How popular isMathletics?
In September 2026, people searched for Mathletics by name about 60,700 times in New Zealand, an 18.2% decrease from the previous year. These searches made up 25.9% of all New Zealand school learning platform searches, placing Mathletics second out of five platforms. When we asked both ChatGPT and Google AI Overviews about school learning platforms, Mathletics appeared in three of the five answers and was the most recommended of the five.
Mathletics is the second most searched of 5 competitors and the most recommended in AI answers.
Education PerfectShare of searches 38.6%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
MathleticsShare of searches 25.9%Mentioned in 3 of 5 AI answersPlace in AI recommendations 1st
ProdigyShare of searches 12.4%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
Reading EggsShare of searches 11.6%Mentioned in 0 of 5 AI answersPlace in AI recommendations –- Maths BuddyShare of searches 11.5%Mentioned in 1 of 5 AI answersPlace in AI recommendations 3rd
Follow Mathletics and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top school learning platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Mathletics was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Mathletics is the most recommended of the five.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Education Perfect3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Mathletics3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Maths Buddy1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Prodigy0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Reading Eggs0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about school learning platforms
5 answers
Asked ChatGPT
“Which school learning platform should I use in New Zealand?”
Asked ChatGPT
“What are the best school learning platforms in New Zealand?”
Asked ChatGPT
“What's the best school learning platform in New Zealand for maths practice?”
Searched Google, AI Overview
“best learning platform”
Searched Google, AI Overview
“maths practice app”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.
Which school learning platforms compete with Mathletics?
Share of searches by month for Education Perfect, Mathletics, Prodigy, Reading Eggs, Maths Buddy. The figures are in the table below the chart.
View monthly share of searches table
| Month | Education Perfect | Mathletics | Prodigy | Reading Eggs | Maths Buddy |
|---|---|---|---|---|---|
| Oct 2025 | 31.7% | 31.8% | 10.7% | 11.7% | 14.2% |
| Nov 2025 | 26.1% | 32% | 13.4% | 14.3% | 14.2% |
| Dec 2025 | 10.9% | 30.1% | 27.8% | 20.2% | 10.9% |
| Jan 2026 | 28.4% | 15.7% | 20% | 29% | 6.9% |
| Feb 2026 | 41.2% | 22.7% | 11.2% | 12.5% | 12.4% |
| Mar 2026 | 40.7% | 27.2% | 7.6% | 12.3% | 12.2% |
| Apr 2026 | 40.9% | 27.5% | 4.2% | 15.1% | 12.2% |
| May 2026 | 39.8% | 26.9% | 6.5% | 12.1% | 14.7% |
| Jun 2026 | 37.2% | 25.2% | 12.6% | 11.3% | 13.7% |
| Jul 2026 | 35.6% | 29.3% | 11.3% | 13.2% | 10.6% |
| Aug 2026 | 37.5% | 30.9% | 8.9% | 11.4% | 11.3% |
| Sep 2026 | 38.6% | 25.9% | 12.4% | 11.6% | 11.5% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 38.6% | 90.6K | -17.8% | +1 points | |
| 2, held 2nd | 25.9% | 60.7K | -33.1% | -5.1 points | |
| 3, moved from 5th to 3rd | 12.4% | 29K | +11.4% | +3.5 pointsmoved from 5th to 3rd | |
| 4, moved from 3rd to 4th | 11.6% | 27.3K | -18.2% | +0.3 pointsmoved from 3rd to 4th | |
| 5, moved from 4th to 5th | 11.5% | 27.1K | -18.1% | +0.3 pointsmoved from 4th to 5th |
38.6%
Held 1st. 90.6K estimated branded searches, -17.8% vs prior month. Share +1 points.
25.9%
Held 2nd. 60.7K estimated branded searches, -33.1% vs prior month. Share -5.1 points.
3.
Prodigy12.4%
Moved from 5th to 3rd. 29K estimated branded searches, +11.4% vs prior month. Share +3.5 points.
11.6%
Moved from 3rd to 4th. 27.3K estimated branded searches, -18.2% vs prior month. Share +0.3 points.
11.5%
Moved from 4th to 5th. 27.1K estimated branded searches, -18.1% vs prior month. Share +0.3 points.
Compare popularity between Mathletics and its closest rivals
Every comparison with Mathletics
4 comparisons
How has branded search demand for Mathletics changed in New Zealand over the last 12 months?
4 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Mathletics in New Zealand fell from 74.3K to 60.7K.
- Across the 12 months ending September 2026, Mathletics’ share of searches among school learning platforms in New Zealand decreased from 31.8% to 25.9%.
- Across the 12 months ending September 2026, Mathletics’ share of searches among school learning platforms in New Zealand peaked at 32% in November 2025 and was lowest at 15.7% in January 2026.
- Across the 12 months ending September 2026, Mathletics fell from 1st to 2nd among school learning platforms in New Zealand.
How did search popularity change for New Zealand school learning platforms in September 2026?
4 changes
In September 2026, Prodigy overtook Reading Eggs and Maths Buddy to rank 3rd among school learning platforms in New Zealand, with 12.4% of the searches.
In September 2026, Education Perfect gained share of searches among school learning platforms in New Zealand, from 37.5% to 38.6%.
In September 2026, Mathletics lost share of searches among school learning platforms in New Zealand, from 30.9% to 25.9%.
Estimated monthly branded searches for Maths Buddy in New Zealand fell 18.1% over 12 measured months, from 33.1K to 27.1K in September 2026.
How are Mathletics’ branded searches counted?
5 search terms
Brandwave collects information about searches that people make online using Mathletics’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- letics mathletics
- live mathletics
- mathletics
- mathletics learning
- mathletics maths
Do you work for Mathletics? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is Mathletics your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.