Palmerston north mortgage advisers in New Zealand:Which brands are most popular in search?
In August 2026, Mortgage Link was the most searched among palmerston north mortgage advisers in New Zealand, with an estimated 600 branded searches and 43.2% estimated Share of Search within this set.
Mortgage Link43.2%
Taylored Mortgages29.5%
Youm18.7%
Toby Ferreira Mortgages8.6%
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Share of SearchLeaderboard
Compare Palmerston North mortgage advisers using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Mortgage Link, Taylored Mortgages, Youm, Toby Ferreira Mortgages. The figures are in the table below the chart.
View monthly share of search table
| Month | Mortgage Link | Taylored Mortgages | Youm | Toby Ferreira Mortgages |
|---|---|---|---|---|
| Oct 2025 | 52.8% | 19.6% | 18.4% | 9.2% |
| Nov 2025 | 48.6% | 18.6% | 17.1% | 15.7% |
| Dec 2025 | 47.9% | 17.9% | 18.8% | 15.4% |
| Jan 2026 | 50% | 21.9% | 17.8% | 10.3% |
| Feb 2026 | 53.3% | 21.3% | 17.3% | 8% |
| Mar 2026 | 49.4% | 24.1% | 16.1% | 10.3% |
| Apr 2026 | 51.4% | 25% | 15% | 8.6% |
| May 2026 | 52.8% | 22.6% | 15.1% | 9.4% |
| Jun 2026 | 50% | 27% | 16.4% | 6.6% |
| Jul 2026 | 43.8% | 23.3% | 20.5% | 12.3% |
| Aug 2026 | 43.2% | 29.5% | 18.7% | 8.6% |
| Sep 2026 | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 43.2% | 600 | -6.3% | -0.7 points | |
| 2, held 2nd | 29.5% | 410 | +20.6% | +6.2 points | |
| 3, held 3rd | 18.7% | 260 | -13.3% | -1.8 points | |
| 4, held 4th | 8.6% | 120 | -33.3% | -3.7 points |
43.2%
held 1st · 600 estimated branded searches · -6.3% vs prior month · -0.7 points
29.5%
held 2nd · 410 estimated branded searches · +20.6% vs prior month · +6.2 points
3.
Youm18.7%
held 3rd · 260 estimated branded searches · -13.3% vs prior month · -1.8 points
8.6%
held 4th · 120 estimated branded searches · -33.3% vs prior month · -3.7 points
Compare search popularity between leading brands
- Mortgage Link vs Taylored Mortgages: compare search popularity
- Mortgage Link vs Youm: compare search popularity
- Mortgage Link vs Toby Ferreira Mortgages: compare search popularity
- Taylored Mortgages vs Youm: compare search popularity
- Taylored Mortgages vs Toby Ferreira Mortgages: compare search popularity
- Youm vs Toby Ferreira Mortgages: compare search popularity
- Compare any of these brands
Which brand is most popular in search among palmerston north mortgage advisers in New Zealand?
4 brands
In August 2026, Mortgage Link was the most searched among palmerston north mortgage advisers in New Zealand, with an estimated 600 branded searches and 43.2% estimated Share of Search within this set. Taylored Mortgages is in 2nd place, 13.7 percentage points behind at 29.5% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| Mortgage Link | 52.8% → 43.2% | 53.3%Feb 2026 | 43.2%Aug 2026 | 1st |
| Taylored Mortgages | 19.6% → 29.5% | 29.5%Aug 2026 | 17.9%Dec 2025 | 2nd |
| Youm | 18.4% → 18.7% | 20.5%Jul 2026 | 15%Apr 2026 | 3rd |
| Toby Ferreira Mortgages | 9.2% → 8.6% | 15.7%Nov 2025 | 6.6%Jun 2026 | 4th |
Each finding as a sentence
- Across the 11 months ending August 2026, Mortgage Link’s estimated Share of Search among palmerston north mortgage advisers in New Zealand decreased from 52.8% to 43.2%.
- Across the 11 months ending August 2026, Taylored Mortgages’ estimated Share of Search among palmerston north mortgage advisers in New Zealand increased from 19.6% to 29.5%.
- Across the 11 months ending August 2026, Toby Ferreira Mortgages’ estimated Share of Search among palmerston north mortgage advisers in New Zealand decreased from 9.2% to 8.6%.
- Across the 11 months ending August 2026, Mortgage Link’s estimated Share of Search among palmerston north mortgage advisers in New Zealand peaked at 53.3% in February 2026 and was lowest at 43.2% in August 2026.
- Across the 11 months ending August 2026, Taylored Mortgages’ estimated Share of Search among palmerston north mortgage advisers in New Zealand peaked at 29.5% in August 2026 and was lowest at 17.9% in December 2025.
- Across the 11 months ending August 2026, Youm’s estimated Share of Search among palmerston north mortgage advisers in New Zealand peaked at 20.5% in July 2026 and was lowest at 15% in April 2026.
- Across the 11 months ending August 2026, Toby Ferreira Mortgages’ estimated Share of Search among palmerston north mortgage advisers in New Zealand peaked at 15.7% in November 2025 and was lowest at 6.6% in June 2026.
- Across the 11 months ending August 2026, Youm held steady: its estimated Share of Search among palmerston north mortgage advisers in New Zealand moved less than 0.5 percentage points.
How did search popularity change for New Zealand palmerston north mortgage advisers in August 2026?
4 changes
In August 2026, Taylored Mortgages gained estimated Share of Search among palmerston north mortgage advisers in New Zealand, from 23.3% to 29.5%.
In August 2026, Toby Ferreira Mortgages lost estimated Share of Search among palmerston north mortgage advisers in New Zealand, from 12.3% to 8.6%.
In August 2026, Youm lost estimated Share of Search among palmerston north mortgage advisers in New Zealand, from 20.5% to 18.7%.
In August 2026, Mortgage Link lost estimated Share of Search among palmerston north mortgage advisers in New Zealand, from 43.8% to 43.2%.
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