New plymouth electrical contractors in New Zealand:Which brands are most popular in search?
In August 2026, Laser Electrical was the most searched among new plymouth electrical contractors in New Zealand, with an estimated 2K branded searches and 69.6% estimated Share of Search within this set.
Laser Electrical69.6%
Electric L15.2%
PERL Electrical11.4%
KES Electrical3.8%
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Share of SearchLeaderboard
Compare New Plymouth electrical contractors using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Laser Electrical, Electric L, PERL Electrical, KES Electrical. The figures are in the table below the chart.
View monthly share of search table
| Month | Laser Electrical | Electric L | PERL Electrical | KES Electrical |
|---|---|---|---|---|
| Oct 2025 | 73% | 10.3% | 11.4% | 5.3% |
| Nov 2025 | 70.9% | 12.8% | 12.8% | 3.5% |
| Dec 2025 | 69.6% | 12.1% | 15.4% | 2.9% |
| Jan 2026 | 72.1% | 12.4% | 12.4% | 3.2% |
| Feb 2026 | 71.6% | 13.1% | 12.4% | 2.8% |
| Mar 2026 | 69% | 12.5% | 15.5% | 3% |
| Apr 2026 | 73.4% | 9.1% | 12.8% | 4.7% |
| May 2026 | 72% | 10.8% | 13.3% | 3.9% |
| Jun 2026 | 77.1% | 9% | 10.5% | 3.3% |
| Jul 2026 | 72.9% | 10.4% | 13.2% | 3.6% |
| Aug 2026 | 69.6% | 15.2% | 11.4% | 3.8% |
| Sep 2026 | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 69.6% | 2K | -1.5% | -3.3 points | |
| 2, moved from 3rd to 2nd | 15.2% | 440 | +51.7% | +4.9 pointsmoved from 3rd to 2nd | |
| 3, moved from 2nd to 3rd | 11.4% | 330 | -10.8% | -1.8 pointsmoved from 2nd to 3rd | |
| 4, held 4th | 3.8% | 110 | +10% | +0.2 points |
69.6%
held 1st · 2K estimated branded searches · -1.5% vs prior month · -3.3 points
15.2%
moved from 3rd to 2nd · 440 estimated branded searches · +51.7% vs prior month · +4.9 points
11.4%
moved from 2nd to 3rd · 330 estimated branded searches · -10.8% vs prior month · -1.8 points
3.8%
held 4th · 110 estimated branded searches · +10% vs prior month · +0.2 points
Compare search popularity between leading brands

Laser Electrical vs Electric L: compare search popularity
Laser Electrical vs PERL Electrical: compare search popularity
Laser Electrical vs KES Electrical: compare search popularity
Electric L vs PERL Electrical: compare search popularity
Electric L vs KES Electrical: compare search popularity
PERL Electrical vs KES Electrical: compare search popularity- Compare any of these brands
Which brand is most popular in search among new plymouth electrical contractors in New Zealand?
4 brands
In August 2026, Laser Electrical was the most searched among new plymouth electrical contractors in New Zealand, with an estimated 2K branded searches and 69.6% estimated Share of Search within this set. Electric L is in 2nd place, 54.3 percentage points behind at 15.2% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| 73% → 69.6% | 77.1%Jun 2026 | 69%Mar 2026 | 1st | |
| 10.3% → 15.2% | 15.2%Aug 2026 | 9%Jun 2026 | 3rd → 2nd | |
| 11.4% | 15.5%Mar 2026 | 10.5%Jun 2026 | 2nd → 3rd | |
| 5.3% → 3.8% | 5.3%Oct 2025 | 2.8%Feb 2026 | 4th |
Each finding as a sentence
- Across the 11 months ending August 2026, Laser Electrical’s estimated Share of Search among new plymouth electrical contractors in New Zealand decreased from 73% to 69.6%.
- Across the 11 months ending August 2026, Electric L’s estimated Share of Search among new plymouth electrical contractors in New Zealand increased from 10.3% to 15.2%.
- Across the 11 months ending August 2026, KES Electrical’s estimated Share of Search among new plymouth electrical contractors in New Zealand decreased from 5.3% to 3.8%.
- Across the 11 months ending August 2026, Laser Electrical’s estimated Share of Search among new plymouth electrical contractors in New Zealand peaked at 77.1% in June 2026 and was lowest at 69% in March 2026.
- Across the 11 months ending August 2026, Electric L’s estimated Share of Search among new plymouth electrical contractors in New Zealand peaked at 15.2% in August 2026 and was lowest at 9% in June 2026.
- Across the 11 months ending August 2026, PERL Electrical’s estimated Share of Search among new plymouth electrical contractors in New Zealand peaked at 15.5% in March 2026 and was lowest at 10.5% in June 2026.
- Across the 11 months ending August 2026, KES Electrical’s estimated Share of Search among new plymouth electrical contractors in New Zealand peaked at 5.3% in October 2025 and was lowest at 2.8% in February 2026.
- Across the 11 months ending August 2026, Electric L rose from 3rd to 2nd among new plymouth electrical contractors in New Zealand.
- Across the 11 months ending August 2026, PERL Electrical fell from 2nd to 3rd among new plymouth electrical contractors in New Zealand.
How did search popularity change for New Zealand new plymouth electrical contractors in August 2026?
4 changes

In August 2026, Electric L overtook PERL Electrical to rank 2nd among new plymouth electrical contractors in New Zealand, at 15.2%.

In August 2026, Laser Electrical lost estimated Share of Search among new plymouth electrical contractors in New Zealand, from 72.9% to 69.6%.

In August 2026, PERL Electrical lost estimated Share of Search among new plymouth electrical contractors in New Zealand, from 13.2% to 11.4%.

Estimated monthly branded searches for KES Electrical in New Zealand fell 26.7% over 11 measured months, from 150 to 110 in August 2026.

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