Ozito vs Stihl:Which is more popular?
In September 2026, Stihl had more branded searches than Ozito among power washer brands in New Zealand. Stihl had about 6,600 branded searches, while Ozito had 1,600. Stihl made up 26.1% of all power washer brand searches we track, and Ozito accounted for 6.3%. When we asked ChatGPT and Google AI Overviews about power washer brands, Ozito appeared in three of the five answers and Stihl in two. Stihl was mentioned before Ozito in two out of three answers.
Who do people search for more?
Stihl, about 4 searches for every 1 for Ozito
Who does AI mention more?
Ozito, mentioned in 3 of 5 answers, Stihl in 2
Who does AI recommend more?
Stihl, named ahead of Ozito in 2 of 3 answers
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Top power washer brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Ozito was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Stihl was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Stihl was listed before Ozito in two out of three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Karcher5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Ryobi3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Ozito3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Stihl2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
DeWalt0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Honda Power Equipment0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Milwaukee0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Greenworks0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about power washer brands
5 answers
Asked ChatGPT
“Which power washer brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best power washer brands in New Zealand?”
Asked ChatGPT
“What's the best power washer brand in New Zealand for home cleaning?”
Searched Google, AI Overview
“best power washer”
Searched Google, AI Overview
“pressure washer for home”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Ozito or Stihl more popular in search?
This chart shows how often people search Google for Ozito and Stihl by name. Each line represents a brand's share of searches for all eight power washer brands we track, month by month, from searches in New Zealand.
Share of searches by month for Stihl, Ozito. The figures are in the table below the chart.
View monthly share of searches table
| Month | Ryobi | Stihl | DeWalt | Karcher | Ozito | Honda Power Equipment | Milwaukee | Greenworks |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 29.5% | 28.4% | 18.1% | 12.5% | 6.9% | 4.4% | 0.22% | 0.04% |
| Nov 2025 | 32.8% | 26.2% | 19.4% | 11.7% | 6.2% | 3.5% | 0.16% | 0% |
| Dec 2025 | 34.9% | 28% | 14.9% | 12.4% | 6.6% | 3.1% | 0.14% | 0% |
| Jan 2026 | 30.6% | 31.3% | 16.2% | 11.2% | 7.3% | 3.2% | 0.15% | 0.04% |
| Feb 2026 | 26.7% | 33.9% | 18.1% | 10% | 6.7% | 4.4% | 0.17% | 0.04% |
| Mar 2026 | 32.3% | 28.1% | 19.1% | 10.2% | 6.8% | 3.4% | 0.09% | 0% |
| Apr 2026 | 29.2% | 29.3% | 18.6% | 12.9% | 7.1% | 2.8% | 0.13% | 0.04% |
| May 2026 | 24% | 35.6% | 19% | 12.7% | 5.7% | 2.7% | 0.18% | 0.04% |
| Jun 2026 | 25.3% | 29% | 23.2% | 12.7% | 7% | 2.6% | 0.18% | 0.04% |
| Jul 2026 | 25% | 29.6% | 19.4% | 16.2% | 7.2% | 2.5% | 0.18% | 0% |
| Aug 2026 | 29.4% | 27.8% | 21% | 12.2% | 6.7% | 2.7% | 0.21% | 0% |
| Sep 2026 | 33% | 26.1% | 19.7% | 11.5% | 6.3% | 3.2% | 0.2% | 0% |
How has the Ozito and Stihl comparison changed over the last 12 months?
3 findings
- Stihl was ahead of Ozito in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Ozito’s share of searches among power washer brands in New Zealand moved from 6.9% to 6.3%, and its estimated monthly branded searches held steady at 1.6K.
- Across the 12 months ending September 2026, Stihl’s share of searches among power washer brands in New Zealand moved from 28.4% to 26.1%, and its estimated monthly branded searches held steady at 6.6K.
How did search popularity change for New Zealand power washer brands in September 2026?
1 change
In September 2026, Stihl lost share of searches among power washer brands in New Zealand, from 27.8% to 26.1%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Ozito’s and Stihl’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among power washer brands
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