homewares was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. KitchenAid did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
OXO3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Avanti Homewares2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Le Creuset1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers- KitchenAid0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Tupperware0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about measuring spoons brands
5 answers
Asked ChatGPT
“Which measuring spoons brand should I buy in New Zealand?”
- 1OXO
- 1
Asked ChatGPT
“What are the best measuring spoons brands in New Zealand?”
Asked ChatGPT
“What's the best measuring spoons brand in New Zealand for baking at home?”
Searched Google, AI Overview
“measuring spoons nz”
Searched Google, AI Overview
“baking spoon set”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Avanti Homewares or KitchenAid more popular in search?
This chart shows how often people search Google for Avanti Homewares and KitchenAid by name. Each line represents a brand's share of searches for all five measuring spoons brands we track, month by month, from searches in New Zealand.
Share of searches by month for KitchenAid, Avanti Homewares. The figures are in the table below the chart.
View monthly share of searches table
| Month | Le Creuset | KitchenAid | Tupperware | OXO | Avanti Homewares |
|---|---|---|---|---|---|
| Oct 2025 | 42.2% | 42.3% | 14.2% | 1.1% | 0.26% |
| Nov 2025 | 42.2% | 48.7% | 8.3% | 0.59% | 0.17% |
| Dec 2025 | 46% | 44.5% | 8.5% | 0.8% | 0.19% |
| Jan 2026 | 41.3% | 40.5% | 16.5% | 1.3% | 0.26% |
| Feb 2026 | 42.9% | 41.3% | 14.5% | 1.1% | 0.26% |
| Mar 2026 | 47.1% | 37.6% | 13.8% | 1.2% | 0.24% |
| Apr 2026 | 43.3% | 40.4% | 14.7% | 1.3% | 0.25% |
| May 2026 | 46.9% | 37.8% | 14% | 0.99% | 0.29% |
| Jun 2026 | 47.2% | 36.3% | 15.3% | 0.99% | 0.23% |
| Jul 2026 | 48% | 36.8% | 13.9% | 0.98% | 0.29% |
| Aug 2026 | 42% | 32.5% | 24.2% | 1.1% | 0.36% |
| Sep 2026 | 45.8% | 37% | 15.8% | 0.96% | 0.45% |
How has the Avanti Homewares and KitchenAid comparison changed over the last 12 months?
3 findings
- KitchenAid was ahead of Avanti Homewares in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Avanti Homewares’ share of searches among measuring spoons brands in New Zealand moved from 0.26% to 0.45%, and its estimated monthly branded searches moved from 40 to 80.
- Across the 12 months ending September 2026, KitchenAid’s share of searches among measuring spoons brands in New Zealand moved from 42.3% to 37%, and its estimated monthly branded searches moved from 6.6K to 6.5K.
How did search popularity change for New Zealand measuring spoons brands in September 2026?
2 changes
In September 2026, KitchenAid gained share of searches among measuring spoons brands in New Zealand, from 32.5% to 37%.
Estimated monthly branded searches for Avanti Homewares in New Zealand rose 100% over 12 measured months, from 40 to 80 in September 2026.
How are branded searches counted?
10 search terms
Brandwave collects information about searches that people make online using Avanti Homewares’ and KitchenAid’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Avanti Homewares
3 branded search terms
- avanti cup
- avanti jar opener
- avanti salad spinner
KitchenAid
7 branded search terms
- kitchenaid
- kitchenaid artisan
- kitchenaid attachments
- kitchenaid bowls
- kitchenaid foodprosessor
- kitchenaid mincer
- kitchenaid sausage grinder
Other head-to-heads among measuring spoons brands
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