Ryman Healthcare vs Summerset:Which is more popular?
In September 2026, Ryman Healthcare had more branded searches than Summerset among retirement village operators in New Zealand. Ryman Healthcare had about 7,670 branded searches, while Summerset had 5,090. Ryman Healthcare made up 31.8% of all retirement village operator searches we track, and Summerset accounted for 21.1%. When we asked ChatGPT and Google AI Overviews about retirement village operators, both Ryman Healthcare and Summerset appeared in all five answers. Ryman Healthcare was mentioned before Summerset in every answer.
Who do people search for more?
Ryman Healthcare, about 51% more searches than Summerset
Who does AI mention more?
Both are mentioned in every answer we collected.
Who does AI recommend more?
Ryman Healthcare, named ahead of Summerset in every answer
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Top retirement village operators in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, both Ryman Healthcare and Summerset showed up in all five answers. Ryman Healthcare was listed before Summerset in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Ryman Healthcare5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Summerset5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Metlifecare4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Arvida4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Oceania Healthcare2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Bupa New Zealand2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Bupa Retirement Villages1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Qestral0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about retirement village operators
5 answers
Asked ChatGPT
“Which retirement village operator should I join in New Zealand?”
Asked ChatGPT
“What are the best retirement village operators in New Zealand?”
Asked ChatGPT
“What's the best retirement village operator in New Zealand for independent retirement living?”
Searched Google, AI Overview
“retirement village nz”
Searched Google, AI Overview
“retirement living nz”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Ryman Healthcare or Summerset more popular in search?
This chart shows how often people search Google for Ryman Healthcare and Summerset by name. Each line represents a brand's share of searches for all eight retirement village operators we track, month by month, from searches in New Zealand.
Share of searches by month for Ryman Healthcare, Summerset. The figures are in the table below the chart.
View monthly share of searches table
| Month | Ryman Healthcare | Summerset | Metlifecare | Oceania Healthcare | Arvida | Qestral | Bupa New Zealand | Bupa Retirement Villages |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 37.8% | 22.2% | 17.1% | 11.8% | 5.7% | 2.8% | 1.4% | 1.2% |
| Nov 2025 | 34% | 17.9% | 26.4% | 10% | 3.9% | 5.3% | 1.5% | 0.92% |
| Dec 2025 | 33.8% | 23.2% | 14.6% | 12.4% | 5.9% | 7.1% | 1.8% | 1.1% |
| Jan 2026 | 36.9% | 19.7% | 14.1% | 9.4% | 4.5% | 13.3% | 1.2% | 1.1% |
| Feb 2026 | 39.1% | 18% | 17.6% | 12.3% | 5.8% | 4.3% | 1.5% | 1.4% |
| Mar 2026 | 33.3% | 23.3% | 17.5% | 12% | 6.1% | 4.6% | 1.8% | 1.4% |
| Apr 2026 | 31.2% | 33.3% | 16.8% | 9.5% | 4.3% | 2.3% | 1.4% | 1.1% |
| May 2026 | 36.9% | 23.6% | 15.4% | 13.3% | 4.8% | 2.9% | 1.6% | 1.5% |
| Jun 2026 | 38.6% | 19.4% | 18.3% | 12.9% | 5.9% | 2.4% | 1.3% | 1.2% |
| Jul 2026 | 35.9% | 21% | 17.8% | 12.7% | 7% | 2.4% | 1.5% | 1.7% |
| Aug 2026 | 34.9% | 22% | 18% | 13% | 6.1% | 3.1% | 1.5% | 1.3% |
| Sep 2026 | 31.8% | 21.1% | 19% | 14% | 8% | 3.4% | 1.6% | 1.1% |
How has the Ryman Healthcare and Summerset comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: Summerset took it in April 2026, Ryman Healthcare took it in May 2026.
- Across the 12 months ending September 2026, Ryman Healthcare’s share of searches among retirement village operators in New Zealand moved from 37.8% to 31.8%, and its estimated monthly branded searches moved from 10.2K to 7.7K.
- Across the 12 months ending September 2026, Summerset’s share of searches among retirement village operators in New Zealand moved from 22.2% to 21.1%, and its estimated monthly branded searches moved from 6K to 5.1K.
How did search popularity change for New Zealand retirement village operators in September 2026?
2 changes
In September 2026, Ryman Healthcare lost share of searches among retirement village operators in New Zealand, from 34.9% to 31.8%.
In September 2026, Summerset lost share of searches among retirement village operators in New Zealand, from 22% to 21.1%.
How are branded searches counted?
9 search terms
Brandwave collects information about searches that people make online using Ryman Healthcare’s and Summerset’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Ryman Healthcare
5 branded search terms
- ryman
- ryman healthcare
- ryman retirement
- ryman retirement villages
- ryman villages
Summerset
4 branded search terms
- summerset
- summerset retirement
- summerset retirement villages
- summerset villages
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