How popular isHuka Falls Jet?
In September 2026, people searched for Huka Falls Jet by name about 2,790 times in New Zealand, a 6.4% decrease from the previous year. These searches made up 6.7% of all New Zealand adventure activity operator searches, placing Huka Falls Jet fifth out of eight operators. When we asked both ChatGPT and Google AI Overviews about adventure activity operators, Huka Falls Jet did not appear in any of the answers.
Huka Falls Jet is the fifth most searched of 8 competitors and not listed in any AI answer.
Shotover JetShare of searches 43%Mentioned in 1 of 3 AI answersPlace in AI recommendations 2nd
NZONE SkydiveShare of searches 27.5%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
Skydive WanakaShare of searches 10.6%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
AJ Hackett BungyShare of searches 9.1%Mentioned in 3 of 3 AI answersPlace in AI recommendations 1st
Huka Falls JetShare of searches 6.7%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
Follow Huka Falls Jet and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top adventure activity operators in ChatGPT and Google AI Overviews
In three ChatGPT questions, Huka Falls Jet did not appear in any of the three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- AJ Hackett Bungy3 of 3Named in 3 of 3 ChatGPT answers
Abel Tasman Canyons2 of 3Named in 2 of 3 ChatGPT answers
Skydive Auckland2 of 3Named in 2 of 3 ChatGPT answers- Shotover Jet1 of 3Named in 1 of 3 ChatGPT answers
- NZONE Skydive0 of 3Named in 0 of 3 ChatGPT answers
- Skydive Wanaka0 of 3Named in 0 of 3 ChatGPT answers
- Huka Falls Jet0 of 3Named in 0 of 3 ChatGPT answers
Skydive Taupō0 of 3Named in 0 of 3 ChatGPT answers
See every answer about adventure activity operators
3 answers
Asked ChatGPT
“Which adventure activity operator should I book in New Zealand?”
Asked ChatGPT
“What are the best adventure activity operators in New Zealand?”
Asked ChatGPT
“What's the best adventure activity operator in New Zealand for thrill seekers?”
Searched Google, AI Overview
“bungy jump nz”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“jet boat nz”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.
Which adventure activity operators compete with Huka Falls Jet?
Share of searches by month for Shotover Jet, NZONE Skydive, Skydive Wanaka, AJ Hackett Bungy, Huka Falls Jet, Skydive Taupō. The figures are in the table below the chart.
View monthly share of searches table
| Month | Shotover Jet | NZONE Skydive | Skydive Wanaka | AJ Hackett Bungy | Huka Falls Jet | Skydive Taupō | Abel Tasman Canyons | Skydive Auckland |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 46.5% | 24.4% | 8.2% | 10.4% | 6.7% | 2.9% | 0.88% | 0% |
| Nov 2025 | 49.9% | 24% | 4.5% | 10.6% | 6.6% | 3% | 1.3% | 0% |
| Dec 2025 | 45.6% | 25.9% | 6.1% | 8% | 9.5% | 3.3% | 1.4% | 0.01% |
| Jan 2026 | 47% | 18.5% | 9.5% | 8.2% | 11.4% | 3.4% | 1.9% | 0.01% |
| Feb 2026 | 41.8% | 25.1% | 13.5% | 7.8% | 7.7% | 2.7% | 1.5% | 0.02% |
| Mar 2026 | 46.7% | 23.6% | 10% | 8.6% | 6.5% | 3% | 1.6% | 0.02% |
| Apr 2026 | 44.9% | 26.8% | 9.6% | 8.3% | 6.8% | 2.8% | 0.85% | 0.02% |
| May 2026 | 37.8% | 30.9% | 10.7% | 11.2% | 5.8% | 3.1% | 0.41% | 0.02% |
| Jun 2026 | 44.9% | 24% | 8.3% | 13.4% | 6.1% | 2.9% | 0.26% | 0.03% |
| Jul 2026 | 53.1% | 18% | 6.2% | 9.9% | 9.3% | 3.3% | 0.28% | 0.03% |
| Aug 2026 | 44.9% | 26.8% | 9.1% | 9.6% | 6.6% | 2.5% | 0.43% | 0.03% |
| Sep 2026 | 43% | 27.5% | 10.6% | 9.1% | 6.7% | 2.4% | 0.62% | 0% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 43% | 17.9K | +0.39% | -1.9 points | |
| 2, held 2nd | 27.5% | 11.5K | +7.9% | +0.8 points | |
| 3, moved from 4th to 3rd | 10.6% | 4.4K | +22.2% | +1.5 pointsmoved from 4th to 3rd | |
| 4, moved from 3rd to 4th | 9.1% | 3.8K | -0.52% | -0.5 pointsmoved from 3rd to 4th | |
| 5, held 5th | 6.7% | 2.8K | +5.7% | +0.1 points | |
| 6, held 6th | 2.4% | 1K | 0% | -0.1 points | |
| 7, held 7th | 0.62% | 260 | +52.9% | +0.2 points | |
| 8, held 8th | 0% | 0 | -100% | 0 points |
43%
Held 1st. 17.9K estimated branded searches, +0.39% vs prior month. Share -1.9 points.
