Brandwave

AKASO vs GoPro:Which is more popular by branded search in New Zealand?

In August 2026, GoPro had more branded searches than AKASO among action camera brands in New Zealand. GoPro was estimated to have 15.9K branded searches compared to AKASO’s 130, and held a 28.2% Share of Search versus AKASO’s 0.23%.

Share of Search among action camera brands in New Zealand in August 2026Which is more popular in search, AKASO or GoPro?
AKASO0.23%130 searches
vs
GoPro28.2%15.9K searches
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Which is more popular in search, AKASO or GoPro?

Compare the action camera brands New Zealand adventurers film with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

AKASO and GoPro among action camera brands in New Zealand, by month

Share of Search by month for GoPro, AKASO. The figures are in the table below the chart.

View monthly share of search table
MonthDJIGoProInsta360AKASO
Oct 202546.4%36%17.4%0.16%
Nov 202544.9%36.4%18.5%0.21%
Dec 202546.4%35.7%17.6%0.23%
Jan 202646.5%34%19.2%0.28%
Feb 202647.3%33.5%18.9%0.26%
Mar 202647.9%33%18.9%0.26%
Apr 202649.7%29.1%21%0.2%
May 202647.5%30.7%21.5%0.25%
Jun 202649.5%29.6%20.7%0.21%
Jul 202651.6%28.6%19.6%0.22%
Aug 202649.1%28.2%22.5%0.23%
Sep 2026————

How has the AKASO and GoPro comparison changed over the last 12 months?

  • GoPro was ahead of AKASO in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, AKASO’s estimated Share of Search among action camera brands in New Zealand moved from 0.16% to 0.23%, and its estimated monthly branded searches moved from 80 to 130.
  • Across the 11 months ending August 2026, GoPro’s estimated Share of Search among action camera brands in New Zealand moved from 36% to 28.2%, and its estimated monthly branded searches moved from 18.5K to 15.9K.

How did search popularity change for New Zealand action camera brands in August 2026?

  1. GoPro’s estimated Share of Search among action camera brands in New Zealand has lost ground for 3 months in a row, from 30.7% to 28.2% in August 2026.

  2. Estimated monthly branded searches for AKASO in New Zealand rose 62.5% over 11 measured months, from 80 to 130 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using AKASO’s and GoPro’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

AKASO

6 branded search terms

  • akaso
  • akaso 360
  • akaso action camera
  • akaso camera
  • akaso ek7000
  • akaso near me

GoPro

26 branded search terms

  • gopro
  • gopro 13
  • gopro 360
  • gopro 4
  • gopro action camera
  • gopro camera
  • gopro chest harness
  • gopro com
  • gopro hero
  • gopro hero 10
  • gopro hero 11
  • gopro hero 13
  • gopro hero 3
  • gopro hero 7
  • gopro hero 9
  • gopro hero12
  • gopro hero5
  • gopro lens
  • gopro max 2
  • gopro mirrorless
  • gopro mounts
  • gopro near me
  • gopro new zealand
  • gopro nz
  • gopro online
  • gopro quik

How the Brand Demand Index is measured

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