Braemar Lodge & Spa vs Settlers Boutique Motel:Which is more popular by branded search in New Zealand?
In August 2026, Braemar Lodge & Spa had more branded searches than Settlers Boutique Motel among hanmer springs hotels and accommodation in New Zealand. Braemar Lodge & Spa was estimated to have 3.1K branded searches compared to Settlers Boutique Motel’s 870, and held a 67.1% Share of Search versus Settlers Boutique Motel’s 18.8%.
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Which is more popular in search, Braemar Lodge & Spa or Settlers Boutique Motel?
Compare hotels and serviced accommodation travellers can book for a stay in Hanmer Springs, New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Braemar Lodge & Spa, Settlers Boutique Motel. The figures are in the table below the chart.
View monthly share of search table
| Month | Braemar Lodge & Spa | Settlers Boutique Motel | The St James Hanmer Springs |
|---|---|---|---|
| Oct 2025 | 71.4% | 17% | 11.7% |
| Nov 2025 | 69.9% | 19.6% | 10.4% |
| Dec 2025 | 77.1% | 15.1% | 7.7% |
| Jan 2026 | 69.8% | 18.3% | 12% |
| Feb 2026 | 67.4% | 20.9% | 11.8% |
| Mar 2026 | 69.1% | 18.7% | 12.2% |
| Apr 2026 | 67.3% | 21.8% | 10.9% |
| May 2026 | 66.4% | 20.8% | 12.8% |
| Jun 2026 | 75.9% | 13.1% | 11% |
| Jul 2026 | 70% | 17.9% | 12.1% |
| Aug 2026 | 67.1% | 18.8% | 14.1% |
| Sep 2026 | — | — | — |
How has the Braemar Lodge & Spa and Settlers Boutique Motel comparison changed over the last 12 months?
3 findings
- Braemar Lodge & Spa was ahead of Settlers Boutique Motel in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Braemar Lodge & Spa’s estimated Share of Search among hanmer springs hotels and accommodation in New Zealand moved from 71.4% to 67.1%, and its estimated monthly branded searches moved from 2.9K to 3.1K.
- Across the 11 months ending August 2026, Settlers Boutique Motel’s estimated Share of Search among hanmer springs hotels and accommodation in New Zealand moved from 17% to 18.8%, and its estimated monthly branded searches moved from 700 to 870.
How did search popularity change for New Zealand hanmer springs hotels and accommodation in August 2026?
2 changes
In August 2026, Settlers Boutique Motel gained estimated Share of Search among hanmer springs hotels and accommodation in New Zealand, from 17.9% to 18.8%.
In August 2026, Braemar Lodge & Spa lost estimated Share of Search among hanmer springs hotels and accommodation in New Zealand, from 70% to 67.1%.
How each brand is measured
Brandwave collects information about searches that people make online using Braemar Lodge & Spa’s and Settlers Boutique Motel’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Braemar Lodge & Spa
3 branded search terms
- braemar hanmer
- braemar lodge
- braemar lodge & spa hanmer springs
Settlers Boutique Motel
7 branded search terms
- settlers boutique motel
- settlers boutique motel hanmer springs
- settlers hanmer springs
- settlers motel hanmer
- settlers motel hanmer springs reviews
- settlers motel hanmer springs tripadvisor
- the settlers motel hanmer springs
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.