Brandwave

Rotorua mortgage advisers in New Zealand:Which brands are most popular in search?

In August 2026, NZHL was the most searched among rotorua mortgage advisers in New Zealand, with an estimated 6.4K branded searches and 89% estimated Share of Search within this set.

Share of Search, August 2026
  1. NZHL89%
  2. Mortgage Link8.4%
  3. EasyMortgage1.5%
  4. Hello Financial Services0.7%
  5. Hallam Jones0.42%

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Share of SearchLeaderboard

Compare Rotorua mortgage advisers using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among rotorua mortgage advisers in New Zealand, by month

Share of Search by month for NZHL, Mortgage Link. The figures are in the table below the chart.

View monthly share of search table
MonthNZHLMortgage LinkEasyMortgageHello Financial ServicesHallam Jones
Oct 202587.8%10.6%0.62%0.62%0.37%
Nov 202590%8.5%0.38%0.75%0.38%
Dec 202588%9.4%1.3%0.84%0.5%
Jan 202688%9.8%0.94%0.81%0.4%
Feb 202688.3%9.9%0.25%0.87%0.62%
Mar 202687.4%10.6%0.74%0.74%0.5%
Apr 202686.8%10.9%0.91%0.76%0.61%
May 202687.6%11.2%0.27%0.54%0.4%
Jun 202685.5%11.6%1.4%1.2%0.31%
Jul 202687.9%8.8%2.1%0.69%0.55%
Aug 202689%8.4%1.5%0.7%0.42%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.NZHL

    89%

    held 1st · 6.4K estimated branded searches · -0.47% vs prior month · +1.1 points

  2. 2.Mortgage Link

    8.4%

    held 2nd · 600 estimated branded searches · -6.3% vs prior month · -0.4 points

  3. 3.EasyMortgage

    1.5%

    held 3rd · 110 estimated branded searches · -26.7% vs prior month · -0.5 points

  4. 4.Hello Financial Services

    0.7%

    held 4th · 50 estimated branded searches · 0% vs prior month · 0 points

  5. 5.Hallam Jones

    0.42%

    held 5th · 30 estimated branded searches · -25% vs prior month · -0.1 points

Compare search popularity between leading brands

Which brand is most popular in search among rotorua mortgage advisers in New Zealand?

In August 2026, NZHL was the most searched among rotorua mortgage advisers in New Zealand, with an estimated 6.4K branded searches and 89% estimated Share of Search within this set. Mortgage Link is in 2nd place, 80.6 percentage points behind at 8.4% Share of Search.

New Zealand rotorua mortgage advisers, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
NZHL87.8% → 89%90%Nov 202585.5%Jun 20261st
Mortgage Link10.6% → 8.4%11.6%Jun 20268.4%Aug 20262nd
EasyMortgage0.62% → 1.5%2.1%Jul 20260.25%Feb 20263rd
Hello Financial Services0.62% → 0.7%1.2%Jun 20260.54%May 20264th
Hallam Jones0.37% → 0.42%0.62%Feb 20260.31%Jun 20265th

Each finding as a sentence

  • Across the 11 months ending August 2026, NZHL’s estimated Share of Search among rotorua mortgage advisers in New Zealand increased from 87.8% to 89%.
  • Across the 11 months ending August 2026, Mortgage Link’s estimated Share of Search among rotorua mortgage advisers in New Zealand decreased from 10.6% to 8.4%.
  • Across the 11 months ending August 2026, EasyMortgage’s estimated Share of Search among rotorua mortgage advisers in New Zealand increased from 0.62% to 1.5%.
  • Across the 11 months ending August 2026, NZHL’s estimated Share of Search among rotorua mortgage advisers in New Zealand peaked at 90% in November 2025 and was lowest at 85.5% in June 2026.
  • Across the 11 months ending August 2026, Mortgage Link’s estimated Share of Search among rotorua mortgage advisers in New Zealand peaked at 11.6% in June 2026 and was lowest at 8.4% in August 2026.
  • Across the 11 months ending August 2026, EasyMortgage’s estimated Share of Search among rotorua mortgage advisers in New Zealand peaked at 2.1% in July 2026 and was lowest at 0.25% in February 2026.
  • Across the 11 months ending August 2026, Hello Financial Services and Hallam Jones held steady: their estimated Share of Search among rotorua mortgage advisers in New Zealand each moved less than 0.5 percentage points.

How did search popularity change for New Zealand rotorua mortgage advisers in August 2026?

  1. In August 2026, NZHL gained estimated Share of Search among rotorua mortgage advisers in New Zealand, from 87.9% to 89%.

  2. In August 2026, EasyMortgage lost estimated Share of Search among rotorua mortgage advisers in New Zealand, from 2.1% to 1.5%.

  3. Estimated monthly branded searches for Mortgage Link in New Zealand fell 30.2% over 11 measured months, from 860 to 600 in August 2026.

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