Brandwave

Greenworks vs John Deere:Which is more popular?

In September 2026, John Deere had more branded searches than Greenworks among reel mower brands in New Zealand. John Deere had about 3,590 branded searches, while Greenworks had 10. John Deere made up 20.1% of all reel mower brand searches we track, and Greenworks accounted for 0.06%. When we asked ChatGPT and Google AI Overviews about reel mower brands, neither Greenworks nor John Deere appeared in any of the five answers.

Among reel mower brands in New Zealand in September 2026

Who do people search for more?

John Deere, about 359 searches for every 1 for Greenworks

John Deere 3.6K searchesGreenworks 10 searches

Who does AI mention more?

Both were mentioned in 0 of 5 answers.

Greenworks in 0 of 5John Deere in 0 of 5

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Top reel mower brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, neither Greenworks nor John Deere showed up in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Ozito1st
  2. Masport2nd
  3. Fiskars3rd
  4. Ryobi–
  5. John Deere–
  6. Greenworks–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Masport4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Ozito3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Fiskars1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Ryobi0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • John Deere0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Greenworks0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about reel mower brands

5 answers

  • Asked ChatGPT

    “Which reel mower brand should I buy in New Zealand?”

    1. 1Masport
    2. 2Ozito
    3. 3Fiskars

  • Asked ChatGPT

    “What are the best reel mower brands in New Zealand?”

    1. 1Masport

  • Asked ChatGPT

    “What's the best reel mower brand in New Zealand for a small lawn?”

    1. 1Ozito
    2. 2Masport

  • Searched Google, AI Overview

    “manual lawn mower”

    1. 1Ozito

  • Searched Google, AI Overview

    “lawn mower brands”

    1. 1Masport

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Greenworks or John Deere more popular in search?

This chart shows how often people search Google for Greenworks and John Deere by name. Each line represents a brand's share of searches for all six reel mower brands we track, month by month, from searches in New Zealand.

Greenworks and John Deere among reel mower brands in New Zealand, by month

Share of searches by month for John Deere, Greenworks. The figures are in the table below the chart.

View monthly share of searches table
MonthRyobiJohn DeereOzitoFiskarsMasportGreenworks
Oct 202553.1%25.8%9%6.4%5.6%0.06%
Nov 202560.8%19.9%8.6%4.8%5.9%0.05%
Dec 202558.9%21.9%9.2%5.8%4.3%0%
Jan 202657.7%21.1%10.8%5.4%5%0%
Feb 202655.3%24.1%10.8%4.9%4.9%0.07%
Mar 202657.8%22.4%9.8%4.5%5.4%0%
Apr 202654.8%23.4%10.6%5.4%5.8%0.07%
May 202651.2%26.9%9.7%6.7%5.4%0.07%
Jun 202650.7%26.4%12%5.4%5.4%0%
Jul 202651.7%23.4%12.6%7.5%4.7%0.08%
Aug 202654.9%23.5%10.8%6%4.9%0.07%
Sep 202660.8%20.1%9%5.2%4.9%0.06%

How has the Greenworks and John Deere comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand reel mower brands in September 2026?

1 change

  1. In September 2026, John Deere lost share of searches among reel mower brands in New Zealand, from 23.5% to 20.1%.

How are branded searches counted?

8 search terms

Brandwave collects information about searches that people make online using Greenworks’ and John Deere’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Greenworks

1 branded search term

  • greenworks reel mower

John Deere

7 branded search terms

  • brandt john deere
  • john deere
  • john deere caps
  • john deere excavators
  • john deere gator
  • john deere mowers
  • johndeere

How the Brand Demand Index is measured

Other head-to-heads among reel mower brands

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