Brandwave

Akai vs Moog:Which is more popular?

In September 2026, Moog had more branded searches than Akai among drum machine brands in New Zealand. Moog had about 460 branded searches, while Akai had 210. Moog made up 21.3% of all drum machine brand searches we track, and Akai accounted for 9.7%. When we asked ChatGPT and Google AI Overviews about drum machine brands, Akai appeared in two of the five answers and Moog in none.

Among drum machine brands in New Zealand in September 2026

Who do people search for more?

Moog, about 2 searches for every 1 for Akai

Moog 460 searchesAkai 210 searches

Who does AI mention more?

Akai, mentioned in 2 of 5 answers, Moog in 0

Akai in 2 of 5Moog in 0 of 5

Who does AI recommend more?

Akai, the only one of the two named

Akai first in 2Moog never named

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Top drum machine brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Akai was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Moog did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Roland1st
  2. Elektron2nd
  3. Korg3rd
  4. Arturia4th
  5. Alesis5th
  6. Akai6th
  7. Moog–
  8. Boss–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Roland5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Korg4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Arturia4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Elektron4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Alesis3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Akai2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Moog0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Boss0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about drum machine brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Akai or Moog more popular in search?

This chart shows how often people search Google for Akai and Moog by name. Each line represents a brand's share of searches for all eight drum machine brands we track, month by month, from searches in New Zealand.

Akai and Moog among drum machine brands in New Zealand, by month

Share of searches by month for Moog, Akai. The figures are in the table below the chart.

View monthly share of searches table
MonthKorgMoogAkaiArturiaAlesisElektronRolandBoss
Oct 202533.2%20.8%14.2%11.5%8.8%6.2%4.9%0.44%
Nov 202539.2%11.3%12.7%19.1%10.3%5.4%1.5%0.49%
Dec 202537.4%16.8%13.7%13.7%11.1%4.7%2.1%0.53%
Jan 202639.5%13.3%13.3%16.4%9.2%5.6%2.1%0.51%
Feb 202638.6%15.7%12.7%15.7%9.6%5.4%1.8%0.6%
Mar 202636%17.2%12.8%12.8%8.9%8.4%3.4%0.49%
Apr 202636.9%17%12.6%12.6%8.7%8.3%3.4%0.49%
May 202638.5%18.3%11.9%11.9%9.2%6.4%3.2%0.46%
Jun 202639.4%16.8%12.5%12.5%9.6%6.7%1.9%0.48%
Jul 202642.6%15.2%10.3%12.7%8.8%6.9%2.5%0.98%
Aug 202646.2%15.8%9%11.1%9.4%6%2.1%0.43%
Sep 202642.6%21.3%9.7%9.7%7.4%6.5%2.3%0.46%

How has the Akai and Moog comparison changed over the last 12 months?

3 findings
  • The lead changed hands 2 times in the 12 months ending September 2026: Akai took it in November 2025, Moog took it in December 2025.
  • Across the 12 months ending September 2026, Akai’s share of searches among drum machine brands in New Zealand moved from 14.2% to 9.7%, and its estimated monthly branded searches moved from 320 to 210.
  • Across the 12 months ending September 2026, Moog’s share of searches among drum machine brands in New Zealand moved from 20.8% to 21.3%, and its estimated monthly branded searches moved from 470 to 460.

How did search popularity change for New Zealand drum machine brands in September 2026?

2 changes
  1. In September 2026, Akai overtook Arturia and Alesis to rank 3rd among drum machine brands in New Zealand, with 9.7% of the searches.

  2. In September 2026, Moog gained share of searches among drum machine brands in New Zealand, from 15.8% to 21.3%.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Akai’s and Moog’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Akai

1 branded search term

  • akai

Moog

2 branded search terms

  • moog
  • moog synthesizer

How the Brand Demand Index is measured

Other head-to-heads among drum machine brands

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