Salad spinner brands in New Zealand:Which are most popular?
In September 2026, Joseph Joseph was the most searched salad spinner brand in New Zealand, accounting for 68.6% of all searches among the four brands we track. When we checked with ChatGPT and Google AI Overviews, OXO and Zyliss showed up in every answer. OXO was recommended most often, coming first in four out of five responses.
Joseph JosephShare of searches 68.6%Mentioned in 1 of 5 AI answersPlace in AI recommendations 3rd
OXOShare of searches 19.8%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
ZylissShare of searches 8.1%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
Avanti HomewaresShare of searches 3.5%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
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Top salad spinner brands in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and two Google AI Overviews, OXO and Zyliss appeared every time. OXO was recommended most often, coming first in four out of five answers. Zyliss was second, and Joseph Joseph was third. Avanti Homewares, which ranked fourth in searches, was not mentioned at all.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
OXO1st
Zyliss2nd
Joseph Joseph3rd
Avanti Homewares–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
OXO5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Zyliss5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Joseph Joseph1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Avanti Homewares0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about salad spinner brands
5 answers
Asked ChatGPT
“Which salad spinner brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best salad spinner brands in New Zealand?”
Asked ChatGPT
“What's the best salad spinner brand in New Zealand for washing salad greens?”
Searched Google, AI Overview
“salad spinner nz”
Searched Google, AI Overview
“kitchen salad spinner”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which salad spinner brands do people search for most?
This chart shows how often people search Google for each salad spinner brand by name. Each line represents a brand's share of searches for all four salad spinner brands we track, month by month, from searches in New Zealand.
Share of searches by month for Joseph Joseph, OXO, Zyliss, Avanti Homewares. The figures are in the table below the chart.
View monthly share of searches table
| Month | Joseph Joseph | OXO | Zyliss | Avanti Homewares |
|---|---|---|---|---|
| Oct 2025 | 64.8% | 18.7% | 13.2% | 3.3% |
| Nov 2025 | 74.2% | 14.4% | 8.2% | 3.1% |
| Dec 2025 | 67.9% | 19.8% | 9.4% | 2.8% |
| Jan 2026 | 64.9% | 23.4% | 9% | 2.7% |
| Feb 2026 | 63.2% | 22.4% | 9.2% | 5.3% |
| Mar 2026 | 65.6% | 23.3% | 7.8% | 3.3% |
| Apr 2026 | 65.6% | 23.3% | 7.8% | 3.3% |
| May 2026 | 67.8% | 19.5% | 8% | 4.6% |
| Jun 2026 | 68.6% | 19.8% | 8.1% | 3.5% |
| Jul 2026 | 67% | 19.3% | 10.2% | 3.4% |
| Aug 2026 | 69.2% | 20.2% | 7.7% | 2.9% |
| Sep 2026 | 68.6% | 19.8% | 8.1% | 3.5% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 68.6% | 590 | -18.1% | -0.6 points | |
| 2, held 2nd | 19.8% | 170 | -19% | -0.4 points | |
| 3, held 3rd | 8.1% | 70 | -12.5% | +0.4 points | |
| 4, held 4th | 3.5% | 30 | 0% | +0.6 points |
68.6%
Held 1st. 590 estimated branded searches, -18.1% vs prior month. Share -0.6 points.
2.
OXO19.8%
Held 2nd. 170 estimated branded searches, -19% vs prior month. Share -0.4 points.
3.
Zyliss8.1%
Held 3rd. 70 estimated branded searches, -12.5% vs prior month. Share +0.4 points.
3.5%
Held 4th. 30 estimated branded searches, 0% vs prior month. Share +0.6 points.
Which brand is most popular in search among salad spinner brands in New Zealand?
4 brands
In September 2026, Joseph Joseph was the most searched among salad spinner brands in New Zealand, with an estimated 590 branded searches, 68.6% of all searches for the four we track. OXO is in 2nd place, 48.8 percentage points behind at 19.8%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| 64.8% → 68.6% | 74.2%Nov 2025 | 63.2%Feb 2026 | 1st | |
| 18.7% → 19.8% | 23.4%Jan 2026 | 14.4%Nov 2025 | 2nd | |
| 13.2% → 8.1% | 13.2%Oct 2025 | 7.7%Aug 2026 | 3rd | |
| 3.3% → 3.5% | 5.3%Feb 2026 | 2.7%Jan 2026 | 4th |
Each finding as a sentence
- Across the 12 months ending September 2026, Joseph Joseph’s share of searches among salad spinner brands in New Zealand increased from 64.8% to 68.6%.
- Across the 12 months ending September 2026, OXO’s share of searches among salad spinner brands in New Zealand increased from 18.7% to 19.8%.
- Across the 12 months ending September 2026, Zyliss’ share of searches among salad spinner brands in New Zealand decreased from 13.2% to 8.1%.
- Across the 12 months ending September 2026, Joseph Joseph’s share of searches among salad spinner brands in New Zealand peaked at 74.2% in November 2025 and was lowest at 63.2% in February 2026.
- Across the 12 months ending September 2026, OXO’s share of searches among salad spinner brands in New Zealand peaked at 23.4% in January 2026 and was lowest at 14.4% in November 2025.
- Across the 12 months ending September 2026, Zyliss’ share of searches among salad spinner brands in New Zealand peaked at 13.2% in October 2025 and was lowest at 7.7% in August 2026.
- Across the 12 months ending September 2026, Avanti Homewares’ share of searches among salad spinner brands in New Zealand peaked at 5.3% in February 2026 and was lowest at 2.7% in January 2026.
- Across the 12 months ending September 2026, Avanti Homewares held steady: its share of searches among salad spinner brands in New Zealand moved less than 0.5 percentage points.
How did search popularity change for New Zealand salad spinner brands in September 2026?
3 changes

In September 2026, Avanti Homewares gained share of searches among salad spinner brands in New Zealand, from 2.9% to 3.5%.

In September 2026, Joseph Joseph lost share of searches among salad spinner brands in New Zealand, from 69.2% to 68.6%.

Estimated monthly branded searches for Zyliss in New Zealand fell 41.7% over 12 measured months, from 120 to 70 in September 2026.
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