Stone saw brands in New Zealand:Which are most popular?
In September 2026, Makita was the most searched stone saw brand in New Zealand, accounting for 29.4% of all searches among the six brands we track. When we checked with ChatGPT and Google AI Overviews, Makita and Husqvarna were mentioned most often, in three of the four answers. Husqvarna was recommended most often, coming first in two out of three responses that gave a list.
MakitaShare of searches 29.4%Mentioned in 3 of 4 AI answersPlace in AI recommendations 2nd
StihlShare of searches 26%Mentioned in 2 of 4 AI answersPlace in AI recommendations 4th
DeWaltShare of searches 19.3%Mentioned in 1 of 4 AI answersPlace in AI recommendations 5th
HusqvarnaShare of searches 17.9%Mentioned in 3 of 4 AI answersPlace in AI recommendations 1st
MilwaukeeShare of searches 7.2%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
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Top stone saw brands in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and one Google AI Overview, Makita and Husqvarna were mentioned most often, in three of the four answers. Husqvarna was recommended most often, coming first in two out of three answers that gave a list. Makita was second, and Rubi was third. Milwaukee, which ranked fifth in searches, was not mentioned at all.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Makita3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Husqvarna3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Stihl2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Rubi2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers- DeWalt1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Milwaukee0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about stone saw brands
4 answers
Asked ChatGPT
“Which stone saw brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best stone saw brands in New Zealand?”
Asked ChatGPT
“What's the best stone saw brand in New Zealand for cutting masonry?”
Searched Google, AI Overview
“cutting concrete saw”
Searched Google, AI Overview
“stone saw brands”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.
Which stone saw brands do people search for most?
This chart shows how often people search Google for each stone saw brand by name. Each line represents a brand's share of searches for all six stone saw brands we track, month by month, from searches in New Zealand.
Share of searches by month for Makita, Stihl, DeWalt, Husqvarna, Milwaukee. The figures are in the table below the chart.
View monthly share of searches table
| Month | Makita | Stihl | DeWalt | Husqvarna | Milwaukee | Rubi |
|---|---|---|---|---|---|---|
| Oct 2025 | 24.3% | 28.2% | 15.6% | 26.2% | 5.5% | 0.15% |
| Nov 2025 | 21.5% | 31.1% | 18.9% | 22.9% | 5.4% | 0.11% |
| Dec 2025 | 23.9% | 33.2% | 15.4% | 21.9% | 5.4% | 0.13% |
| Jan 2026 | 24.1% | 33.1% | 15.7% | 22.3% | 4.6% | 0.13% |
| Feb 2026 | 23.7% | 31.8% | 16.6% | 22.1% | 5.4% | 0.38% |
| Mar 2026 | 24.7% | 28.6% | 17.9% | 22.7% | 6% | 0.13% |
| Apr 2026 | 25.3% | 28.6% | 17.4% | 22.8% | 5.6% | 0.27% |
| May 2026 | 24.3% | 30.1% | 17.9% | 20.8% | 6.7% | 0.2% |
| Jun 2026 | 26.3% | 25.6% | 22.2% | 18.4% | 7.3% | 0.16% |
| Jul 2026 | 26.8% | 26.4% | 20.6% | 18.7% | 7.1% | 0.33% |
| Aug 2026 | 27% | 25.4% | 20.3% | 17.6% | 9.6% | 0.08% |
| Sep 2026 | 29.4% | 26% | 19.3% | 17.9% | 7.2% | 0.15% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 29.4% | 12K | +14.3% | +2.4 points | |
| 2, held 2nd | 26% | 10.6K | +7.4% | +0.6 points | |
| 3, held 3rd | 19.3% | 7.9K | 0% | -1 points | |
| 4, held 4th | 17.9% | 7.3K | +7.2% | +0.4 points | |
| 5, held 5th | 7.2% | 3K | -21.3% | -2.4 points | |
| 6, held 6th | 0.15% | 60 | +100% | +0.1 points |
1.
Makita29.4%
Held 1st. 12K estimated branded searches, +14.3% vs prior month. Share +2.4 points.
2.
Stihl26%
Held 2nd. 10.6K estimated branded searches, +7.4% vs prior month. Share +0.6 points.
3.
DeWalt19.3%
Held 3rd. 7.9K estimated branded searches, 0% vs prior month. Share -1 points.
