Brandwave

AJ Hackett Bungy vs Shotover Jet:Which is more popular by branded search in New Zealand?

In August 2026, Shotover Jet had more branded searches than AJ Hackett Bungy among adventure activity operators in New Zealand. Shotover Jet was estimated to have 18.6K branded searches compared to AJ Hackett Bungy’s 12.2K, and held a 37.3% Share of Search versus AJ Hackett Bungy’s 24.4%.

Share of Search among adventure activity operators in New Zealand in August 2026Which is more popular in search, AJ Hackett Bungy or Shotover Jet?
AJ Hackett Bungy24.4%12.2K searches
vs
Shotover Jet37.3%18.6K searches
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Which is more popular in search, AJ Hackett Bungy or Shotover Jet?

Compare the bungy, jet boat, skydive and adventure operators visitors book in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

AJ Hackett Bungy and Shotover Jet among adventure activity operators in New Zealand, by month

Share of Search by month for Shotover Jet, AJ Hackett Bungy. The figures are in the table below the chart.

View monthly share of search table
MonthShotover JetAJ Hackett BungyNZONE SkydiveSkydive WanakaHuka Falls JetSkydive Taupō
Oct 202540.6%21.3%20.7%7%6.2%4.2%
Nov 202543%22.8%20%3.8%6%4.5%
Dec 202538.9%21.7%21.1%5%8.3%4.9%
Jan 202640.6%20.8%15.4%7.9%10.2%5.1%
Feb 202636%20.8%20.6%11.1%7%4.4%
Mar 202640.5%21.1%19.7%8.4%5.9%4.5%
Apr 202638.8%20.4%22.3%8%6.2%4.3%
May 202633%23%25.4%8.8%5.1%4.6%
Jun 202640.5%24.6%18.9%6.6%5.1%4.2%
Jul 202647.4%22.4%13.7%4.7%7.6%4.2%
Aug 202637.3%24.4%21.4%7.3%5.8%3.8%
Sep 2026——————

How has the AJ Hackett Bungy and Shotover Jet comparison changed over the last 12 months?

How did search popularity change for New Zealand adventure activity operators in August 2026?

  1. In August 2026, AJ Hackett Bungy gained estimated Share of Search among adventure activity operators in New Zealand, from 22.4% to 24.4%.

  2. In August 2026, Shotover Jet lost estimated Share of Search among adventure activity operators in New Zealand, from 47.4% to 37.3%.

How each brand is measured

Brandwave collects information about searches that people make online using AJ Hackett Bungy’s and Shotover Jet’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

AJ Hackett Bungy

11 branded search terms

  • aj hackett
  • aj hackett bridge
  • aj hackett bungy kawarau bungy centre
  • aj hackett bungy near me
  • aj hackett bungy nevis
  • aj hackett bungy nz
  • aj hackett kawarau
  • aj hackett kawarau bridge
  • aj hackett kawarau bungy centre
  • aj hackett nevis
  • bungy co nz

Shotover Jet

18 branded search terms

  • book me shotover jet
  • shotover jet
  • shotover jet boat
  • shotover jet boat queenstown
  • shotover jet boat ride
  • shotover jet book
  • shotover jet cost
  • shotover jet deals
  • shotover jet discount
  • shotover jet near me
  • shotover jet queenstown
  • shotover jet queenstown arthurs point road arthurs point queenstown
  • shotover jet queenstown price
  • shotover jet tickets
  • shotover jet tour
  • shotoverjet
  • shotoverjet com
  • the shotover jet

How the Brand Demand Index is measured

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