Brandwave

Palmerston north electrical contractors in New Zealand:Which brands are most popular in search?

In August 2026, McNae Group was the most searched among palmerston north electrical contractors in New Zealand, with an estimated 280 branded searches and 38.4% estimated Share of Search within this set.

Share of Search, August 2026
  1. McNae Group38.4%
  2. Linc Electrical27.4%
  3. John Leader Electrical15.1%
  4. SES Electrical13.7%
  5. TKR Electrical5.5%

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Share of SearchLeaderboard

Compare Palmerston North electrical contractors using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among palmerston north electrical contractors in New Zealand, by month

Share of Search by month for McNae Group, Linc Electrical, John Leader Electrical, SES Electrical, TKR Electrical. The figures are in the table below the chart.

View monthly share of search table
MonthMcNae GroupLinc ElectricalJohn Leader ElectricalSES ElectricalTKR Electrical
Oct 202518.5%35.4%23.1%12.3%10.8%
Nov 202522.4%35.8%17.9%10.4%13.4%
Dec 202521.3%29.8%25.5%12.8%10.6%
Jan 202627.3%32.7%20%10.9%9.1%
Feb 202625%28.6%21.4%14.3%10.7%
Mar 202632.6%23.3%23.3%11.6%9.3%
Apr 202627%31.1%17.6%13.5%10.8%
May 202627.9%29.4%19.1%11.8%11.8%
Jun 202634.6%23.5%16%18.5%7.4%
Jul 202627.5%25%22.5%18.8%6.3%
Aug 202638.4%27.4%15.1%13.7%5.5%
Sep 2026—————

This month’s ranking, August 2026

  1. held 1st · 280 estimated branded searches · +27.3% vs prior month · +10.9 points

  2. held 2nd · 200 estimated branded searches · 0% vs prior month · +2.4 points

  3. held 3rd · 110 estimated branded searches · -38.9% vs prior month · -7.4 points

  4. held 4th · 100 estimated branded searches · -33.3% vs prior month · -5.1 points

  5. held 5th · 40 estimated branded searches · -20% vs prior month · -0.8 points

Compare search popularity between leading brands

Which brand is most popular in search among palmerston north electrical contractors in New Zealand?

In August 2026, McNae Group was the most searched among palmerston north electrical contractors in New Zealand, with an estimated 280 branded searches and 38.4% estimated Share of Search within this set. Linc Electrical is in 2nd place, 11 percentage points behind at 27.4% Share of Search.

New Zealand palmerston north electrical contractors, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
McNae Group18.5% → 38.4%38.4%Aug 202618.5%Oct 20253rd → 1st
Linc Electrical35.4% → 27.4%35.8%Nov 202523.3%Mar 20261st → 2nd
John Leader Electrical23.1% → 15.1%25.5%Dec 202515.1%Aug 20262nd → 3rd
SES Electrical12.3% → 13.7%18.8%Jul 202610.4%Nov 20254th
TKR Electrical10.8% → 5.5%13.4%Nov 20255.5%Aug 20265th

Each finding as a sentence

  • Across the 11 months ending August 2026, McNae Group’s estimated Share of Search among palmerston north electrical contractors in New Zealand increased from 18.5% to 38.4%.
  • Across the 11 months ending August 2026, Linc Electrical’s estimated Share of Search among palmerston north electrical contractors in New Zealand decreased from 35.4% to 27.4%.
  • Across the 11 months ending August 2026, John Leader Electrical’s estimated Share of Search among palmerston north electrical contractors in New Zealand decreased from 23.1% to 15.1%.
  • Across the 11 months ending August 2026, SES Electrical’s estimated Share of Search among palmerston north electrical contractors in New Zealand increased from 12.3% to 13.7%.
  • Across the 11 months ending August 2026, TKR Electrical’s estimated Share of Search among palmerston north electrical contractors in New Zealand decreased from 10.8% to 5.5%.
  • Across the 11 months ending August 2026, Linc Electrical’s estimated Share of Search among palmerston north electrical contractors in New Zealand peaked at 35.8% in November 2025 and was lowest at 23.3% in March 2026.
  • Across the 11 months ending August 2026, John Leader Electrical’s estimated Share of Search among palmerston north electrical contractors in New Zealand peaked at 25.5% in December 2025 and was lowest at 15.1% in August 2026.
  • Across the 11 months ending August 2026, SES Electrical’s estimated Share of Search among palmerston north electrical contractors in New Zealand peaked at 18.8% in July 2026 and was lowest at 10.4% in November 2025.
  • Across the 11 months ending August 2026, TKR Electrical’s estimated Share of Search among palmerston north electrical contractors in New Zealand peaked at 13.4% in November 2025 and was lowest at 5.5% in August 2026.
  • Across the 11 months ending August 2026, McNae Group rose from 3rd to 1st among palmerston north electrical contractors in New Zealand.
  • Across the 11 months ending August 2026, Linc Electrical fell from 1st to 2nd among palmerston north electrical contractors in New Zealand.
  • Across the 11 months ending August 2026, John Leader Electrical fell from 2nd to 3rd among palmerston north electrical contractors in New Zealand.

How did search popularity change for New Zealand palmerston north electrical contractors in August 2026?

  1. In August 2026, McNae Group gained estimated Share of Search among palmerston north electrical contractors in New Zealand, from 27.5% to 38.4%.

  2. In August 2026, Linc Electrical gained estimated Share of Search among palmerston north electrical contractors in New Zealand, from 25% to 27.4%.

  3. In August 2026, John Leader Electrical lost estimated Share of Search among palmerston north electrical contractors in New Zealand, from 22.5% to 15.1%.

  4. In August 2026, SES Electrical lost estimated Share of Search among palmerston north electrical contractors in New Zealand, from 18.8% to 13.7%.

  5. In August 2026, TKR Electrical lost estimated Share of Search among palmerston north electrical contractors in New Zealand, from 6.3% to 5.5%.

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