Brandwave

Hanmer springs hotels and accommodation in New Zealand:Which brands are most popular in search?

In August 2026, Braemar Lodge & Spa was the most searched among hanmer springs hotels and accommodation in New Zealand, with an estimated 3.1K branded searches and 67.1% estimated Share of Search within this set.

Follow hanmer springs hotels and accommodation and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand in this set →

Share of SearchLeaderboard

Compare hotels and serviced accommodation travellers can book for a stay in Hanmer Springs, New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among hanmer springs hotels and accommodation in New Zealand, by month

Share of Search by month for Braemar Lodge & Spa, Settlers Boutique Motel, The St James Hanmer Springs. The figures are in the table below the chart.

View monthly share of search table
MonthBraemar Lodge & SpaSettlers Boutique MotelThe St James Hanmer Springs
Oct 202571.4%17%11.7%
Nov 202569.9%19.6%10.4%
Dec 202577.1%15.1%7.7%
Jan 202669.8%18.3%12%
Feb 202667.4%20.9%11.8%
Mar 202669.1%18.7%12.2%
Apr 202667.3%21.8%10.9%
May 202666.4%20.8%12.8%
Jun 202675.9%13.1%11%
Jul 202670%17.9%12.1%
Aug 202667.1%18.8%14.1%
Sep 2026———

This month’s ranking, August 2026

  1. held 1st · 3.1K estimated branded searches · -5.8% vs prior month · -2.9 points

  2. held 2nd · 870 estimated branded searches · +3.6% vs prior month · +1 points

  3. held 3rd · 650 estimated branded searches · +14% vs prior month · +1.9 points

Compare search popularity between leading brands

Which brand is most popular in search among hanmer springs hotels and accommodation in New Zealand?

In August 2026, Braemar Lodge & Spa was the most searched among hanmer springs hotels and accommodation in New Zealand, with an estimated 3.1K branded searches and 67.1% estimated Share of Search within this set. Settlers Boutique Motel is in 2nd place, 48.3 percentage points behind at 18.8% Share of Search.

New Zealand hanmer springs hotels and accommodation, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Braemar Lodge & Spa71.4% → 67.1%77.1%Dec 202566.4%May 20261st
Settlers Boutique Motel17% → 18.8%21.8%Apr 202613.1%Jun 20262nd
The St James Hanmer Springs11.7% → 14.1%14.1%Aug 20267.7%Dec 20253rd

Each finding as a sentence

  • Across the 11 months ending August 2026, Braemar Lodge & Spa’s estimated Share of Search among hanmer springs hotels and accommodation in New Zealand decreased from 71.4% to 67.1%.
  • Across the 11 months ending August 2026, Settlers Boutique Motel’s estimated Share of Search among hanmer springs hotels and accommodation in New Zealand increased from 17% to 18.8%.
  • Across the 11 months ending August 2026, The St James Hanmer Springs’ estimated Share of Search among hanmer springs hotels and accommodation in New Zealand increased from 11.7% to 14.1%.
  • Across the 11 months ending August 2026, Braemar Lodge & Spa’s estimated Share of Search among hanmer springs hotels and accommodation in New Zealand peaked at 77.1% in December 2025 and was lowest at 66.4% in May 2026.
  • Across the 11 months ending August 2026, Settlers Boutique Motel’s estimated Share of Search among hanmer springs hotels and accommodation in New Zealand peaked at 21.8% in April 2026 and was lowest at 13.1% in June 2026.
  • Across the 11 months ending August 2026, The St James Hanmer Springs’ estimated Share of Search among hanmer springs hotels and accommodation in New Zealand peaked at 14.1% in August 2026 and was lowest at 7.7% in December 2025.

How did search popularity change for New Zealand hanmer springs hotels and accommodation in August 2026?

  1. In August 2026, The St James Hanmer Springs gained estimated Share of Search among hanmer springs hotels and accommodation in New Zealand, from 12.1% to 14.1%.

  2. In August 2026, Settlers Boutique Motel gained estimated Share of Search among hanmer springs hotels and accommodation in New Zealand, from 17.9% to 18.8%.

  3. In August 2026, Braemar Lodge & Spa lost estimated Share of Search among hanmer springs hotels and accommodation in New Zealand, from 70% to 67.1%.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

See your own brand in this picture

Brandwave tracks your branded demand next to your campaigns, spend and outcomes, so you can see what moved your numbers, not just that they moved.