Aboki Hairdressers vs Head Rush Hair Salon:Which is more popular by branded search in New Zealand?
In August 2026, Aboki Hairdressers had more branded searches than Head Rush Hair Salon among nelson hair salons in New Zealand. Aboki Hairdressers was estimated to have 1.2K branded searches compared to Head Rush Hair Salon’s 600, and held a 3.3% Share of Search versus Head Rush Hair Salon’s 1.7%.
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Which is more popular in search, Aboki Hairdressers or Head Rush Hair Salon?
Compare Nelson hair salons using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Aboki Hairdressers, Head Rush Hair Salon. The figures are in the table below the chart.
View monthly share of search table
| Month | Vivo Hair | Aboki Hairdressers | Head Rush Hair Salon | The Vibe Hair & Beauty | Zinc Hairdressing | Capelli Hair Nelson |
|---|---|---|---|---|---|---|
| Oct 2025 | 94.2% | 3.4% | 1.8% | 0.21% | 0.33% | 0.05% |
| Nov 2025 | 94.7% | 3.1% | 1.6% | 0.26% | 0.28% | 0.06% |
| Dec 2025 | 93.3% | 4.2% | 1.8% | 0.36% | 0.26% | 0.02% |
| Jan 2026 | 93.3% | 4.1% | 1.7% | 0.42% | 0.37% | 0.05% |
| Feb 2026 | 93.1% | 4.3% | 1.8% | 0.44% | 0.38% | 0.06% |
| Mar 2026 | 92.3% | 4.8% | 2% | 0.44% | 0.44% | 0.03% |
| Apr 2026 | 93.2% | 3.9% | 1.7% | 0.94% | 0.27% | 0.03% |
| May 2026 | 94.5% | 3.2% | 1.4% | 0.55% | 0.3% | 0.03% |
| Jun 2026 | 93.5% | 3.9% | 1.6% | 0.66% | 0.35% | 0.08% |
| Jul 2026 | 93.5% | 3.9% | 1.6% | 0.54% | 0.43% | 0.05% |
| Aug 2026 | 94.1% | 3.3% | 1.7% | 0.56% | 0.33% | 0.03% |
| Sep 2026 | — | — | — | — | — | — |
How has the Aboki Hairdressers and Head Rush Hair Salon comparison changed over the last 12 months?
3 findings
- Aboki Hairdressers was ahead of Head Rush Hair Salon in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Aboki Hairdressers’ estimated Share of Search among nelson hair salons in New Zealand moved from 3.4% to 3.3%, and its estimated monthly branded searches moved from 1.4K to 1.2K.
- Across the 11 months ending August 2026, Head Rush Hair Salon’s estimated Share of Search among nelson hair salons in New Zealand moved from 1.8% to 1.7%, and its estimated monthly branded searches moved from 740 to 600.
How did search popularity change for New Zealand nelson hair salons in August 2026?
2 changes
In August 2026, Aboki Hairdressers lost estimated Share of Search among nelson hair salons in New Zealand, from 3.9% to 3.3%.
Estimated monthly branded searches for Head Rush Hair Salon in New Zealand fell 18.9% over 11 measured months, from 740 to 600 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Aboki Hairdressers’ and Head Rush Hair Salon’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Aboki Hairdressers
3 branded search terms
- aboki hair
- aboki hair salon
- aboki hairdressers
Head Rush Hair Salon
3 branded search terms
- head rush hair salon
- headrush salon
- headrushsalon
Put your own brand in this comparison
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