17.9%
Held 4th. 7.3K estimated branded searches, +7.2% vs prior month. Share +0.4 points.
7.2%
Held 5th. 3K estimated branded searches, -21.3% vs prior month. Share -2.4 points.
6.
Rubi0.15%
Held 6th. 60 estimated branded searches, +100% vs prior month. Share +0.1 points.
Which brand is most popular in search among stone saw brands in New Zealand?
6 brands
In September 2026, Makita was the most searched among stone saw brands in New Zealand, with an estimated 12K branded searches, 29.4% of all searches for the six we track. Stihl is in 2nd place, 3.4 percentage points behind at 26%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| Makita | 24.3% → 29.4% | 29.4%Sep 2026 | 21.5%Nov 2025 | 3rd → 1st |
| Stihl | 28.2% → 26% | 33.2%Dec 2025 | 25.4%Aug 2026 | 1st → 2nd |
| DeWalt | 15.6% → 19.3% | 22.2%Jun 2026 | 15.4%Dec 2025 | 4th → 3rd |
| Husqvarna | 26.2% → 17.9% | 26.2%Oct 2025 | 17.6%Aug 2026 | 2nd → 4th |
| Milwaukee | 5.5% → 7.2% | 9.6%Aug 2026 | 4.6%Jan 2026 | 5th |
| Rubi | 0.15% | 0.38%Feb 2026 | 0.08%Aug 2026 | 6th |
Each finding as a sentence
- Across the 12 months ending September 2026, Makita’s share of searches among stone saw brands in New Zealand increased from 24.3% to 29.4%.
- Across the 12 months ending September 2026, Stihl’s share of searches among stone saw brands in New Zealand decreased from 28.2% to 26%.
- Across the 12 months ending September 2026, DeWalt’s share of searches among stone saw brands in New Zealand increased from 15.6% to 19.3%.
- Across the 12 months ending September 2026, Husqvarna’s share of searches among stone saw brands in New Zealand decreased from 26.2% to 17.9%.
- Across the 12 months ending September 2026, Milwaukee’s share of searches among stone saw brands in New Zealand increased from 5.5% to 7.2%.
- Across the 12 months ending September 2026, Makita’s share of searches among stone saw brands in New Zealand peaked at 29.4% in September 2026 and was lowest at 21.5% in November 2025.
- Across the 12 months ending September 2026, Stihl’s share of searches among stone saw brands in New Zealand peaked at 33.2% in December 2025 and was lowest at 25.4% in August 2026.
- Across the 12 months ending September 2026, DeWalt’s share of searches among stone saw brands in New Zealand peaked at 22.2% in June 2026 and was lowest at 15.4% in December 2025.
- Across the 12 months ending September 2026, Husqvarna’s share of searches among stone saw brands in New Zealand peaked at 26.2% in October 2025 and was lowest at 17.6% in August 2026.
- Across the 12 months ending September 2026, Milwaukee’s share of searches among stone saw brands in New Zealand peaked at 9.6% in August 2026 and was lowest at 4.6% in January 2026.
- Across the 12 months ending September 2026, Makita rose from 3rd to 1st among stone saw brands in New Zealand.
- Across the 12 months ending September 2026, Stihl fell from 1st to 2nd among stone saw brands in New Zealand.
- Across the 12 months ending September 2026, DeWalt rose from 4th to 3rd among stone saw brands in New Zealand.
- Across the 12 months ending September 2026, Husqvarna fell from 2nd to 4th among stone saw brands in New Zealand.
- Across the 12 months ending September 2026, Rubi held steady: its share of searches among stone saw brands in New Zealand moved less than 0.5 percentage points.
How did search popularity change for New Zealand stone saw brands in September 2026?
5 changes
In September 2026, Makita gained share of searches among stone saw brands in New Zealand, from 27% to 29.4%.
In September 2026, Stihl gained share of searches among stone saw brands in New Zealand, from 25.4% to 26%.
In September 2026, Milwaukee lost share of searches among stone saw brands in New Zealand, from 9.6% to 7.2%.
In September 2026, DeWalt lost share of searches among stone saw brands in New Zealand, from 20.3% to 19.3%.
Estimated monthly branded searches for Husqvarna in New Zealand fell 29.5% over 12 measured months, from 10.4K to 7.3K in September 2026.
Compare popularity between leading brands
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