JBL vs Samsung:Which is more popular?
In September 2026, JBL had more branded searches than Samsung among soundbar with subwoofer brands in New Zealand. JBL had about 18,700 branded searches, while Samsung had 390. JBL made up 38.7% of all soundbar with subwoofer brand searches we track, and Samsung accounted for 0.81%. When we asked ChatGPT and Google AI Overviews about soundbar with subwoofer brands, JBL appeared in all five answers and Samsung in four. Samsung was mentioned before JBL in three out of five answers.
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Top soundbar with subwoofer brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, JBL appeared in all five answers. Samsung was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Samsung was listed before JBL in three out of five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
JBL5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Samsung4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
LG4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Sony3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Sonos2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Bose1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about soundbar with subwoofer brands
5 answers
Asked ChatGPT
“Which soundbar with subwoofer brand should I go to in New Zealand?”
Asked ChatGPT
“What are the best soundbar with subwoofer brands in New Zealand?”
Asked ChatGPT
“What's the best soundbar with subwoofer brand in New Zealand for deep bass?”
Searched Google, AI Overview
“soundbar with subwoofer nz”
Searched Google, AI Overview
“soundbar and subwoofer”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is JBL or Samsung more popular in search?
This chart shows how often people search Google for JBL and Samsung by name. Each line represents a brand's share of searches for all six soundbar with subwoofer brands we track, month by month, from searches in New Zealand.
Share of searches by month for JBL, Samsung. The figures are in the table below the chart.
View monthly share of searches table
| Month | JBL | Sony | Bose | Sonos | Samsung | LG |
|---|---|---|---|---|---|---|
| Oct 2025 | 36% | 35.5% | 15.6% | 11.3% | 0.91% | 0.65% |
| Nov 2025 | 37% | 33.6% | 15.2% | 12.7% | 0.79% | 0.59% |
| Dec 2025 | 46.6% | 28.4% | 12.9% | 11% | 0.71% | 0.43% |
| Jan 2026 | 41.5% | 32.5% | 13.1% | 11.3% | 0.88% | 0.63% |
| Feb 2026 | 36.4% | 37.4% | 13.2% | 11.4% | 0.93% | 0.7% |
| Mar 2026 | 35.2% | 36.8% | 13.1% | 13.1% | 1% | 0.75% |
| Apr 2026 | 40% | 33.6% | 12.2% | 12.4% | 0.92% | 0.87% |
| May 2026 | 36.2% | 35.5% | 14.7% | 12.2% | 0.75% | 0.7% |
| Jun 2026 | 36.9% | 34.4% | 15.5% | 11.6% | 0.73% | 0.85% |
| Jul 2026 | 37.1% | 35.4% | 14.3% | 11.6% | 0.89% | 0.75% |
| Aug 2026 | 36.8% | 33.1% | 15.3% | 13% | 1.1% | 0.76% |
| Sep 2026 | 38.7% | 35.4% | 12.5% | 11.9% | 0.81% | 0.58% |
How has the JBL and Samsung comparison changed over the last 12 months?
3 findings
- JBL was ahead of Samsung in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, JBL’s share of searches among soundbar with subwoofer brands in New Zealand moved from 36% to 38.7%, and its estimated monthly branded searches moved from 15.4K to 18.7K.
- Across the 12 months ending September 2026, Samsung’s share of searches among soundbar with subwoofer brands in New Zealand moved from 0.91% to 0.81%, and its estimated monthly branded searches held steady at 390.
How did search popularity change for New Zealand soundbar with subwoofer brands in September 2026?
1 change
In September 2026, JBL gained share of searches among soundbar with subwoofer brands in New Zealand, from 36.8% to 38.7%.
How are branded searches counted?
9 search terms
Brandwave collects information about searches that people make online using JBL’s and Samsung’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among soundbar with subwoofer brands
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