School learning platforms in New Zealand:Which brands are most popular in search?
In August 2026, Education Perfect was the most searched among school learning platforms in New Zealand, with an estimated 111K branded searches and 37.5% estimated Share of Search within this set.
Education Perfect37.5%
Mathletics31%Reading Eggs11.5%
- Maths Buddy11.3%
Prodigy8.8%
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Share of SearchLeaderboard
Compare the online learning platforms New Zealand schools and parents use for maths, reading and revision. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Education Perfect, Mathletics, Reading Eggs, Maths Buddy, Prodigy. The figures are in the table below the chart.
View monthly share of search table
| Month | Education Perfect | Mathletics | Reading Eggs | Maths Buddy | Prodigy |
|---|---|---|---|---|---|
| Oct 2025 | 31.8% | 31.8% | 11.8% | 14.1% | 10.6% |
| Nov 2025 | 26.1% | 32% | 14.4% | 14.2% | 13.3% |
| Dec 2025 | 11.4% | 30.1% | 20.4% | 10.8% | 27.2% |
| Jan 2026 | 28.4% | 15.7% | 29.9% | 6.9% | 19.2% |
| Feb 2026 | 41.3% | 22.8% | 12.6% | 12.3% | 11.1% |
| Mar 2026 | 40.7% | 27.2% | 12.3% | 12.2% | 7.5% |
| Apr 2026 | 40.9% | 27.5% | 15.3% | 12.2% | 4.2% |
| May 2026 | 39.9% | 26.9% | 12.1% | 14.6% | 6.5% |
| Jun 2026 | 37.2% | 25.3% | 11.4% | 13.7% | 12.5% |
| Jul 2026 | 35.6% | 29.3% | 13.3% | 10.7% | 11.2% |
| Aug 2026 | 37.5% | 31% | 11.5% | 11.3% | 8.8% |
| Sep 2026 | — | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 37.5% | 111K | +81.4% | +1.9 points | |
| 2, held 2nd | 31% | 92K | +82% | +1.7 points | |
| 3, held 3rd | 11.5% | 34.1K | +48.4% | -1.8 points | |
| 4, moved from 5th to 4th | 11.3% | 33.5K | +81.7% | +0.6 pointsmoved from 5th to 4th | |
| 5, moved from 4th to 5th | 8.8% | 26.2K | +35.3% | -2.4 pointsmoved from 4th to 5th |
37.5%
held 1st · 111K estimated branded searches · +81.4% vs prior month · +1.9 points
31%
held 2nd · 92K estimated branded searches · +82% vs prior month · +1.7 points
11.5%
held 3rd · 34.1K estimated branded searches · +48.4% vs prior month · -1.8 points
11.3%
moved from 5th to 4th · 33.5K estimated branded searches · +81.7% vs prior month · +0.6 points
5.
Prodigy8.8%
moved from 4th to 5th · 26.2K estimated branded searches · +35.3% vs prior month · -2.4 points
Compare search popularity between leading brands

Education Perfect vs Mathletics: compare search popularity
Education Perfect vs Reading Eggs: compare search popularity
Education Perfect vs Maths Buddy: compare search popularity
Education Perfect vs Prodigy: compare search popularity
Mathletics vs Reading Eggs: compare search popularity
Mathletics vs Maths Buddy: compare search popularity
Mathletics vs Prodigy: compare search popularityReading Eggs vs Maths Buddy: compare search popularity
Reading Eggs vs Prodigy: compare search popularity
Maths Buddy vs Prodigy: compare search popularity- Compare any of these brands
Which brand is most popular in search among school learning platforms in New Zealand?
5 brands
In August 2026, Education Perfect was the most searched among school learning platforms in New Zealand, with an estimated 111K branded searches and 37.5% estimated Share of Search within this set. Mathletics is in 2nd place, 6.5 percentage points behind at 31% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| 31.8% → 37.5% | 41.3%Feb 2026 | 11.4%Dec 2025 | 1st | |
| 31.8% → 31% | 32%Nov 2025 | 15.7%Jan 2026 | 2nd | |
| 11.8% → 11.5% | 29.9%Jan 2026 | 11.4%Jun 2026 | 4th → 3rd | |
| Maths Buddy | 14.1% → 11.3% | 14.6%May 2026 | 6.9%Jan 2026 | 3rd → 4th |
| 10.6% → 8.8% | 27.2%Dec 2025 | 4.2%Apr 2026 | 5th |
Each finding as a sentence
- Across the 11 months ending August 2026, Education Perfect’s estimated Share of Search among school learning platforms in New Zealand increased from 31.8% to 37.5%.
- Across the 11 months ending August 2026, Mathletics’ estimated Share of Search among school learning platforms in New Zealand decreased from 31.8% to 31%.
- Across the 11 months ending August 2026, Maths Buddy’s estimated Share of Search among school learning platforms in New Zealand decreased from 14.1% to 11.3%.
- Across the 11 months ending August 2026, Prodigy’s estimated Share of Search among school learning platforms in New Zealand decreased from 10.6% to 8.8%.
- Across the 11 months ending August 2026, Education Perfect’s estimated Share of Search among school learning platforms in New Zealand peaked at 41.3% in February 2026 and was lowest at 11.4% in December 2025.
- Across the 11 months ending August 2026, Mathletics’ estimated Share of Search among school learning platforms in New Zealand peaked at 32% in November 2025 and was lowest at 15.7% in January 2026.
- Across the 11 months ending August 2026, Reading Eggs’ estimated Share of Search among school learning platforms in New Zealand peaked at 29.9% in January 2026 and was lowest at 11.4% in June 2026.
- Across the 11 months ending August 2026, Maths Buddy’s estimated Share of Search among school learning platforms in New Zealand peaked at 14.6% in May 2026 and was lowest at 6.9% in January 2026.
- Across the 11 months ending August 2026, Prodigy’s estimated Share of Search among school learning platforms in New Zealand peaked at 27.2% in December 2025 and was lowest at 4.2% in April 2026.
- Across the 11 months ending August 2026, Reading Eggs rose from 4th to 3rd among school learning platforms in New Zealand.
- Across the 11 months ending August 2026, Maths Buddy fell from 3rd to 4th among school learning platforms in New Zealand.
How did search popularity change for New Zealand school learning platforms in August 2026?
5 changes
In August 2026, Maths Buddy overtook Prodigy to rank 4th among school learning platforms in New Zealand, at 11.3%.

In August 2026, Education Perfect gained estimated Share of Search among school learning platforms in New Zealand, from 35.6% to 37.5%.

In August 2026, Mathletics gained estimated Share of Search among school learning platforms in New Zealand, from 29.3% to 31%.

In August 2026, Prodigy lost estimated Share of Search among school learning platforms in New Zealand, from 11.2% to 8.8%.
In August 2026, Reading Eggs lost estimated Share of Search among school learning platforms in New Zealand, from 13.3% to 11.5%.

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