27.5%
Held 2nd. 11.5K estimated branded searches, +7.9% vs prior month. Share +0.8 points.
10.6%
Moved from 4th to 3rd. 4.4K estimated branded searches, +22.2% vs prior month. Share +1.5 points.
9.1%
Moved from 3rd to 4th. 3.8K estimated branded searches, -0.52% vs prior month. Share -0.5 points.
6.7%
Held 5th. 2.8K estimated branded searches, +5.7% vs prior month. Share +0.1 points.
2.4%
Held 6th. 1K estimated branded searches, 0% vs prior month. Share -0.1 points.
0.62%
Held 7th. 260 estimated branded searches, +52.9% vs prior month. Share +0.2 points.
0%
Held 8th. 0 estimated branded searches, -100% vs prior month. Share 0 points.
Compare popularity between Huka Falls Jet and its closest rivals
- Huka Falls Jet vs NZONE Skydive: compare popularity
- Huka Falls Jet vs Skydive Wanaka: compare popularity
- Huka Falls Jet vs AJ Hackett Bungy: compare popularity
- Huka Falls Jet vs Skydive Taupō: compare popularity
- Huka Falls Jet vs Abel Tasman Canyons: compare popularity
- Compare Huka Falls Jet with any brand
Every comparison with Huka Falls Jet
6 comparisons
How has branded search demand for Huka Falls Jet changed in New Zealand over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Huka Falls Jet in New Zealand fell from 3K to 2.8K.
- Across the 12 months ending September 2026, Huka Falls Jet’s share of searches among adventure activity operators in New Zealand peaked at 11.4% in January 2026 and was lowest at 5.8% in May 2026.
How did search popularity change for New Zealand adventure activity operators in September 2026?
6 changes
In September 2026, Skydive Wanaka overtook AJ Hackett Bungy to rank 3rd among adventure activity operators in New Zealand, with 10.6% of the searches.
In September 2026, NZONE Skydive gained share of searches among adventure activity operators in New Zealand, from 26.8% to 27.5%.
In September 2026, Shotover Jet lost share of searches among adventure activity operators in New Zealand, from 44.9% to 43%.
AJ Hackett Bungy’s share of searches among adventure activity operators in New Zealand has lost ground for 3 months in a row, from 13.4% to 9.1% in September 2026.
Estimated monthly branded searches for Abel Tasman Canyons in New Zealand fell 33.3% over 12 measured months, from 390 to 260 in September 2026.
Estimated monthly branded searches for Skydive Taupō in New Zealand fell 23.1% over 12 measured months, from 1.3K to 1K in September 2026.
How are Huka Falls Jet’s branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Huka Falls Jet’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- huka falls jet ride
- huka jet
- huka jet boat
- hukafallsjet
Do you work for Huka Falls Jet? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is Huka Falls Jet your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.