Gaia GPS vs Topo Maps+:Which is more popular in New Zealand?
In October 2026, Topo Maps+ had more branded searches than Gaia GPS among hiking and tramping apps in New Zealand. Topo Maps+ had about 3,600 branded searches, while Gaia GPS had 170. Topo Maps+ made up 46.9% of all hiking and tramping app searches we track, and Gaia GPS accounted for 2.2%. When we asked ChatGPT and Google AI Overviews about hiking and tramping apps, Topo Maps+ appeared in four of the five answers and Gaia GPS in two. Topo Maps+ was mentioned before Gaia GPS in four out of five answers.
Who do people search for more?
Topo Maps+, about 21 searches for every 1 for Gaia GPS
Who does AI mention more?
Topo Maps+, mentioned in 4 of 5 answers, Gaia GPS in 2
Who does AI recommend more?
Topo Maps+, named ahead of Gaia GPS in 4 of 5 answers
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Top hiking and tramping apps in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Topo Maps+ was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Gaia GPS was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Topo Maps+ was listed before Gaia GPS in four out of five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Plan My Walk1st
AllTrails2nd- Topo Maps+3rd
Gaia GPS4th
Komoot5th
Wikiloc–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- AllTrails5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Plan My Walk5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Topo Maps+4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Gaia GPS2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Komoot1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Wikiloc0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about hiking and tramping apps
5 answers
Asked ChatGPT
“Which hiking and tramping app should I use in New Zealand?”
Asked ChatGPT
“What are the best hiking and tramping apps in New Zealand?”
Asked ChatGPT
“What's the best hiking and tramping app in New Zealand for day walks?”
Searched Google, AI Overview
“best hiking app”
Searched Google, AI Overview
“tramping app nz”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Gaia GPS or Topo Maps+ more popular in search?
This chart shows how often people search Google for Gaia GPS and Topo Maps+ by name. Each line represents a brand's share of searches for all six hiking and tramping apps we track, month by month, from searches in New Zealand.
Share of searches by month for Topo Maps+, Gaia GPS. The figures are in the table below the chart.
View monthly share of searches table
| Month | Topo Maps+ | AllTrails | Plan My Walk | Komoot | Gaia GPS | Wikiloc |
|---|---|---|---|---|---|---|
| Nov 2025 | 48.2% | 31.9% | 7.9% | 8% | 2.3% | 1.6% |
| Dec 2025 | 38.8% | 38.8% | 9.5% | 9.6% | 2.3% | 0.97% |
| Jan 2026 | 38.7% | 38.8% | 11.4% | 7.8% | 2.3% | 1.1% |
| Feb 2026 | 46.3% | 30.5% | 10.5% | 9.4% | 2.2% | 1.1% |
| Mar 2026 | 52.3% | 28.2% | 9.7% | 7.1% | 2.1% | 0.68% |
| Apr 2026 | 45.8% | 30.3% | 13.5% | 7.6% | 1.9% | 0.83% |
| May 2026 | 50.7% | 27.8% | 11.5% | 6.9% | 2% | 1% |
| Jun 2026 | 52.1% | 27.6% | 10.4% | 7.1% | 2% | 0.72% |
| Jul 2026 | 49.5% | 33.1% | 8.1% | 6.7% | 1.9% | 0.69% |
| Aug 2026 | 56.3% | 24.4% | 9.2% | 7.7% | 1.8% | 0.64% |
| Sep 2026 | 46.9% | 31.4% | 11.5% | 7.8% | 1.8% | 0.65% |
| Oct 2026 | 46.9% | 31.3% | 11.5% | 7.7% | 2.2% | 0.52% |
How has branded search for Gaia GPS and Topo Maps+ changed in New Zealand over the last 12 months?
3 findings
- Topo Maps+ was ahead of Gaia GPS in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Gaia GPS’s share of searches among hiking and tramping apps in New Zealand moved from 2.3% to 2.2%, and its estimated monthly branded searches moved from 210 to 170.
- Across the 12 months ending October 2026, Topo Maps+’s share of searches among hiking and tramping apps in New Zealand moved from 48.2% to 46.9%, and its estimated monthly branded searches moved from 4.4K to 3.6K.
How did search popularity change for New Zealand hiking and tramping apps in October 2026?
2 changes
Estimated monthly branded searches for Gaia GPS in New Zealand fell 19% over 12 measured months, from 210 to 170 in October 2026.
Estimated monthly branded searches for Topo Maps+ in New Zealand fell 18.2% over 12 measured months, from 4.4K to 3.6K in October 2026.
How are Gaia GPS’s and Topo Maps+’s branded searches counted?
5 search terms
Brandwave collects information about searches that people make online using Gaia GPS’s and Topo Maps+’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Gaia GPS
3 branded search terms
- gaia gps
- gaiagps
- gaiagps hiking app
Topo Maps+
2 branded search terms
- topo maps
- topomaps
Other head-to-heads among hiking and tramping apps
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