Palmerston north law firms in New Zealand:Which brands are most popular in search?
In August 2026, Fitzherbert Rowe was the most searched among palmerston north law firms in New Zealand, with an estimated 910 branded searches and 25.3% estimated Share of Search within this set.
Fitzherbert Rowe25.3%
Innes Dean23.7%
Green Law18.4%
Moore Law16.4%
CR Law16.2%
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Share of SearchLeaderboard
Compare Palmerston North law firms using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Fitzherbert Rowe, Innes Dean, Green Law, Moore Law, CR Law. The figures are in the table below the chart.
View monthly share of search table
| Month | Fitzherbert Rowe | Innes Dean | Green Law | Moore Law | CR Law |
|---|---|---|---|---|---|
| Oct 2025 | 30.9% | 19.2% | 15.9% | 16.2% | 17.7% |
| Nov 2025 | 30.2% | 19.8% | 16% | 14.5% | 19.5% |
| Dec 2025 | 35.2% | 18.8% | 14.1% | 13.3% | 18.8% |
| Jan 2026 | 32.4% | 21% | 15.3% | 15.3% | 16% |
| Feb 2026 | 30.3% | 19.9% | 15.5% | 17.5% | 16.8% |
| Mar 2026 | 29.4% | 18.4% | 18.6% | 15.3% | 18.4% |
| Apr 2026 | 28.7% | 20.5% | 16.7% | 15.8% | 18.3% |
| May 2026 | 28.1% | 20.4% | 16.4% | 17% | 18.2% |
| Jun 2026 | 28.4% | 22.3% | 12.7% | 19% | 17.6% |
| Jul 2026 | 21.4% | 25.5% | 16.5% | 19.4% | 17.1% |
| Aug 2026 | 25.3% | 23.7% | 18.4% | 16.4% | 16.2% |
| Sep 2026 | — | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 2nd to 1st | 25.3% | 910 | +23% | +3.9 pointsmoved from 2nd to 1st | |
| 2, moved from 1st to 2nd | 23.7% | 850 | -3.4% | -1.8 pointsmoved from 1st to 2nd | |
| 3, moved from 5th to 3rd | 18.4% | 660 | +15.8% | +1.9 pointsmoved from 5th to 3rd | |
| 4, moved from 3rd to 4th | 16.4% | 590 | -11.9% | -3 pointsmoved from 3rd to 4th | |
| 5, moved from 4th to 5th | 16.2% | 580 | -1.7% | -0.9 pointsmoved from 4th to 5th |
25.3%
moved from 2nd to 1st · 910 estimated branded searches · +23% vs prior month · +3.9 points
23.7%
moved from 1st to 2nd · 850 estimated branded searches · -3.4% vs prior month · -1.8 points
18.4%
moved from 5th to 3rd · 660 estimated branded searches · +15.8% vs prior month · +1.9 points
16.4%
moved from 3rd to 4th · 590 estimated branded searches · -11.9% vs prior month · -3 points
5.
CR Law16.2%
moved from 4th to 5th · 580 estimated branded searches · -1.7% vs prior month · -0.9 points
Compare search popularity between leading brands

Fitzherbert Rowe vs Innes Dean: compare search popularity
Fitzherbert Rowe vs Green Law: compare search popularity
Fitzherbert Rowe vs Moore Law: compare search popularity
Fitzherbert Rowe vs CR Law: compare search popularity
Innes Dean vs Green Law: compare search popularity
Innes Dean vs Moore Law: compare search popularity
Innes Dean vs CR Law: compare search popularity
Green Law vs Moore Law: compare search popularity
Green Law vs CR Law: compare search popularity
Moore Law vs CR Law: compare search popularity- Compare any of these brands
Which brand is most popular in search among palmerston north law firms in New Zealand?
5 brands
In August 2026, Fitzherbert Rowe was the most searched among palmerston north law firms in New Zealand, with an estimated 910 branded searches and 25.3% estimated Share of Search within this set. Innes Dean is in 2nd place, 1.7 percentage points behind at 23.7% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| 30.9% → 25.3% | 35.2%Dec 2025 | 21.4%Jul 2026 | 1st | |
| 19.2% → 23.7% | 25.5%Jul 2026 | 18.4%Mar 2026 | 2nd | |
| 15.9% → 18.4% | 18.6%Mar 2026 | 12.7%Jun 2026 | 5th → 3rd | |
| 16.2% → 16.4% | 19.4%Jul 2026 | 13.3%Dec 2025 | 4th | |
| 17.7% → 16.2% | 19.5%Nov 2025 | 16%Jan 2026 | 3rd → 5th |
Each finding as a sentence
- Across the 11 months ending August 2026, Fitzherbert Rowe’s estimated Share of Search among palmerston north law firms in New Zealand decreased from 30.9% to 25.3%.
- Across the 11 months ending August 2026, Innes Dean’s estimated Share of Search among palmerston north law firms in New Zealand increased from 19.2% to 23.7%.
- Across the 11 months ending August 2026, Green Law’s estimated Share of Search among palmerston north law firms in New Zealand increased from 15.9% to 18.4%.
- Across the 11 months ending August 2026, CR Law’s estimated Share of Search among palmerston north law firms in New Zealand decreased from 17.7% to 16.2%.
- Across the 11 months ending August 2026, Fitzherbert Rowe’s estimated Share of Search among palmerston north law firms in New Zealand peaked at 35.2% in December 2025 and was lowest at 21.4% in July 2026.
- Across the 11 months ending August 2026, Innes Dean’s estimated Share of Search among palmerston north law firms in New Zealand peaked at 25.5% in July 2026 and was lowest at 18.4% in March 2026.
- Across the 11 months ending August 2026, Green Law’s estimated Share of Search among palmerston north law firms in New Zealand peaked at 18.6% in March 2026 and was lowest at 12.7% in June 2026.
- Across the 11 months ending August 2026, Moore Law’s estimated Share of Search among palmerston north law firms in New Zealand peaked at 19.4% in July 2026 and was lowest at 13.3% in December 2025.
- Across the 11 months ending August 2026, CR Law’s estimated Share of Search among palmerston north law firms in New Zealand peaked at 19.5% in November 2025 and was lowest at 16% in January 2026.
- Across the 11 months ending August 2026, Green Law rose from 5th to 3rd among palmerston north law firms in New Zealand.
- Across the 11 months ending August 2026, CR Law fell from 3rd to 5th among palmerston north law firms in New Zealand.
- Across the 11 months ending August 2026, Moore Law held steady: its estimated Share of Search among palmerston north law firms in New Zealand moved less than 0.5 percentage points.
How did search popularity change for New Zealand palmerston north law firms in August 2026?
5 changes

In August 2026, Fitzherbert Rowe overtook Innes Dean to take the highest estimated Share of Search among palmerston north law firms in New Zealand, at 25.3%.

In August 2026, Green Law overtook CR Law to rank 3rd among palmerston north law firms in New Zealand, at 18.4%.

In August 2026, Moore Law lost estimated Share of Search among palmerston north law firms in New Zealand, from 19.4% to 16.4%.

In August 2026, Innes Dean lost estimated Share of Search among palmerston north law firms in New Zealand, from 25.5% to 23.7%.

In August 2026, CR Law lost estimated Share of Search among palmerston north law firms in New Zealand, from 17.1% to 16.2%.

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